Parnali Bar — Product Manager

Senior Product Manager with ~10 years of experience building and scaling products across AdTech and Quick Commerce. I’m passionate about creating data-driven, user-first experiences that balance business impact with seamless usability. At JioHotstar, I led the relaunch of the Hotstar-X ad experience and drove ad innovation across formats like Breakout, Pause, and Fence Ads — expanding and diversifying monetizable inventory. I also launched scalable LeadGen and Click-to-WhatsApp formats that automated lead capture and improved SMB advertiser performance. My work on ad load optimization and in-house reporting platforms strengthened both user engagement and advertiser transparency. Before that, at Dunzo, I built predictive systems that enhanced delivery accuracy and operational efficiency, designed allocation models that improved partner turnaround times, and led monetization programs that unlocked new revenue streams. I thrive in complex cross-functional setups — connecting product, design, engineering, and analytics to deliver measurable outcomes. My approach combines strong execution with a focus on long-term product strategy, experimentation, and user empathy.

Stackforce AI infers this person is a Product Manager specializing in AdTech and Quick Commerce with a focus on user experience.

Experience: 9 yrs 3 mos