Deepali Saini

CEO

Bengaluru, Karnataka, India21 yrs 3 mos experience
Highly StableAI Enabled

Key Highlights

  • Led design initiatives for Fortune 500 companies.
  • Established a leading Experience Design firm in India.
  • Chaired AI Council and promoted ethical AI practices.
Stackforce AI infers this person is a design leader with expertise in Experience Design and AI integration across multiple industries.

Contact

Skills

Core Skills

Experience DesignDesign LeadershipBusiness DevelopmentDesign StrategyDesign Research

Other Skills

Business StrategyClient AcquisitionClient EngagementClient PartnershipsConcept DesignConcept GenerationCross-Cultural CollaborationCustomer EngagementDesign DirectionDesign ManagementDesign ThinkingEthical AIHuman Computer InteractionInternational Business DevelopmentLeadership

About

Design Leadership | Global Experience | AI & Innovation | Team Builder | Client Growth | Educator & Jury Member Experience Design leader with two decades of global work across UX/UI Design, Design Strategy, Research, and more recently, Design with AI. I bring a unique mix of entrepreneurial depth and corporate scale to design leadership, with a strong record of partnering with Fortune 500s, startups, and public sector clients in Healthcare, Banking, Insurance, Education, Telecom, and OTT.
 In my global role at Havas CX, my mandate is to lead the unification and advancement of the Experience Design practice- bringing together global teams, embedding shared ways of working, enabling ethical AI adoption, and driving business growth through client acquisition. I am also establishing the XD practice and service for Southeast Asia, with Singapore as its regional hub.
 As Co-founder and CEO of Think Design, I helped grow it into one of India’s most respected Experience Design firms, with studios across India and the US. I also co-founded Trinity Strategy India, an Indo-Japanese Design Research company. My work spans Design Strategy, Research, Innovation, and Delivery.
 I’ve partnered with clients across India, the US, Japan, Singapore, and Europe, honing cross-cultural collaboration and market insight. I contribute to business growth by delivering benchmark design solutions and expanding client relationships. I also lead design workshops to shape vision that balances ambition with practical delivery.
 A core part of my journey has been building, scaling, and leading high-performing, cross-cultural design teams. I take pride in nurturing talent and creating design leaders across geographies. I chair the AI Council at Think Design and serve on the Havas APAC AI Council. Certified in Leadership with AI from ISB, I lead GenAI learning initiatives across the network.I serve on the APAC council for Women Who Inspire, Havas’s DEI initiative, and mentor women entrepreneurs and design talent. 
 For past 7 years, I’ve been teaching Design Research Methodologies at NID as visiting faculty and regularly contribute as a juror, interviewer, and mentor within the design community.
 Educated at NID, Ahmedabad and ENSCI, Paris, I bring a global worldview and deep expertise in design methods and processes that equip me to lead design at scale.

Experience

Havas cx

Global Chief Experience Design Officer

Jul 2025Present · 8 mos · Bengaluru, Karnataka, India · On-site

  • Lead the global advancement of Havas CX’s Experience Design (XD) practice
  • Drive business growth by integrating XD into client acquisition and strategic delivery
  • Champion ethical AI, shared design systems, and future-ready practices
  • Establish XD capability and business for Southeast Asia, based in Singapore
LeadershipDesign StrategyClient AcquisitionEthical AIExperience DesignDesign Leadership

Think design collaborative

2 roles

Chief Executive Officer

Jan 2023Present · 3 yrs 2 mos · Bengaluru, Karnataka, India · On-site

  • Spearhead business strategy, design direction, and team growth for one of India’s leading XD firms
  • Lead enterprise projects across Healthcare, Banking, Telecom, OTT, and Public Services
  • P&L Responsibility for Business & Revenue Growth
  • Oversee client partnerships, delivery quality, and organizational performance and reputation
Business StrategyP&L ManagementClient PartnershipsDesign DirectionBusiness DevelopmentExperience Design

Founder & Design Director

Nov 2004Dec 2022 · 18 yrs 1 mo · Bengaluru, Karnataka, India · On-site

  • 1. DESIGN LEADER:
  • Within Think Design:
  • I lead a group of 8 design leaders (Roles: Design Studio Lead to Senior Design Studio Head), define & review their performance.
  • Work to make Think Design a ‘Learning Organisation’ at Individual & Team level. Oversee performance of learning programs.
  • With Clients & Industry:
  • Partner with Key Client stakeholders (CEO/CMO/CIO/CDO), understand their organisational goals and enable success through design
  • Direct & Present design concepts via mock-ups/prototypes/visual presentations
  • Speaker, Juror, Interviewer & Mentor at Industry interfaces
  • 2. DESIGN STRATEGIST:
  • Conduct Vision & alignment Workshop with key Client teams (Product/Business/Mktg/Tech), Partner teams (Content/Digital Mtkg/Tech/Brand) & Think Design teams (Lead/UI/UX Designers/Frontend Developers)
  • Define Organization Goals, User Behaviour, Design directions & processes
  • Create IA, system /entity maps, KPIs for design to achieve product success
  • Plan research tools & methods for conducting Design Research for discovery/hypothesis creation/validation/testing
  • Moderate Primary Research, specifically FGDs
  • 3. DESIGN ENTREPRENEUR:
  • Align annual plan to the long term vision of the company
  • Manage P&L of 3 business units
  • Set & review KPIs (qualitative & quantitative) for senior members
  • Create annual growth plans for talent, infrastructure, learning needs to scale Think Design
  • Oversee productivity at project & BU level
  • Work with Sales teams from pre sales to sales conversion, gather Client requirements, oversee proposal creation
  • Understand growth/integration/transformation needs of clients & manage account
  • 4. DESIGN EDUCATOR:
  • Visiting Faculty at NID, Ahmedabad & Gandhinagar, for ‘Design Research Methodologies’ for UG/PG design students.
  • I deliver lessons on research tools & their applications, illustrated through industry case studies.
Design LeadershipDesign StrategyResearchClient Engagement

Trinity strategy india

Co-founder & Director

Jan 2010May 2019 · 9 yrs 4 mos · New Delhi, Delhi, India · On-site

  • Led design research programs for Japanese clients like Honda, Panasonic, and Pioneer
Design ResearchClient EngagementCross-Cultural CollaborationDesign Strategy

Education

National Institute of Design

Masters — Product Design

Jan 1999Jan 2002

Indian School of Business

Certificate Programme in Leadership with AI

Feb 2024Jul 2024

ENSCI - Les Ateliers

French Govt. Scholarship Student — Advanced Product Design

Jan 2000Jan 2001

Punjab Technical University

Bachelor of Architecture (B.Arch.) — Gold Medalist

Jan 1994Jan 1999

M.C.M.D.A.V.College For Women, Sector 36 A

Non Medical — Mathematics and Science

Jan 1992Jan 1994

Carmel Convent School, Chandigarh

High School Diploma

Jan 1982Jan 1992

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