Aug 2020 – Jan 2022 · 1 yr 5 mos · Metro Cities

• One of 8 member strategy team to ideate & execute digital disruption in Retail Outlets along with BCG

Apr 2019 – May 2019 · 1 mo · Bangalore

• Strategized End to End process flow of Sales Rep activity and customised their Sales Call, increased Sales per Order by 7% on avg in Bangalore metro region when piloted
• Tweaked Variable compensation of Sales Rep based on KPI-Effective Scorecard led to 23% high productivity & 12% On Field Time
• Benchmarked field sales force learning & practices with major FMCG players like Dabur, Hindustan Unilever, Marico, Nestle & Procter & Gamble to improve training and Selling Aids

May 2018 – Jun 2018 · 1 mo · Chennai Area, India

• Conducted Market Research for Dairy Products in 35 Modern Trade Stores in South Chennai analyzing sales volume and estimating forecast for new launches
• Suggested a modified collection schedule for faster credit collection by analyzing the payments data from 500+ retail stores

May 2017 – Jul 2017 · 2 mos · Chennai Area, India

• Ideated Project Fire to increase the number of downloads of the Zomato app which led to an increase in the monthly users by 18% with help of corporate partnerships with MNCs
• Strategized and Executed Below the Line (BTL) activities for Zomato in 24 subzones in Chennai in more than 200+ restaurants including QSR in the likes of Jubilant FoodWorks, Subway, KFC

Nov 2016 – Jan 2017 · 2 mos · Chennai, Tamil Nadu, India

May 2016 – Jul 2016 · 2 mos

• Superconductors