Oct 2022 – May 2025 · 2 yrs 7 mos · Jaipur, Rajasthan, India · On-site

Aug 2022 – Oct 2022 · 2 mos

Oct 2020 – Aug 2022 · 1 yr 10 mos

• Strategic Intervention Lead, West Bengal Campaign
• Handled the electoral maneuvering for 34 Assembly seats in 2 districts (Howrah & Hooghly) and deliver 30 out of 34 seats to the party.
• Managed political campaign of all 34 candidates through a team of 50; provided key research-based strategic inputs to enhance the electoral outcome for the candidates
• Ensured effective campaign to penetrate the electoral messaging to ~1Cr population of the 2 districts

Jun 2020 – Sep 2020 · 3 mos

• Digital Communications State Head, West Bengal
• Spearheaded the restructuring of the Digital Communications team of West Bengal to make it more efficient and effective, and implemented the new structure across the state.
• Led the new team in the state to enable the party's reach to 4Cr+ people for effective messaging which led to a decisive victory (213 out of 294 seats)
• Built a network of 10K+ Digital volunteers across the state for AITC, which helped the party to penetrate to every household across the state.

May 2020 – Jun 2020 · 1 mo

• Campaign Manager, Banglar Jubo Shakti
• Ideated youth-centric volunteer campaign for All India Trinamool Congress to provide relief during Covid 1st wave and increase penetration amongst the youth of the party leadership across West Bengal
• Managed a team of 20 members to enable the execution of Banglar Jubo Shakti pan state
• Enabled the onboarding of 8L+ volunteers across the state for AITC

Feb 2020 – Apr 2020 · 2 mos

• Regional Head, Presidency Zone - West Bengal
• Managed a team of 40 Core Team Members to manage the field operations and political management of 75 ACs spread across 3 districts (North 24 Parganas, South 24 Parganas, and Kolkata)
• Coordinated leader identification for All India Trinamool Congress for key positions spread across these 3 districts.

Nov 2019 – Feb 2020 · 3 mos

• Campaign Manager, Delhi Election 2020
• Collaborated with the team to ideate the whole Delhi election campaign for Aam Aadmi Party
• Managed Campaign for 4 Assembly seats in Delhi (Uttam Nagar, Vikaspuri, Najafgarh, Hari Nagar)
• Played a vital role in achieving the electoral outcome in favor of AAP (Won 62 out of 70 Seats)

Dec 2017 – Nov 2019 · 1 yr 11 mos

• Handling Reliance Digital, Croma (Infiniti Retail), Future Retail (Appliances Division) & Metro Cash & Carry (Appliances Division) for Samsung India.
• Handling Annual Business value worth 90+ Crores INR.
• Responsible for end-to-end Samsung sellout, manpower and Inventory Management.
• Main KPIs
• Driving Sellout of consumer electronics products of Samsung at 54 Large format Retail Stores spread across Eastern part of India.
• Maintaining Retail and Pricing hygiene in stores.
• People management of 70+ Samsung sellout team members & 250+ Retail Partner sellout floor staff

Apr 2017 – Nov 2017 · 7 mos

• Mobile Business (Mumbai, Maharashtra)
• Performed market study in Mumbai market to identify key metrics and current issues underlying and recommended scope of customized investments for RCM MBOs by using key metric identification
• Devised a three-pronged approach to regain market share in the Mid-Mass (Volume) category
• Strategized methods to increase our affordability penetration in upcountry & negative regions
• Consumer Electronics Business (Bhubaneswar, Odisha)
• Worked to enhance Retail Experience for Premium category products; focusing on RR Channel
• Launching Demo Skill Enhancement project in Nov to improve skill level & motivation of SECs
• Formulated Aggressive display campaign (for Sub-dealers) to improve display of premium range

Apr 2016 – Jun 2016 · 2 mos · Gurgaon, India

• Designed & implemented Healthcare Sales Representative (HSR) model for Healthcare & Sexual Well-Being (SWB) product portfolio in Semi-urban & Rural markets in Eastern India
• Conducted market research with 50+ retailers for in-depth study of current distribution model
• Rolled out 1st phase of HSR Model; covering 167 districts; annual projected revenue growth of 19.84 Cr
• Single-handedly executed recruitment, PJP design & allotment, field & app training of HSRs
• Enhanced efficiency of pharma channel by implementing Readystock model for SWB portfolio
• Incorporated app-based tracking for HSRs to monitor sale, daily coverage, outreach of schemes

Jun 2014 – Jun 2015 · 1 yr · New Delhi Area, India

• Developed Novel application; Accomplished increase of client base by using crucial B2B sales strategies
• Pitched restaurants for initial Trial phase; Applied strategic business development plans
• Liaised between technical team and clientele to launch the beta version

Jul 2013 – Jun 2014 · 11 mos

• Bolstered MOUs with 24 merchants and stores to use Gingr as their complementary platform
• Headed 32 promotional events in colleges across Delhi; increased market outreach significantly
• Developed online/offline publicity strategies to boost the product awareness

May 2013 – Jul 2013 · 2 mos · Hyderabad Area, India

• Supervised construction of Underground services over an area of 2.2 Lakh m2 at Miyapur Depot
• Reviewed 9 Multi-storied station layout plans and recommended 18 appropriate changes for compliance to the Manual of Specifications and Standards issued by Govt of Andhra Pradesh
• Generated additional revenue of INR 2 Crore by innovating Advertisement strategy for project

May 2012 – Jul 2012 · 2 mos · Cosenza Area, Italy

• Formulated water damage mitigation techniques in steel structures using Carbon nanotubes
• Optimized the adhesive mixture by inducing 90% alignment leading to 20% reduction in cracks
• Propagated research which will potentially replace welding and bolting in open metal structures

Jun 2011 – Dec 2011 · 6 mos

• Handled Logistics for Basic Trauma Skill Training Programs in Delhi, 2011
• Interacted & onboarded 3 Top-Notch Emergency specialist from Apollo International Hospital
• Played crucial role in establishing SAVELIFE’s community emergency medical response system