Kannan Sitaram

Co-Founder

Bengaluru, Karnataka, India45 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in consumer goods across multiple sectors.
Strong experience in brand strategy development.
Extensive market exposure in South Asia.

Stackforce AI infers this person is a Consumer Goods and Investment expert with a strong focus on brand strategy.

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Skills

Other Skills

AcquisitionsBrand ManagementBrand MarketingBusiness DevelopmentBusiness PlanningBusiness StrategyCRMCompetitive AnalysisCross-functional Team LeadershipCustomer DevelopmentCustomer InsightCustomer Relationship Management (CRM)FMCGFast-Moving Consumer Goods (FMCG)Financial Modeling

About

A consumer goods expert with experience in Foods, Beverages, Personal Care, Laundry, Home Care, Health Care. Experienced in business and brand strategy development and execution. Strong exposure to Bangladesh, Sri Lanka and Nepal markets apart from India.

Experience

Fireside ventures

3 roles

Co-Founder and Partner

May 2023 – Present · 2 yrs 10 mos

Partner

Promoted

Jan 2021 – Present · 5 yrs 2 mos

Venture Partner, CXO Mentor

Jan 2017 – Jan 2021 · 4 yrs

Fireside is an exciting new fund which will invest to build the next generation of Indian consumer brands. We are from the consumer brand space and so Fireside will go beyond investing and build an eco-system to support brands and entrepreneurs as they scale up

Innovative foods ltd

CEO

Apr 2011 – Jan 2017 · 5 yrs 9 mos · Bangalore

India equity partners (iep)

Operating Partner

Sep 2010 – Jan 2016 · 5 yrs 4 mos

My role is to identify investment opportunities for IEP in consumer driven sectors like FMCG, Branded apparel, specialty retail and OTC and to work with companies that we invest in to scale them up. Our first investment is Kochi based Innovative Foods, which markets frozen foods under the Sumeru brand.