Abhilekh Baruah

Head of Design

Bengaluru, Karnataka, India13 yrs experience

Highly Stable

Key Highlights

12 years of experience in product and brand design.
Expert in creating cohesive user experiences.
Strong leadership in cross-functional design teams.

Stackforce AI infers this person is a Product and Brand Design Specialist with a focus on user experience in B2C environments.

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Skills

Core Skills

Product DesignBrand StrategyUser Experience (ux)Visual DesignDigital Product DesignProject Management

Other Skills

Adobe Creative SuiteBrand & IdenityBrand Identity DevelopmentBrand StretegyBrand stretegyBranding & IdentityCreative CollaborationCreative DirectionCross-team CollaborationCustomer ServiceDigital ArtDigital MarketingE-mailersGIFLeadership

About

A designer with 12 years of experience working with innovative startups and leading brands. I specialize in: ✦ Product Design: Designing expressive and intuitive user interfaces and comprehensive design systems. I enhance user experiences and oversee the product design lifecycle from concept ideation to launch and iterative refinement. ✦ Brand Communication Design: Crafting strategic verbal and visual narratives that build a strong brand presence and distinct identity. I ensure consistency across all touchpoints to foster user loyalty and brand affinity. ✦ Marketing Design: Leveraging strategic marketing insights to create designs that drive engagement and conversions. I align visual appeal with marketing objectives to maximize impact. I firmly believe that great design thrives not only through individual effort but also from collaborative work and shared ideas - it's a team sport. With a background in leading projects, providing design direction, and mentoring team members, I understand the value of teamwork in achieving outstanding results. Let's connect and explore exciting possibilities together! Whether it's discussing design strategies or exchanging ideas. Feel free to reach out.

Experience

Pocket fm

Senior Design Specialist

Apr 2024 – Present · 1 yr 11 mos · Bengaluru, Karnataka, India · Hybrid

Develop branding guidelines and marketing strategies to strengthen Pocket FM's brand identity.
Manage projects and lead design initiatives by implementing solutions that reflect the essence of the brand while ensuring a strong visual impression.
Collaborate cross-functionally to maintain brand consistency and quality across various platforms and campaigns. Provide marketing and product design solutions for a cohesive user experience.
Contribute to product design efforts to improve the overall user experience and functionality of Pocket FM's platform.

Brand StretegyBranding & IdentityTeam leadership and collaborationBrand & IdenityBrand stretegyProject Leadership+8

Veera

Product Design & Brand Visual Consultant

Apr 2023 – Dec 2023 · 8 mos · Bengaluru, Karnataka, India · Remote

Veera is a browser that stands out with its speed, ad-free experience, security, and innovative rewards system. I had the opportunity to contribute during its development stage, focusing on product design and brand visual consulting, integrating UX thinking and technical execution.
Product Design:
Created a comprehensive design system that ensured consistency and scalability across the platform.
Designed intuitive user flows and interfaces to enhance user experience and engagement.
Utilized user testing insights to guide and enhance design decisions.
Brand Visual Consulting:
Developed and implemented design strategies to connect with the target audience, ensuring alignment with Veera's essence and identity.
Established a visual direction that the team can consistently use to maintain brand integrity.
Collaborated with cross-functional teams to ensure visual coherence and brand consistency across all touchpoints.