Rohan Gandhi

CEO

Delhi, India14 yrs 11 mos experience

Key Highlights

Built high-performing analytics teams from scratch.
Increased conversion rates by over 100% through data insights.
Led analytics for major digital platforms in India.

Stackforce AI infers this person is a seasoned analytics leader in E-commerce and OTT sectors.

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Skills

Core Skills

AnalyticsWeb Analytics

Other Skills

A/B testingAnalysisBusiness AnalysisBusiness AnalyticsCompetitive AnalysisData AnalysisData StrategiesGrowth StrategiesLeadershipOmnitureProblem SolvingProduct DevelopmentSQLStrategy

About

Rohan Gandhi is a seasoned analytics professional with 12+ years of experience and a wide industry exposure across E-commerce,Online Grocery, OTT and Telecom companies. In his current role as Director Analytics at Grofers, he is responsible for building advanced data capabilities and nurturing the data driven culture at Grofers. Prior to joining Grofers, Rohan was heading the analytics department at Airtel where he built a large and high performing analytics department from scratch. During his stint at Airtel, he contributed to multiple high impact projects and played a significant role in building a robust inhouse solution for Clickstream/APP analytics capabilities across digital consumer platforms. Early in his career in 2012, He joined Snapdeal where he spent over a half decade and led the Analytics for the Product & Technology. During his tenure, he played an instrumental role in building a best in class and frictionless user experience across customer journey stages and increasing conversion rates by over 100% primarily driven by data backed insights. Subsequently, he joined Hotstar, one of the largest OTT platforms in India and led analytics for the Marketing department. Rohan holds degrees in MSc.(Hons) Economics and B.E.(Hons) Electronics & Instrumentation from BITS, Pilani. He also attended an Executive Program in Analytics & Data Science from Indian School of Business,Hyderabad.

Experience

Gobblecube

Chief Analytics Officer & Founding Team Member

Jul 2024 – Present · 1 yr 8 mos

Pocket fm

VP Analytics

Jan 2024 – Jul 2024 · 6 mos

Tata digital

Senior Director: Marketing & Product Analytics

Sep 2022 – Jan 2024 · 1 yr 4 mos · Gurugram, Haryana, India

Blinkit

Director - Analytics

Aug 2019 – Aug 2022 · 3 yrs · Gurugram, Haryana, India

Airtel

Head Analytics

May 2018 – Aug 2019 · 1 yr 3 mos · Gurgaon, India

Led analytics across Product,Technology & Growth Marketing

Hotstar

Manager Analytics

May 2017 – May 2018 · 1 yr · Mumbai

Snapdeal

4 roles

Senior Manager Analytics

Apr 2016 – Apr 2017 · 1 yr

Managed Analytics for Product & Technology across Buyer Platforms (Website, Mobile Site & APPs).
Responsible for Omniture Implementation across all platforms (Website, Mobile Site & APPs).
Analyse user behaviour & interactions with Product touch points; figuring out improvement areas with a primary objective of increasing Conversions & building a friction-less User Experience.
Collaborate with Product & Technology team to extensively experiment (AB Testing) to understand Customer’s behavioural pattern.
Developed algorithms to generate Related Keywords, which are displayed as a recommendations whenever a user does an internal search on Snapdeal.
Developed an algorithm for default Product Sorting on category pages, which lead to significant improvement in click-through rate of category pages.
Key Responsibility Areas: Buyer Platforms, Buy flow Optimization, Omniture Implementation, Search & New User Experience

OmnitureA/B testingAnalyticsWeb Analytics