Nov 2024 – Present · 1 yr 4 mos · Hybrid

• ☝𝙢𝙞𝙘𝙧𝙤𝙜𝙘𝙘 𝙡𝙖𝙗𝙨 deploys high value GCC talent stack for Agentic AI and Data Science transformation of mid market enterprises. We tend to be first strategic hands on partner for AI & data science transformation for mid market enterprise.
• ✅ 𝗔𝗴𝗲𝗻𝘁𝗶𝗰 𝗗𝗮𝘁𝗮 𝗦𝗰𝗶𝗲𝗻𝗰𝗲: AI Consultech partner for Retail, CPG, Media, Supply, Hospitality
• ✅𝗥𝗲𝘁𝗮𝗶𝗹 𝗗𝗮𝘁𝗮 𝗦𝘁𝗮𝗰𝗸 𝗠𝗼𝗱𝗲𝗿𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻: MLOPs, Data Engineering, Cloud Engineering for Scintilla, Nielsen and Circana, ERP systems
• ✅𝗗𝗲𝘀𝗶𝗴𝗻, 𝗗𝗲𝗽𝗹𝗼𝘆 & 𝗖𝘂𝘀𝘁𝗼𝗺𝗶𝘇𝗲: Agentic Data Science for Demand Forecasting, Store Pulse and Inventory, Advanced Marketing Mix Modeling Automation, Test and Control, Market Matching, Clustering, Segmentation

Aug 2020 – Jan 2024 · 3 yrs 5 mos · New York City Metropolitan Area · Hybrid

• Trillion-Bits Invests and scales TechOps for sustainable D2C Brands
• ✅ Various investments

Jan 2019 – Mar 2021 · 2 yrs 2 mos · Greater New York City Area · On-site

• ✅ 𝗠𝗼𝗼𝗻𝘀𝗵𝗼𝘁𝘀: Conversational a.i on enterprise data stack. Vector Elastic search engine for retrieval and discovery
• ✅ 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻: Expat Assignment from NYC GHQ to Bangalore. I led 280+ world class data scientists with a stated board mandate for Enterprise Analytics Transformation by scaling in-house Data Science Global Capability Center (GCC) & Growth Analytics Center (GAC)
• ✅ 𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗦𝗽𝗮𝗻: Marketing Effectiveness, Retail Growth, Business Intelligence Technology (BIT), Revenue Management, Pricing and Trade Promotion, Demand Forecasting, Tech Logistics and Operations
• ✅ 𝗘𝘅𝗽𝗮𝗻𝘀𝗶𝗼𝗻: Turned Data Science GCC into a global hub of advanced analytics for 20+ Markets. Total FTE span of 280+ data scientists, data engineers and delivery heads.

Jan 2017 – Dec 2018 · 1 yr 11 mos · New York City Metropolitan Area

• ✅ 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻: Expat Assignment to lead AB-InBev Data Science & Enterprise Analytics Transformation to build in-house Data Science Global Capability Center (GCC) & Growth Analytics Center (GAC)
• ✅ 𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗦𝗽𝗮𝗻: Marketing Effectiveness, Revenue Management, Business Intelligence Technology (BIT) with total FTE span of 90+
• ✅ 𝗖𝗮𝗽𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁: Agile Marketing Mix Modeling (MMM) Platform, Demand Spend Optimization,
• Advanced Data Visualization and reporting using AI/ML, d3.js, plotly
• ✅ 𝗠𝗼𝗱𝗲𝗿𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻 of MLOPs Stack-Azure ML, Python/R native products
• ✅𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 & 𝗚𝗿𝗼𝘄𝘁𝗵: Help shape strategy and growth decisions across global iconic brands, including Budweiser, Stella Artois, Corona, Brahma and many regional brands helping achieve NR growth and profitability targets.

Jul 2014 – Dec 2016 · 2 yrs 5 mos · Greater New York City Area

• ✅ 𝗦𝗲𝘁 𝗨𝗽: Built Global Marketing Analytics Function across 9 geographical zones-NA, EU, APAC N/S, LAS, LAN, COPEC, MA, Africa,
• ✅ 𝗖𝗮𝗽𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁: Marketing Mix Modeling, MROI Measurement, Global Demand Spend Optimization, Industry and Brand forecasting, Global Sponsorship ROI Measurement, Global Resource Allocation Framework
• ✅ 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀: Standardized Measurement Guidelines for Global Digital Media Partners, Agencies including Facebook, Google, Twitter, Experiential Platforms & Sponsorships-Sports, Music, Other-to better monetize investments

May 2009 – Jul 2014 · 5 yrs 2 mos · Oakland, california

• ✅In various roles in Advanced Analytics, helped build a team that analyzed ROI on 8 billion dollars in demand spend (96% of all paid media)
• ✅Managed/expanded 3X Trade Promotion Optimization (TP) and Trade ROI Measurement capability covering 2.6 billion dollars (~ 4 yr cume spend)
• ✅ Developed/Deployed one of earliest Digital ROI Measurement Capability (paid, owned, earned)
• ✅ Managed off-shore Analytics Capability Development and vendor partnerships