Sumit Mehra — CEO
I’m a performance marketing leader with years of experience driving measurable business growth through media strategy, analytics, and digital transformation across GCC & India. Currently based in Dubai, I manage multi-million-dollar campaigns across industries including QSR, Events, FMCG, Retail Electronics, and Healthcare. Over the past few years, I’ve helped scale our MEA business, driving consistent ROI improvement through data-led strategies, automation, and integrated analytics using tools like GA4, Adobe Analytics, Google Campaign Manager and AI tools. I specialize in translating marketing objectives into high-performing media strategies, balancing brand and performance goals across Google Ads, Meta, Programmatic (DV360), Snapchat, Tik Tok and Affiliate networks. What drives me is building sustainable, measurable digital growth, connecting business outcomes to marketing investments, while developing strong, motivated teams across markets.
Stackforce AI infers this person is a performance marketing expert in the MarTech industry.
Location: Dubai, United Arab Emirates
Experience: 14 yrs
Skills
- Marketing Campaigns
- Problem Solving
Career Highlights
- Expert in driving measurable business growth through media strategy.
- Proven track record in managing multi-million-dollar campaigns.
- Specializes in data-led strategies and integrated analytics.
Work Experience
LS Digital Group
Deputy VP (11 mos)
AVP (2 yrs 11 mos)
Associate Director (11 mos)
Sr. Account Director (5 mos)
Account Director (2 yrs 5 mos)
Group Head (1 yr 11 mos)
Account Manager (11 mos)
Account Specialist (11 mos)
PPC Executive (1 yr 3 mos)
SUTHERLAND GLOBAL SERVICES
Technical Consultant (1 yr 5 mos)
Education
Master of Business Administration - MBA at SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Bachelor's degree at University of Mumbai
