Oct 2022 – May 2025 · 2 yrs 7 mos

Oct 2021 – Oct 2022 · 1 yr

Apr 2020 – Oct 2021 · 1 yr 6 mos

• Crafting a world-class email marketing, marketing automation, CRM product @ Freshworks https://www.freshworks.com/crm/
• Responsible for
• Building & launching Marketing automation product of Freshworks in less than a year.
• Owned critical features like
• Behavioural micro-segmentation
• Marketing visual journeys
• Engagement channels(Email, WhatsApp, SMS)
• APIs
• Integrations
• Event tracking
• Analytics
• Notifications
• Achieved 1st revenue milestone in less than 8months from the date of product release. One of the fastest in the history of Freshworks products.
• Introduced multilingual capabilities which led to increased adoption & revenue growth in non-English markets.
• Driving product roadmap & execution for SMB & Mid-market customers.

Apr 2018 – Apr 2020 · 2 yrs

• Played a key role in building & launching Freshmarketer

Aug 2016 – Apr 2018 · 1 yr 8 mos

• As a technical Product Manager @ Platforms, driven centralised product solutions for cross-functional teams and hybrid products. Understanding company’s technology at a deep level and interface with the development team in order to successfully lead the strategy for the product, defining roadmap, drive innovation keeping tech trends in mind.
• Proud to be responsible for two of the major platform services at Freshworks from Ideation to Delivery - Inbuilt Identity & Access Management(IAM) solution and Forms as a service.

Aug 2015 – Aug 2016 · 1 yr

Sep 2014 – Aug 2015 · 11 mos · Chennai Area, India

• I have been working with an energetic team to build a word of mouth social recommendation platform. My responsibilities here include
• Implemented Mobile web version(t.frilp.com) of Frilp with an intuitive design, faster load time, cool onboarding features.
• Designed & Implemented SEO framework to improve the rank of Frilp pages in search engines.
• Developed a notification framework to send chrome notifications to mobileweb and web by creating user segments which inturn resulted in improved click through rate.
• Developed collection pages framework where in new pages can be added with a minimal addition of code for special campaigns.
• Redesigned ask feature in the app to plug into any campaigns.

Apr 2014 – Sep 2014 · 5 mos

Jun 2012 – Mar 2014 · 1 yr 9 mos

• Worked in game development platform team which provides features to poker,casino,bingo games and game betting. Started my career in the newly formed SDET team and my responsibilities include
• Designed & developed SDET framework from scratch for the available services in the platform for running crucial tests pre&post commit.
• Involved in developing an acceptance test framework to test specific game scenarios that run in the deployment pipeline.
• Designed & implemented agile dashboard for the organisation to drill down and review teams' performances by integrating with tools like svn, version one,teamcity.

Jun 2010 – Nov 2010 · 5 mos · Bengaluru Area, India

• Worked in an analytical application for bing search engine to provide insights on the usage in different locations like APAC, Europe.
• Developed an automated analytical application which takes raw data from SPSS and converts it into a presentable format inside excel, powerpoint.