Jul 2023 – Feb 2025 · 1 yr 7 mos

Jul 2022 – Aug 2023 · 1 yr 1 mo

• Re-thinking the way we visit restaurants.

Apr 2021 – Jul 2022 · 1 yr 3 mos

May 2019 – Dec 2021 · 2 yrs 7 mos

• Constantly finding answer to the question - How do we make Online Ordering a better experience in a traditional Tier 2 market?
• Responsible for quantitative and qualitative growth of restaurant brands/chains.
• Analysing data and past trends to formulate strategies for clients in order for them to extract maximum out of Online Ordering.
• Facilitating launches of new products (Zomato Groceries, Targeted Delivery Ads, etc.) & Campaigns (No Cooking December, IPL 2019, etc.)
• Establishing the "You name it, we have it." policy by acquiring restaurants in every corner of the serviceable territory.
• Drafted and executed state-wide campaign - "New Year 2020" to engage consumers on platform through unique offerings.
• Ideation of hyperlocal offline and online marketing campaigns for the brand through various channels (most followed online influencers, brand activation at events etc.)

Apr 2018 – Jun 2018 · 2 mos · Mumbai Area, India

• As a client servicing and strategy intern, my work revolved around:
• Working on client proposals, research and strategy as a part of business development
• Deriving insights and trends through secondary research, consumer psychographics and digital behavior to formulate ATL (TV, digital and print) and BTL communication for leading brands
• Key project (implemented) - conducted a brand perception study on Reliance Petroleum and redesigned the visual design elements of a standard Reliance fueling station
• Providing solutions for enhancing customer experience using technologies like Augmented Reality and Virtual Reality
• Key clients- Reliance Petro Retail, HUL, A political party, Jet Airways, Cadbury, Streax etc.

Nov 2017 – Mar 2018 · 4 mos · Mumbai Area, India

• The work with the project at TCTD, IIT Bombay involved.
• Understanding and analyzing technologies developed.
• Conducting market surveys for Need Validation and Stakeholder Analysis.
• Research and evaluate options for prospective partnerships and collaborations.
• Liaise internally with IIT Bombay faculty members and the research teams, and the TCTD, IIT Bombay team.

Sep 2017 – Mar 2018 · 6 mos · Mumbai Area, India

Jul 2017 – Apr 2019 · 1 yr 9 mos · Mumbai Area, India

• Student head of the corporate relations team at KJ SIMSR, in-charge of connecting with recruitment teams of corporate houses for campus engagement
• Maintaining and establishing relations with companies for their engagement at KJ SIMSR.
• Overseeing and hosting companies for placement process on campus.
• Maintaining and handling CV/excel database of students at SIMSR.
• Communicating with Talent Acquisition personnel in companies for proposing campus engagement activities and recognizing potential candidates.

Dec 2015 – Feb 2018 · 2 yrs 2 mos · Jaipur Area, India

• Changed position as Vice President in December 2015 from committee member and one of the founding members.
• Functions as member at Alumni Association are as follows.
• Outreach to the illustrious Alumni of Tagore International School.
• Maintaining relationships with Alumni.
• Organizing yearly events and meet-ups.
• Taking initiatives for the mutual benefit.

Sep 2014 – Jun 2017 · 2 yrs 9 mos · Jaipur Area, India

• Co-owner/founder of the business venture named Dream Decor. The business mainly dealt in interior decor products with market ranging from online market places to food chains.
• Handling operations and manufacturing.
• Designing and innovating new products based on market/customer's need.
• Front end dealing with nationwide customers.