Krishna Veera Vanamali Y

Digital Marketing Specialist

Bengaluru, Karnataka, India8 yrs experience

Most Likely To Switch

Key Highlights

Drove LinkedIn followership from 77k to 1.22L.
Produced 30+ podcasts generating over 200k views.
Led design tasks utilizing 600+ man hours.

Stackforce AI infers this person is a Fintech content strategist with strong journalism and communications expertise.

Contact

krishnavanamali1@gmail.com LinkedIn

Skills

Core Skills

Content StrategyContent MarketingWeb DesignCrisis CommunicationsJournalismContent CreationNews Writing

Other Skills

AccountingBusinessBusiness JournalismBusiness NewsCapital MarketsCommerceCommunicationCopy EditingCopywritingData AnalyticsDesignDigital JournalismEconomicsEditingEnglish

About

Driving Elevation's intellectual capital forward through multi-channel content that informs, inspires and shapes ecosystem conversations.

Experience

Elevation capital

2 roles

AVP Marketing (Content)

Promoted

Jan 2025 – Present · 1 yr 2 mos · On-site

Curiosity, Content, Conversations, Connections.

Content StrategyContent MarketingSocial MediaData AnalyticsWeb Content WritingVideo Scripts

Content Specialist

Jun 2023 – Dec 2024 · 1 yr 6 mos · On-site

As the Content Specialist in the marketing team at Elevation, India's leading early-stage VC firm, I drive cross-format content creation, strategy & execution, positioning us as a content-led VC. Substantially enhanced digital presence, fund visibility, & cross-channel engagement. Data + gut-led decision-making.
✦ Writing, editing Top of Funnel & thought leadership content, incl. investment memos, blogs, theses, podcasts, reports
✦ Developing brand identity, narrative, & design for various initiatives + project managing them
◆ Social media:
> Writing for & managing the fund's socials (LinkedIn, YT, Insta, X)
> LinkedIn followership grew from 77k to 1.22L in my tenure; wrote 100s of engaging posts covering fund updates & insights
> Took YT subscribers from 100 to 5k organically in 14 months; views/subscriber highest in ecosystem
◆ Podcasts:
> Produce & manage editorial content for Day One (founder journeys) and SummitUp (investment theses) podcasts, overseeing production, editing, and repurposing content
> 30+ podcasts, 200+ shorts, generating 200k+ views, 2M+ impressions on YT
◆ Special projects:
> Led consumeropportunity.elevationcapital.com
> Spearheaded PayPulse Report 2023, managing content, curation, design
> Founder Pulse 2023 (founderpulse.elevationcapital.com) - Conducted FP survey, gathering 250+ responses, led the development of the report content, design, and FP website
> The Bottomline (bottomline.elevationcapital.com) - Developed the website to house reports by the fintech practice, handling ideation, web design, UI/UX, copy
◆ Design:
> Led 60+ design tasks small & big that utilized 600+ man hours
> Ensuring design language consistency & integrity
◆ Analytics:
> Managing a few analytics & SaaS tools, iterating, deriving actionable insights, implementing strategies based on evolving user behaviors
◆ Website:
> Managing the website/CMS of the fund & a few content IPs
> Driving new features, optimizations for better distribution
...& more

Crisis CommunicationsContent CreationPress ReleasesMedia Relations

Paytm

Assistant Manager, Corporate Communications

Nov 2022 – Jun 2023 · 7 mos · Noida, Uttar Pradesh, India

Developing and executing communications strategies to support Paytm's business goals
Managing and creating content for external communications channels
Creating press releases for corporate announcements, tech features, product launches and marketing
initiatives
Drafting responses to media queries, crisis management
Writing media notes that establish Paytm's pioneership in QR and mobile payments
Writing corporate blogs for investor relations page to build shareholder confidence by establishing the
business model, growth, and profitability plans.

JournalismVideo ProductionResearchStorytelling

Business standard

Assistant News Editor

Sep 2021 – Nov 2022 · 1 yr 2 mos · Delhi, India · On-site

Primary journalist for Business Standard's flagship video product 'The Morning Show'
Ideated and produced engaging stories across various sectors through deep research
Published over 350 stories in a year under tight deadlines, with a focus on daily news topics, specials, explainers, and interviews
Standalone videos of my stories have received a cumulative 1.65 million views on YouTube
The stories appeared in over 200 episodes with a total of 2.65 million views
Identified and engaged with more than 150 experts during the stint for relevant inputs
Collated data to create vibrant visualisations for video news stories
Covered a range of industries including banking, fintech, personal finance, economy, auto, telecom, and FMCG
Completed 300 voiceovers for the show's various segments

Content CreationEditingNews Writing

Inshorts

2 roles

News Editor

Promoted

Dec 2018 – Feb 2021 · 2 yrs 2 mos

Conceptualised and wrote up to 14 stories per day according to strict timelines
Spearheaded business section, increased average time spent by users on stories by 100%
Devised attention-grabbing, highly shareable headlines
Member of 'Core Team' which decided on curation and notifications for breaking news and most important stories for high user engagement
Led the Union Budget coverage every year
Assigned stories to sub-editors, approved final versions and reviewed each piece for grammar and factual accuracy
Trained four sub-editors directly on style guidelines and organisation procedures
Worked on articles in advance ahead of major corporate and
economic events
Tracked business news via Twitter feed, financial news wires and company releases

EditingContent Creation

Sub-editor

Jun 2017 – Nov 2018 · 1 yr 5 mos

Produced up to 14 business 'shorts' per day
Covered a wide range of topic and industries, including automobile, aviation, banking, FMCG, telecom, and IT, trade, international relations, wealth, and the economy
Provided daily coaching and regular feedback to train proofreaders

News WritingEditingTeam Management