Yashraj Sharma — CEO
We run two business verticals at Wyzr: 1. Wyzr (the flagship brand), to co-create and publish non-fiction books: We collaborate with experts and brands from across domains to co-create and publish research-led non-fiction books. Our USP is the writing support we offer our authors, making the creation process fast and seamless while ensuring the highest quality. We're backed by Penguin as a strategic partner for distribution. Some brands and authors we have worked with include Zerodha, Blume Ventures, Groww, IndiaDataHub, Arindam Paul, Sarthak Ahuja, Anand Malligavad, Sharan Hegde, and more. 2. Narratives, for content services: Through Narratives, we offer thought leadership content services for businesses. Companies want to put out relevant content to enhance their brand, but very few have the right resources to execute this. We help such companies that are specifically looking for well-researched, insight-led content that positions them as experts in their domains. We have a team of qualified business professionals who tailor their writing skills for different formats. We count some of India's most respected new-age companies as clients - Zerodha, Zetwerk, Z47, SmartQ, and others. *** About me: I'm a business guy who happens to write a fair bit. I've worked across private banking, management consulting, and strategy roles in the past. I was an active sportsperson - played U-19 cricket for Karnataka while pursuing engineering at Manipal, and was a university champion in several track & field events. Did an MBA from IIM Indore. Experimented and failed at 4 different startup ideas, before settling down with Wyzr. I can be reached at yashraj@wyzr.in
Stackforce AI infers this person is a strategic leader in publishing and content marketing.
Location: Bengaluru, Karnataka, India
Experience: 8 yrs 7 mos
Skills
- Business Strategy
- Entrepreneurship
- Content Services
- Thought Leadership
- Revenue Growth
- Strategy
- Sales Effectiveness
- Operational Efficiency
- Profitability
- Video Marketing
- Data Analysis
- Engineering
Career Highlights
- Founder of Wyzr, a leading publishing platform.
- Delivered over 3x increase in profitability at Mystifly.
- Expert in thought leadership content creation.
Work Experience
Narratives (by Wyzr)
Co-Founder (1 yr 2 mos)
Wyzr
Founder & CEO (4 yrs 4 mos)
Mystifly
AVP - Revenue Growth and Strategy (1 yr 4 mos)
MXV Consulting
Consultant (1 yr 9 mos)
Vidworks - Video Strategy & Production
Founder (7 mos)
Credit Suisse
Business Analyst (7 mos)
Mahindra & Mahindra
GMC Summer Intern (2 mos)
Graduate Engineer Trainee (8 mos)
Education
Master of Business Administration (M.B.A.) at Indian Institute of Management, Indore
Bachelor of Engineering (B.E.) at Manipal Institute of Technology
HSC (Class12) at Delhi Public School - R. K. Puram
SSC (Class 10) at Mayo College, Ajmer