Anuraag Hota — Product Manager
From standing awkwardly in rural Karnataka kirana stores—armed with nothing but a prototype app and zero local language skills—to helping Fortune 500 CXOs make multi-million-dollar workforce planning decisions—I’ve come a long way in product management. My journey began at EdgeVerve, where I first discovered what product management really meant—not just writing specs, but the art of uncovering unmet needs, connecting dots, and rallying teams around shared outcomes. I worked on an FMCG distribution ERP and built a mobile ordering app for Indian kirana stores, often on the field with users, learning by doing (and mostly miming). The real inflection point came with Whatfix. I joined when the ARR was around $2M, serving mostly SMBs. By the time I moved on, we had scaled to $80M+ ARR, partnered with enterprise and Fortune 500 clients, and built a product that was embedded in workflows across 60+ countries. Over 6.5 years, I evolved from a Product Manager to Associate Director, navigating a maze of growth-stage chaos—customer escalations, architectural pivots, pricing decisions, leadership alignments, and hiring. I said No more often than Yes and wrote more PRDs than I can count—but I also built things that made users smile. Today, I’m building a first-of-its-kind Total Compensation & Benefits (TCB) product in the HR Tech space. It’s a strategic layer that sits above HRIS, ATS, payroll, and equity platforms, designed to help CXOs make smarter, faster decisions across workforce planning, merit cycles, and comp budgeting. It’s a new category, a complex problem space, and I’m loving every second of it. Outside of work, I’m a travel obsessive - I’ve visited 32 countries and counting. My currency collection is a story in itself: 450+ unique banknotes from across all 190 UN-recognized nations. You could say I collect stories in paper form. And yes, I still plan all my holidays using a DFV (Desirable-Feasible-Viable) framework - because some habits die hard. What’s next for me? Maybe I finally finish the book I started in 2017. Maybe I step foot on Antarctica (the 7th continent still eludes me). Maybe I build a product that changes how we think about compensation altogether. Until then—if you want to jam on B2B SaaS, product strategy, or travel hacks—I’m just a message away.
Stackforce AI infers this person is a SaaS product management expert with a strong focus on B2B solutions.
Location: Bengaluru, Karnataka, India
Experience: 10 yrs 11 mos
Skills
- Product Management
- Product Strategy
- Product Design
- Customer Adoption
- Data Analysis
- Market Analysis
Career Highlights
- Scaled Whatfix from $2M to $80M+ ARR
- Built innovative HR Tech product for workforce planning
- Expert in B2B SaaS product management
Work Experience
Nexthink
Principal Product Manager (6 mos)
Sequoia
Lead Product Manager (8 mos)
Whatfix
Associate Director Product Management (1 yr 10 mos)
Lead Product Manager (1 yr 11 mos)
Senior Product Manager (11 mos)
Product Manager (1 yr 8 mos)
EdgeVerve
Product Manager (5 mos)
Product Manager (1 yr 11 mos)
Product Manager (5 mos)
IBM
Summer Intern (2 mos)
Infosys
System Engineer (8 mos)
Hindalco Industries Limited
Summer Intern (2 mos)
Education
Master of Business Administration (MBA) at Indian Institute of Management Bangalore
Master of Business Administration (M.B.A.) at University College Dublin
Bachelor of Technology (B.Tech.) at National Institute of Technology Rourkela
High School at DAV Public School, Burla
