Jan 2023 – Oct 2024 · 1 yr 9 mos · Gurugram, Haryana, India · Remote

Dec 2021 – Dec 2022 · 1 yr · Gurugram, Haryana, India · Remote

• Improved end-to-end User Experience of Knowledge & Information repository by conducting Usability Testing, Identifying UX issues & proposing UI Design recommendations for the current product.
• Designed, Executed and tested new features for the Knowledge & Information Repository
• Responsible for ideating & executing an Intranet Web Product for the WNS Denali users worldwide based on Internal User Research and Client discussions.
• Ensured design consistency through Documentation of use cases and UI Elements
• Designed useful and elegant digital web experience with "Planning Toolkit" for Procurement professionals.

May 2021 – Dec 2021 · 7 mos · Gurugram, Haryana, India · Remote

• Improving the UI and UX of our Legacy Product Suite, which consists of 4 product lines: an Analytics Platform, a Knowledge and Information Repository, an Assessments Platform, and Chat Management.
• Developing the UI and UX of our new product, "Planning Toolkit," ensuring a consistent design language across all our product lines.
• Building a Design System based on internal user research to provide a seamless UX across all product lines.
• Working in an agile environment and utilising scrum methodologies to ensure efficient collaboration with cross-functional teams.

Aug 2020 – Apr 2021 · 8 mos · Delhi, India

• Devised new strategies to improved UX for the Progressive Web App
• Defined UI Branding Guidelines for the product
• Did rapid prototyping for the product in Design Phase for faster implementation
• In-charge of end-to-end UI testing of the product and taking accessibility into consideration for our end user group

Jan 2020 – Jul 2020 · 6 mos · Noida, Uttar Pradesh, India

• Acted as the Lead Designer & Marketing Manager of the company. Worked on every Marketing and Design aspect (Social Media Marketing, UI for Application, Pitch Presentations, Pitch Flyers, All the Graphics & Content required for the events organized).
• In charge of overseeing the complete app revamp aesthetically for clients as per their needs & requirements as it was a white labelled solution.
• Tested app through various stages with the rest of team to ensure smooth functioning of features offered and deliverables.
• Created content for the in-app quizzes and events to float during the events.
• Built relationships with Event Management Companies to generate more business.
• Researched and strategized Marketing Techniques (traditional & new) for the growth of the company.
• Conceptualized Design Ideas & Content to be implemented on Social Media.
• Created SEO & Content Strategy for the website.

Aug 2018 – Sep 2019 · 1 yr 1 mo · New Delhi, Delhi, India

• Worked on UI improvements for Internal CRM System and Web App
• Designed Pop-Ups for Sales Automation.
• Worked with cross-functional teams and did a research on user behaviour.
• Derived on-boarding flows for consumer facing app and Internal CRM system as well.

Oct 2017 – Aug 2018 · 10 mos · New Delhi, Delhi, India

• Designed email templates for various events and brand recall.
• Designed numerous marketing campaigns for events.
• Worked on Designs for Subscription Plans, Web and Print Promotional Material.
• Created Graphical content for Social Media Marketing