Aradhana Singh

Product Manager

Delhi, India3 yrs 3 mos experience

Key Highlights

3+ years in sales, digital marketing, and product management.
Expert in developing go-to-market strategies.
Strong background in stakeholder engagement and team leadership.

Stackforce AI infers this person is a Product Manager with expertise in SaaS and digital marketing.

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Skills

Core Skills

Product ManagementGo-to-market StrategyStrategic Planning

Other Skills

Agile MethodologiesAnalytical SkillsBusiness DevelopmentBusiness ResearchCompetitive AnalysisConsultingDecision-MakingDigital MarketingERP SoftwareElectronic Manufacturing ServicesEnglishEntrepreneurshipHindiIT Project & Program ManagementInternational Business

About

I am a dynamic professional with 3+ years of experience spanning sales, digital marketing, and product management, along with entrepreneurial experience. Over the last 2+ years, I’ve specialized as a Product Manager, focusing on developing and executing go-to-market strategies that deliver results. My background in sales and digital marketing has given me a deep understanding of customer needs, market trends, and effective communication strategies, which I now apply to managing products and leading cross-functional teams. As an entrepreneur, I have cultivated a strong sense of innovation and agility, allowing me to navigate challenges and create value-driven solutions. I thrive on collaborating with stakeholders to build products that align with business goals while addressing customer pain points. Data-driven decision-making, strategic planning, and a passion for innovation are central to my approach. Whether launching new products or refining existing ones, I aim to drive business growth in fast-paced, competitive environments.

Experience

3 yrs 3 mos

Total Experience

1 yr 7 mos

Average Tenure

Current Experience

Marg erp

Product Owner

Aug 2022 – Apr 2025 · 2 yrs 8 mos · New Delhi, Delhi, India · On-site

Strategic Product Ownership: Overseeing the product lifecycle, from conception to launch, for SaaS products targeting both B2B and B2C markets.
Agile Framework: Demonstrated Agile methodologies, fostering collaboration and efficiency within cross-functional teams.
Strategic Planning: Developed and executed strategic plans to drive product growth, including product roadmaps, feature prioritization, and go-to-market strategies.
Market Research: Conducted market research to identify target customer segments, analyze competitor landscapes, and identify market opportunities.
User-Centered Design: Collaborated with UI/UX designers to optimize user interfaces and implement API integrations, resulting in improved product usability and satisfaction.
Quality Assurance and Process Optimization: Streamlined workflows and implemented process improvements to reduce development cycles, minimize defects, and accelerate time-to-market including testing and bug tracking.
Resource Management: Managed cross-functional teams and optimized resource allocation to ensure efficient project execution and deliver on product goals with cost optimization.
Stakeholder Management: Cultivated strong relationships with key stakeholders, including executives, clients, and partners, to effectively communicate product vision, address concerns, and ensure alignment throughout the product development process.
Competitive Analysis: Conducting competitive analysis and data-driven product intervention analysis on regular basis utilizing tools like SEMRUSH, AHRAF, Google Analytics, and Google Trends to inform product development strategies and ensure alignment with market trends and customer needs.