Aug 2023 – Jul 2024 · 11 mos · New Delhi, Delhi, India

• Identified and managed customer needs, resulting in a 25% increase in customer acceptance.
• Created PRD, sprint backlog, work item, stories, test scenario, product feature explanation for 6 features launch.
• Managed task board (Devops), tech team and conducted pre and post sprint meetings.
• Got on customer integration calls which resulted in 62.5% reduced time of users in on-boarding process.
• Developed and maintained API document for customers.
• Developed product explanation documents, product manuals, dashboards and reports to track product performance and usage metrics.
• Managed customer support and feedback, resulting in a 50% reduction in customer complaints
• Collaborated with engineering and design teams to define and prioritize product features, resulting in a 10% increase in development efficiency

Feb 2023 – Aug 2023 · 6 mos · New Delhi, Delhi, India

• Developed and launched a comprehensive product website that increased inbound leads by 3X in the first quarter, increased the traffic by 80% and reduced junk leads by 50%.
• Created and managed a B2B sales budget that maximized ROI on email marketing, SEM marketing campaigns, implemented SEO strategies and initiated template approach for social media posts.
• Collaborated with cross-functional teams to define product features and brand positioning, resulting in improved customer satisfaction and loyalty.
• Developed and implemented a leads segmentation strategy by bucketing and initiated a engagement loop that increased customer lifetime value.
• Developed and implemented a customer interaction and feedback system that improved customer satisfaction by 5%.

Oct 2022 – Jan 2024 · 1 yr 3 mos · Remote

• I collaborated with top executives in the marketplace and blockchain industry to design and execute comprehensive marketing strategies aimed at increasing sales and enhancing brand recognition for the company. I leveraged my expertise to develop innovative solutions that met the project requirements and implemented effective tactics to support these goals. I crafted marketing plans to facilitate the smooth rollout of the client's products and services.
• Managed advertising budgets of INR 15-16 Lakhs.
• Revamped the sales funnel, products, and services to unlock new business opportunities for clients.
• Established streamlined processes and cost savings measures, leading to the successful launch of the company's development, sales, and brand visibility.
• Spearheaded the creation of groundbreaking digital sponsorship packages, attracting a new user base.

Nov 2021 – Oct 2022 · 11 mos · India

Aug 2021 – Nov 2021 · 3 mos · Work from home

• Directed launch of 2 new product versions, generating, 7000+ new users.
• Developed marketing strategies approximately 14 days ahead of schedule for 5 consecutive weeks.
• Established a highly-efficient relationship between the development, sales, and marketing teams and departments.
• Ensured efficiency and user satisfaction by overseeing and analyzing 3000+ interactions.
• Increased Linked-in followers by 720+ followers per month.
• Key achievement:
• Strategist and generated the market segmentation.
• Increased the Engagement time from 3 min to over 15 min and Retention rate to over 5% over 30 days, which is above the industry standards

May 2021 – Aug 2021 · 3 mos · Bangalore Urban, Karnataka, India

• Generated 5-6 Sales qualified leads per month from calling and Instagram
• Identified and changed Google and social media advertising strategies.
• Handled, planned, executed and managed 3 clients marketing strategies.
• Key achievement:
• Led the Instagram handle growth from 60 followers to, 2400+ followers.
• Collaborated and developed the landing page.

May 2019 – Aug 2019 · 3 mos · India

• I had to make a web app which was a free version of Amazon rekognition with the maximum possible feature during a 3-month time span.
• Key achievement:
• Features include: 1. Face and eye detection, 2 Face recognition, 3 Celebrity recognition, 4 Facial expression recognition, 5 Scene detection.

Nov 2018 – Feb 2021 · 2 yrs 3 mos · Bhubaneswar

• Conducted biweekly customer surveys to determine the most sought-after service.
• Led successful marketing campaigns for new services and ensured their timely launch month over month.
• Collaborated and executed business marketing deals.
• Key achievement:
• Increased the revenue by 40% by implementing new and trendy strategies.

Sep 2018 – Oct 2018 · 1 mo · Bhubaneswar

Apr 2017 – May 2017 · 1 mo · Bhubaneshwar, Odisha, India