Madan R.

Business Development Executive

Gurgaon, Haryana, India21 yrs 5 mos experience
AI Enabled

Key Highlights

  • Expert in building scalable growth engines.
  • Proven track record in reducing CAC and improving retention.
  • Strong background in marketing automation and data analytics.
Stackforce AI infers this person is a Growth Marketing Expert with a strong focus on MarTech and data-driven strategies.

Contact

Skills

Core Skills

Growth MarketingMarketing ManagementGrowth Product ManagementProduct ManagementSales And Marketing

Other Skills

Advertising CampaignsAnalyticsAnthropic ClaudeArtificial Intelligence (AI)Building New BusinessBusiness AnalysisBusiness DevelopmentBusiness PlanningBusiness StrategyCRMCompetitive AnalysisConversion OptimizationCross-functional Team LeadershipCustomer AcquisitionCustomer Engagement

About

I work at the intersection of growth and engineering. I prefer working with engineers to solve growth problems and build marketing systems that scale. What I do: - Define & execute growth equations to build scalable growth engines - Design acquisition funnels and retention systems - Build martech infrastructure and automation pipelines - Create data models and analytics frameworks - Ship MVPs and test growth hypotheses through code Recent projects: - PhysicsWallah: Built the referral program, revamped the martech stack, created AI content pipelines, established growth KPI framework for paid marketing & CLM teams - OYO: Developed DiscoverOYO - a zero-CAC acquisition channel post-COVID - Side project: Launched LetterHunt, hit #1 on ProductHunt - Earlier: Built predictive claims models and pre-underwritten products at Tata AIG that improved claims throughput by 20% Experience spans 0 -> 1 (Homelane: first ₹1Cr month in Pune) and 1 -> 10 (OYO: 7M→11M MAU). Currently exploring: AI powered growth systems, agent-based workflows, claude-code & n8n to help marketers get leverage :) I believe the best growth strategies are those you can code yourself.

Experience

Interview kickstart

Growth @ IK

Oct 2025Present · 5 mos

Pw (physicswallah)

Business Head

Aug 2024Sep 2025 · 1 yr 1 mo

Housing.com

Sr Director - Growth

Dec 2022Jul 2024 · 1 yr 7 mos · Gurugram, Haryana, India

  • Doubled owner supply MRR, with minimal incremental spend. Learned that simplifying journeys often beats boosting budgets.
Advertising CampaignsEmerging TechnologiesMarket PlanningMarketing Campaign ManagementFull CyclePublic Relations+2

Paytm

VP Growth and Business - Insurance

Sep 2021Dec 2022 · 1 yr 3 mos · Noida, Uttar Pradesh, India

  • Scaled insurance sales - leveraged in-house data exhaust, revamped user journeys. Insurance isn’t boring if you’re doing growth right!
Advertising CampaignsEmerging TechnologiesMarket PlanningMarketing Campaign ManagementFull CycleGrowth Marketing+1

Oyo

AVP - Growth Product Manager

Nov 2018Sep 2021 · 2 yrs 10 mos · Gurgaon, India

  • Global App Growth. Reduced reliance on paid ads by building sticky products like Discover OYO. Took referrals seriously - from a trickle (5%) to a quarter (25%) of acquisitions. Grew India App MAU by 70% before covid struck! Conversion rate optimization wasn’t just a buzzword - improved app D0 conversions by 45%.
  • To sum it up - more execution, fewer slides!
Advertising CampaignsEmerging TechnologiesMarket PlanningMarketing Campaign ManagementFull CyclePublic Relations+2

Bharti airtel limited

3 roles

Marketing Head - Broadband (Delhi NCR)

Nov 2016Oct 2018 · 1 yr 11 mos

Emerging TechnologiesMarket PlanningMarketing Campaign ManagementFull CyclePublic RelationsMarketing Management

National U&R Head

Apr 2016Oct 2016 · 6 mos

  • Built Airtel MyHome (now Airtel Black) - introduced bundling in India, increased user acquisition by 15%.
  • Learnt that retention isn’t luck - it’s science! Ran structured, segmented retention campaigns. Handling Airtel-level scale & complexity laid the foundation for my growth marketing stints.
Product ManagementProduct MarketingMarketing Campaign ManagementCustomer Lifecycle Management

Marketing Head - Broadband (Tamilnadu & Kerala)

Feb 2012May 2015 · 3 yrs 3 mos · Chennai Area, India

Emerging TechnologiesMarketing Campaign ManagementFull CycleMarketing Management

Homelane

Business Head

May 2015Apr 2016 · 11 mos · Pune

  • Built Pune ops from scratch - small team, big impact. Became cash-flow positive fast. Good lessons in local growth hacking. Felt amazing to operate like a founder and build a new business.
Advertising CampaignsEmerging TechnologiesMarket PlanningMarketing Campaign ManagementFull CyclePublic Relations+2

Tata teleservices ltd

Senior Manager, Postpaid Acquisition

Nov 2010Feb 2012 · 1 yr 3 mos · Kolkata Area, India

Hcl technologies

Manager, Opportunity Analysis

Jan 2010Nov 2010 · 10 mos · Chennai

Collcraft technologies

Co-founder, Head - Sales and Marketing

Jul 2008Aug 2009 · 1 yr 1 mo · Mumbai Area, India

Tata aig

Assitant Manager - Product Management and Underwriting - Liabilities

Jun 2007Jun 2008 · 1 yr · Mumbai Area, India

Advertising CampaignsSales and Marketing

Aig

Management Associate

Jun 2006May 2007 · 11 mos · Mumbai Area, India

Polaris software lab ltd

Analyst

Dec 2001Jun 2004 · 2 yrs 6 mos · Hyderabad Area, India

Education

XLRI Jamshedpur

PGDBM — Finance

Jan 2004Jan 2006

Vivekanand Education Society's Institute of Technology (V.E.S.I.T.), University of Mumbai

B.E. — Electronics and Telecommunications

Jan 1997Jan 2001

Vivekanand Education Society's Institute Of Technology

HSC — Science

Jan 1995Jan 1997

Holy Family High School

SSC

Jan 1986Jan 1995

Stackforce found 100+ more professionals with Growth Marketing & Marketing Management

Explore similar profiles based on matching skills and experience