Sanjana Pattanshetti — Director of Engineering

I am an analytics professional with over 14 years of experience in solving business problems using data, analytics, and technology, and have delivered impactful results in the e-commerce and retail space. My experience spans across product and customer analytics, marketplace, customer experience, value proposition (selection, quality), category growth and business strategy, with a focus on driving growth, enhancing experience and improving cost efficiency. Currently, I own the end-to-end analytics for Top of the Funnel (Marketing, Traffic, Storefronts, Recommendations), Customer journey shaping (customer engagement and retention) and Events. Some of the key projects I have led in the past include: - Marketplace growth and seller experience - Pricing and investment strategy - Assortment design (depth, breadth, brands etc.) and competitive intelligence on selection - Discovery personalization and selection flywheel through exploration - Customer experience and trust measurement - Affordability constructs like consumer finance (EMI, Pay later) and product exchange - Central analytics control tower for the festive season including The Big Billion Days sale

Stackforce AI infers this person is a seasoned analytics leader in e-commerce and retail, specializing in data-driven business strategies.

Location: Bengaluru, Karnataka, India

Experience: 14 yrs 10 mos