Feb 2022 – Present · 4 yrs 1 mo

Mar 2021 – Apr 2021 · 1 mo

Jan 2019 – Apr 2021 · 2 yrs 3 mos

• > Building long term technology vision, strategy & roadmap for transact & user cluster.
• > Building long term vision, strategy & roadmap for transact funnel (cart/checkout & returns) in close partnership with product & stakeholders. Primary objectives include a) topline growth via cart/checkout funnel improvements, basket building & new biz enablement and b) bottomline savings via reduction in cost of reversals (cancellations, returns) while maintaining returns experience guardrails.
• > Partnered closely with leaders to refresh and evangelize a central user intelligence charter to enable a deep & unified user understanding across the ecosystem.
• > Partnered closely with product/tech to create & align a central personalisation strategy and plan, to enable a coherent shopping journey personalisation across the funnel.
• > Establish periodic (quarterly/bi-annual) planning & roadmap exercise aligned with company level planning cycle.
• > Establish right execution and metrics (business & tech metrics) cadence and checkpoints.
• > Enabling org-level strategic program execution with right resourcing, planning & prioritisation.
• > Enabling right funding/staffing and execution to achieve business, customer & technology goals inline with wider company / biz-category level strategy & objectives.

Jul 2017 – Dec 2018 · 1 yr 5 mos

• > Search : Refreshed long term tech strategy around platformisation & conducted org structuring to enable strategy execution.
• > Led org-wide engineering efforts for launching a new business of selling refurbished goods (2GUD). We built or leveraged multi-tenant capabilities across existing Flipkart platforms.
• > Transitioned from Search to lead Recommendations and Flipkart Plus (early 2018)
• > Part of the core leadership group to build our loyalty program - Flipkart Plus. Setup and led a new team for building the central Plus platform and also drove org-wide engineering efforts for Flipkart Plus launch in a stretched time before our main annual sales.
• > Flipkart Plus : Partnered closely with product & business around scoping, prioritisation & roadmap
• > Recommendations : Partnered closely with product to create/refresh long term strategy & roadmap.

Jan 2016 – Jun 2017 · 1 yr 5 mos

• > Led the search platform (Ingestion + Index + Serving) and experience teams. Responsible for building long term platform capabilities to achieve business and customer experience goals & managing scale, availability, performance and operations.
• > Created long term platformisation strategy inline with business growth needs. This included building new index technology, re-architecting core stack of ingestion, ranking & serving. We achieved significant impact in terms of latency, reliability, hardware footprint, platform extensibility & feature agility to sustain us for long term.
• > Led the merchandising platform team. The Platform enables content management and delivery to a targeted customer segment in a personalised manner. Content delivery is optimised for various business and customer goals viz, conversion, targeting, diversity etc.
• > Led the home page federator team. The Platform aggregates content from multiple content providers (Merchandising, Recommendations, Ads) and serves the most optimised content for various business goals.
• > Partnered closely with product to influence & enable long term product roadmap.
• > Led the A/B experimentation platform. Worked with stakeholders to evangelise its adoption within Flipkart. It's the central A/B Platform used across Flipkart to validate feature and product launches.

Apr 2014 – Dec 2015 · 1 yr 8 mos

• Payments (April-Dec 2014)
• > Partnered with business and product leaders to create our product/tech roadmap for the payments business. Partnered to device and ideate plan for new B2C avenues of business growth (travel, movie tickets, etc).
• > Managed the ramp down of merchant facing business & operations to focus on core payment innovation as part of the wider Flipkart strategy.
• > Managed engineering operations including scaling, availability, resilience, instrumentation, capacity planning to deliver for Diwali-2014 (First Big Billion Day).
• Desktop & Core Platforms (Jan-Dec 2015)
• > Managed the Desktop & Core Platforms teams in the Consumer Apps Group in Flipkart. This included owning the core web-stack (MVC framework, Page Builder and Serving Platform), and core services like session management, A/B platform, SEO, Flash sales system.
• > Conceptualised and build the central A/B platform and drove its company wide adoption.
• > Managed the ramp down of the desktop channel inline with the company's app-only strategy. Build capabilities & experiences for incentivising user's transition from desktop towards the apps channel.

Jan 2012 – Mar 2014 · 2 yrs 2 mos

• > Build and led a team of highly motivated engineers to try make payments cool in India !
• > Enabled building platforms to make payments easy, resilient, secure and fast. Responsible for architecture, scale, availability & security for the Payments Platform. Involved in everything from idea to execution. From customer experience UI to highly scalable backend systems. From heuristics to advanced ML algorithms. From data warehouse platform to complex transactional systems.
• > Owned engineering function and partnered closely with business, finance, sales and CS.
• > Partnered with business and product leaders around roadmap and growth strategies.
• > Worked on innovative ways to enable the vision in collaboration with existing payments ecosystem in the country (banks, processors, and card networks)

Aug 2010 – Dec 2011 · 1 yr 4 mos

• > Conceptualised, designed and implemented the core framework & architecture for a new payments platform from scratch and launched onsite card acceptance on Flipkart. In addition to all technical responsibilities also managed vendor relationships & processes with banks, card processors & security compliance agencies.
• > Build payments solutions and owned payments technology as a tech lead. Managed the day to day payments engineering operations.
• > Led the overall PCI DSS compliance efforts for enabling storage of card information. Designed the card storage and key management systems and implemented infrastructure security mechanisms, inline with the compliance requirements.
• > Bootstrapped and mentored building the fraud detection system and wallet (store credits).
• > Bootstrapped and mentored collaborative filtering based recommendations systems.