Ashish Kulshreshtha — VP of Engineering

Engineering leader with 20+ years of experience in E-commerce, Cloud Infrastructure, SaaS, and Networking, challenging myself to dive into new areas and lead NexGen programs such as GenAI-enabled conversational shopping assistants and video commerce. As the Director of Engineering at Flipkart, my focus is on spearheading the New Channels engineering initiative within the Consumer Shopping Experiences unit, pushing the boundaries of Conversational Commerce and Video Commerce. My leadership over the past few years has been integral in developing: Conversational Commerce - Enhancing customer engagement through an AI-driven conversational platform that uses GenAI and LLMs for a "shopkeeper" experience, also enabling scalable bot creation and real-time WhatsApp communication for promotional and transactional interactions - Owning the conversational platform that powers everything "Bot" @ Flipkart Video Commerce - Transform Flipkart from a transactional marketplace to a discovery led immersive platform, driving incremental customer growth - Enhanced purchase decisions through videofication by implementing short-form informational videos on product pages and immersive video snippets in search results, improving user engagement and decision-making. - Positioned Flipkart as a 'window shopping' destination for video-first GenZ consumers with a seamless, trusted shopping experience "Play" that includes exclusive deals, easy check-out, and personalized content, enhancing engagement through social proofing and interactive features like watch & earn incentives. - Enhanced the customer value proposition of live-streams by introducing exclusive discounts, mystery box offers, and high-energy content formats, while embedding targeted widgets on the homepage to boost product discovery. Prior to my current role, as Senior Engineering Manager I was instrumental in expanding Flipkart's Cloud Infrastructure, advancing microservices driven Istio based service mesh, and driving the transition to a hybrid cloud architecture. My expertise in network services, including the deployment of Elastic Load Balancers and SDN-driven constructs, has played a pivotal role in scaling Flipkart's infrastructure to meet the burgeoning demands of India's largest e-commerce platform. Earlier part of my career has all been about networking and packet forwarding software for L2/L3 edge / core routers, Datacenter switches, CPE And DSLAM devices.

Stackforce AI infers this person is a seasoned leader in E-commerce and Cloud Infrastructure with a focus on innovative technologies.

Location: Bengaluru, Karnataka, India

Experience: 24 yrs 5 mos