Rupendu Roy

CEO

Mumbai, Maharashtra, India16 yrs 2 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

14+ years of experience in sales and business development.
Expertise in digital media and content sales.
Proven track record in revenue optimization and client engagement.

Stackforce AI infers this person is a Digital Media and Business Development expert with extensive experience in client engagement and revenue optimization.

Contact

Skills

Core Skills

Business DevelopmentDigital MediaSales

Other Skills

AdvertisingAudience engagementBrand solutionsBusiness StrategyCRMChannel partner developmentClaims settlementClient engagementClient handlingClient servicingCompetitive AnalysisContent integrationContent salesContent solutionsCorporate Communications

About

MBA in marketing with 14+ years of experience in sales and business development. Seasoned digital sales professional with diverse expertise in content sales, innovations, customized solutions, sponsorship sales and inventory optimization.

Experience

16 yrs 2 mos

Total Experience

2 yrs 8 mos

Average Tenure

10 yrs 5 mos

Current Experience

Times internet

2 roles

Vertical Head

Promoted

Apr 2019 – Present · 7 yrs 1 mo

Revenue optimization for Gaana (leading audio OTT) through content / customized solutions, innovations and inventory management.
Ideation and execution of tailor-made ideas ensuring high ROIs for clients.
Building interaction and engagement with top clients and agencies of the country through regular roadshows and platform updates.
Aligned in tandem with product / brand solution team to diversify the product spectrum.
Leading and grooming a team of 5 – 6 members to achieve the revenue goals.

Revenue optimizationContent salesCustomized solutionsInventory managementClient engagementTeam leadership+2

Regional Head - West & South

Nov 2015 – Mar 2019 · 3 yrs 4 mos

Handled multiple portfolios during the period.
Monetized news and music portal through brand solutions, content sales, and inventory management.
Worked with the premium clientele of west & south regions.

MonetizationBrand solutionsContent salesInventory managementBusiness DevelopmentDigital Media

Moneycontrol.com

2 roles

Region Head - West

Apr 2015 – Oct 2015 · 6 mos

Revenue optimization through content and high impact properties.
Serviced high value financial clients of the west region.
Worked with product on innovative solutions for clients leading to higher ROIs.
Trained and managed a team and aligned with the business goals.

Revenue optimizationHigh impact propertiesClient servicingInnovative solutionsBusiness DevelopmentDigital Media

Senior Manager

Mar 2013 – Mar 2015 · 2 yrs

Monetized the platform primarily through content and brand solutions.
Handled 50% of the west market during the period.

MonetizationContent solutionsBrand solutionsBusiness DevelopmentDigital Media

Bloomberg tv india

Associate Account Director

Aug 2010 – Feb 2013 · 2 yrs 6 mos · Mumbai Metropolitan Region

Introduced the product as new entrant in the allotted market.
Handled clients across all the categories: automobiles, telecom, banking, NBFCs, securities, mutual funds, general insurance, life insurance, lubricants, travel & tourism, airlines, FMCG, consumer durables, corporate, real estate and others.
Interacted and engaged with top clients and agencies of the country.
Worked on regular tent pole properties and projects.

Client handlingMarket introductionEngagementBusiness DevelopmentDigital Media

Music broadcast private limited (radiocity 91.1fm)

Account Manager

Mar 2009 – Jul 2010 · 1 yr 4 mos · Mumbai Metropolitan Region

New business development and on boarded non-radio spenders.
Worked on various content integration and audience engagement projects.
Monetized non – prime time slots.
Worked on multiple tent pole projects.

New business developmentContent integrationAudience engagementBusiness DevelopmentDigital Media

Cholamandalam ms general insurance co. ltd.

Insurance Officer - Channel Sales

Apr 2006 – Mar 2007 · 11 mos · Greater Kolkata Area

Developed new channel partners in the motor insurance vertical.
Serviced channel partners with seamless execution of vehicle verification, policy generation, renewals and claim settlements.
Ensured monthly collections and recovery.

Channel partner developmentPolicy executionClaims settlementSalesBusiness Development