Jan 2021 – Feb 2024 · 3 yrs 1 mo

• Overall tech leader responsible to build First-party Digital Ad tech products across all Glance O&O Apps like Lockscreen, Roposo Live, Nostra (Game centre), Shop. We have built the entire 1st party ad-tech ecosystem with multiple technical platforms such as Demand side platform, SSP, Ad server, Bidder, Ad personalisation and Attribution
• I built the tech team to 40+ from ground up. The team comprising of functions Backend, Android, UI, Machine learning, QA, PSO - along with respective senior managers and architects.

May 2020 – Dec 2020 · 7 mos

• Ad Monetisation at Glance

Oct 2018 – May 2020 · 1 yr 7 mos · Bengaluru, Karnataka, India

• Disrupting digital marketing and technology domain. Building Customer Data Platform (CDP) - Global innovative Product for CMOs to have holistic view of their customers coming through omni-channels and enabling them to engage with their customers in a personalised manner.
• Scope:
• 1. Work with Product and Business GMs across the organisation to enable multiple businesses like Audiences, inMobi Demand-Side-Platform (iDSP), inMobi Supply-Side-Platform (iSSP) etc.
• 2. Build processes & best practices for product strategy, roadmap prioritisation and e2e execution
• 3. Work with HR partner for team’s well being, hiring, upskilling and growth
• Technology Management:
• 1. Responsible for choosing the right big-data platforms and technologies like Apache Spark, Storm, Flink, Redis, Cosmos DB, Snowflake, Airflow, Aerospike, Elastic Search etc.
• 2. Build a world class Product and Platform
• 3. Latency requirement tp99 < 10ms at a scale of 1Million QPS
• 4. Build a cost-effective platform and drive cost optimisations for each businesses

Aug 2016 – Sep 2018 · 2 yrs 1 mo · Bengaluru, Karnataka, India

• Responsible for technology platform for ebay.in. Own tier-1/tier-2 systems
• Co-manage a team of size ~35 including Dev, QE, Support and Program management
• Explored, evangelized and implemented various technologies like Machine Learning, Elastic Search, Mongo DB, Kafka, PWA, Drools Engine
• Partnered with Product and Business/Operations team to reduce eBay India bottomline and improve conversion in last 2 years
• Prototype Machine learning models to solve important e-com challenges. Building Classification models using Tensor flow and Weka.
• Excellent Team survey results

Sep 2013 – Aug 2016 · 2 yrs 11 mos · Greater Bengaluru Area

• Part of Amazon Home Services team; a global marketplace for Home Services
• Worked with business & product team based in US to understand requirements and guided engineering team of 10+ engineers to build Custom services workflow 1.0
• Designed the core engine for Custom Services workflow
• Focused on faster/iterative development work; ensured quality product delivery; accounted for future scalability and maintenance

Jun 2010 – Jul 2013 · 3 yrs 1 mo · Noida, Uttar Pradesh, India

• MyAdCorner.com (MAC) is helping SME & Individual advertisers to use power of technology to effectively utilize their media marketing spends. Our State-of-the-art technology brings ROI driven media planning and optimizations for print, similar to an RTB exchange does to purely digital.
• MAC vision is to become a Blended Ad Network combining Print, Online & Mobile Ad Networks.
• Myadcorner is an IIT Delhi venture started in 2010 backed by investors viz. Eight Capital, Mumbai & CCube Angels, Singapore. Myadcorner is one of the biggest offline ad network in country with aggregation of 125+ newspapers across 200 cities in India, having served 1.5Lac+ ads.
• Started Myadcorner as a garage venture to scale team size to 55. Designed & developed core Product platform, Algorithms, Business strategy and Marketing plan. Raised seed and angel funds. Scaled business to 30x in less than 2.5 years after fund-raise. Developed Tie-ups with leading brands like Times of India, Hindustan Times, Dainik Jagran, The Hindu, Indiamart, Vcommission, Communicate2, Mediaant etc. Team was featured in Entrepreneur India Magazine & Reuters, Vccircle, Yourstory.

Mar 2007 – May 2010 · 3 yrs 2 mos · Noida, Uttar Pradesh, India

• Vriti is pioneer and market leader for developing world's first smart education platform which brings together content providers and students to create/sell and find/buy courses respectively.
• Part of the core product team to design, develop and deliver Online learning platform, Virtual classroom, proprietary patent pending Smart Assessment and personalized recommendation engines.
• Designed & implemented in-house Lead Management System for connectindia.in (vriti partner website), currently used as a single platform across all the sales departments of Vriti.
• Part of the core team to develop & work on customer engagement for IndiaHotelReview.com and goiit.com (vriti partner websites)
• Joined the team in early stage, witnessed growth from 20 to 400+ team. Company raised VC funds from Intel Capital and Jafco Asia.
• Technologies Used: JAVA, J2EE, Spring / Struts, MYSQL, Jboss, Apache, Linux servers, Load balancing, SMTP

Jun 2005 – Mar 2007 · 1 yr 9 mos · Bangalore

• Strand is a company founded by professors from IISc, Bangalore which pioneers the practice of applied scientific intelligence in the life and health sciences. Leveraging its unmatched interdisciplinary scientific expertise with its decision support technologies, Strand empowers health and life sciences scientists to transform raw data into actionable insights.
• Key Responsibilities:
• Member of a team developing a protein pathway analysis product, PathwayArchitect. My role involved the development of pathway visualization using Java Swing, Core java, JDBC, python, shell, perl and MySQL technologies.
• Involved in multi-tiered framework design and workflow optimization of the product development life-cycle.

May 2004 – Jul 2004 · 2 mos · Erlangen, Bavaria, Germany

• Fraunhofer is Europe’s largest application-oriented research organization, very famously known for their invention of MP3 format - most widely adopted method for compressing and decompressing digital audio.
• One of the two students from IIT Delhi to be selected for a summer internship at the department of Medical and Image processing. Designed a robust algorithm to solve the correspondence problem.