Sonika Phogat — CEO
As the VP of Sales and Operations at Monrow Shoes, I oversee the strategy and execution of the direct-to-consumer business, E-commerce, and offline retail. I have been instrumental in growing the brand from a niche player to a market leader in the fashion footwear industry. With over 11 years of experience in sales, operations, and growth, I have developed a strong expertise in omni-channel retail, category management, P&L management, fashion buying and merchandising, business development, and supply chain management. I am passionate about creating and delivering innovative and customer-centric solutions that drive revenue, profitability, and brand loyalty.
Stackforce AI infers this person is a leader in B2C fashion retail with a strong focus on omni-channel strategies.
Location: Bengaluru, Karnataka, India
Experience: 10 yrs 10 mos
Skills
- D2c
- Supply Chain Management
- Team Collaboration
- Account Management
- Business Development
- Online Retail
- Quality Control
Career Highlights
- Led Monrow Shoes to market leadership in fashion footwear.
- Over 11 years of experience in sales and operations.
- Expertise in omni-channel retail and business development.
Work Experience
Monrow Shoes
Director - Growth (2 yrs)
VP - Sales & Operations (5 yrs)
Senior Growth Manager (1 yr)
HSC Fashion
Business Development Manager (3 yrs 11 mos)
Adonis Group
Asst. Business Manager (1 yr)
vPersonalize
Associate Product Designer (7 mos)
Myntra Designs Pvt. Ltd.
Management Trainee (3 mos)
PEARL GLOBAL INDUSTRIES LTD (PGIL)
Project Trainee - Merchandising (3 mos)
Grasim Bhiwani Textiles Ltd
Project Trainee (1 mo)
PAR Exports Pvt Ltd.
Project Trainee - Merchandising (1 mo)
Koutons Retail India Ltd.
Project Trainee (1 mo)
Education
Master’s Degree at National Institute of Fashion Technology
Bachelor’s Degree at School of Engineering and Sciences, BPS University
Associate’s Degree at Govt. Polytechnic College
Physics at R.E.D. Sr. Sec. School
