Anurag Anant Mishra

Associate Partner

Pune, Maharashtra, India14 yrs 10 mos experience
Highly Stable

Key Highlights

  • 15+ years of experience in web analytics.
  • Expert in Adobe Experience Platform and Google Marketing solutions.
  • Specialist in privacy-compliant analytics implementations.
Stackforce AI infers this person is a Digital Marketing and Analytics Specialist with extensive experience in B2B and B2C environments.

Contact

Skills

Core Skills

Adobe Experience Platform (aep)Web AnalyticsAdobe AnalyticsDigital Marketing

Other Skills

A/B testingAdobe DTMAdobe Journey OptimizerAdobe LaunchAdobe TargetAnalyticsConversion OptimizationCustomer Journey AnalyticsDigital StrategyDoubleClickGoogle AdwordsGoogle AnalyticsGoogle Tag ManagerGoogle Website OptimizerJSON

About

• 15+ Years of experience with web analytics and personalization tools including Adobe Analytics, Adobe Target Premium, Google Analytics Premium/Google Analytics 360, GA4 360 & Web trends on Demand • 4+ Years of experience in implementing Adobe Experience Platform (AEP), RTCDP, AEP Web/Mobile SDKs, Customer Journey Analytics (CJA) and Adobe Journey Optimizer (AJO) • Specialist in implementing privacy compliant (GDPR, CCPA, etc.) Adobe experience cloud & Google Marketing Platform solutions • Own Web & Mobile App Analytics implementation for Adobe Analytics, Google Analytics Premium/ Google Analytics 360 platform & GA4 360 using Adobe Launch, Ensighten Manage, Adobe Dynamic Tag Manager and Google Tag Manager • Providing support on Web Analytics using Adobe & Google ecosystems in identifying the pain points to enhance services and products offered to the customer • Building design of experiments to specific customer segments to identify which experience works well as compared to others in improving the business & revenue using Adobe Target • Hands-on experience in designing and implementing Adobe Analytics/Google Analytics code on the new and redesigned websites and mobile apps CDP, Analytics & Personalization Skills: Customer Journey Analytics (CJA), Adobe Experience Platform Web/Mobile SDKs, RTCDP, Adobe Analytics (Formerly Omniture Site Catalyst), Adobe Target, Adobe Journey Optimizer (AJO), GAP (Google Analytics Premium)/Google Analytics 360, GA4, Web Trends On Demand & Flurry Analytics Tag Management Skills: Adobe Launch/Data Collection, Ensighten Manage, Adobe DTM (Dynamic Tag Manager) and Google Tag Manager (GTM) Scripting Skills: JavaScript/jQuery, JSON (JavaScript Object Notation)/Data Layer, HTML/CSS, Regular Expressions Marketing Skills: Google Ad-words, Bing Ads, Yahoo Ads, Facebook Marketing, LinkedIn Advertising

Experience

Novartis

Associate Director

Sep 2025Present · 6 mos

Ey

Manager

Nov 2021Sep 2025 · 3 yrs 10 mos · Pune, Maharashtra, India

Adobe Experience Platform (AEP)Customer Journey AnalyticsAdobe Journey OptimizerDigital StrategyAdobe TargetAdobe Analytics+12

Hexaware technologies

Technical Architect - Digital Analytics

Jul 2019Jun 2021 · 1 yr 11 mos · Pune, Maharashtra, India

Digital StrategyAdobe LaunchAdobe AnalyticsAdobe TargetJavaScriptjQuery+9

Capgemini

Senior Consultant - Analytics

Mar 2018Jun 2019 · 1 yr 3 mos · Pune Area, India

Digital StrategyAdobe DTMAdobe TargetAdobe LaunchAdobe AnalyticsWeb Analytics+10

Sapientnitro

Senior Associate - Analytics

Aug 2016Mar 2018 · 1 yr 7 mos · Bengaluru Area, India

Digital StrategyAdobe AnalyticsAdobe DTMAdobe TargetAdobe LaunchJavaScript+10

Cognizant

Associate Analytics

Mar 2015Jul 2016 · 1 yr 4 mos · Bengaluru Area, India

Web AnalyticsAdobe AnalyticsAdobe TargetAdobe DTMGoogle Tag ManagerJavaScript+8

Borderless access panels pvt ltd.

Search & PPC Specialist

Oct 2014Feb 2015 · 4 mos · Bangalore

Web AnalyticsAdobe AnalyticsAdobe DTMAdobe TargetJavaScriptjQuery+7

E-planet infosystem (i) pvt. ltd.

SEO/SEM Analyst at e-Planet Infosystem India Pvt. Ltd.

Apr 2012Sep 2014 · 2 yrs 5 mos · Bhopal, Madhya Pradesh, India

Web AnalyticsAdobe AnalyticsAdobe DTMAdobe TargetJavaScriptjQuery+7

Vias groups

2 roles

SEO Analyst

Nov 2010Mar 2012 · 1 yr 4 mos

Web AnalyticsGoogle Tag ManagerDigital MarketingJavaScriptjQueryJSON+11

SEO Trainee

Jul 2010Oct 2010 · 3 mos

JavaScriptjQueryJSONDigital MarketingWeb AnalyticsGoogle Website Optimizer+10

Education

Bhabha Engineering Research Institute Bhopal

Bachelor's of Engineering — Computer Science and Engineering

Jan 2006Jan 2010

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