Nikhil Kumar Bagwal — Associate Partner

Digital Analytics & Personalization Specialist - With years of experience in digital analytics, personalization, and campaign management, I help businesses harness data to optimize user experiences and drive conversions. My expertise spans customer data platforms (CDP), analytics, journey orchestration, and reporting, ensuring organizations make data-driven decisions that enhance customer engagement. 🔹 Expertise in Leading MarTech Tools: Adobe Experience Platform (AEP), Adobe Analytics, Adobe Target, Adobe Journey Optimizer (AJO), Google Analytics (GA), Google Tag Manager (GTM), Tealium. 🔹 Customer-Centric Analytics: Creating actionable insights to improve digital performance and user engagement. 🔹 Personalization & Optimization: Crafting personalized experiences through segmentation, automation, and A/B testing. Technical Skills & Implementation - I specialize in end-to-end implementation of analytics and personalization solutions, ensuring accurate data tracking, seamless integrations, and effective reporting. My strong coding background allows me to customize tracking frameworks, debug data issues, and optimize performance. 🔹 Coding Proficiency: JavaScript, jQuery, HTML, SQL – enabling advanced data collection and activation. 🔹 Tag Management Expertise: Efficient tracking setup using Adobe Launch, GTM, and Tealium. 🔹 Data Governance & Privacy: Ensuring compliance with regulatory standards while handling user data. Industry Experience & Business Impact - I have worked across banking, retail, and hospitality, helping brands optimize digital journeys, increase conversions, and enhance customer lifetime value through data-driven insights. My ability to bridge the gap between business and technology allows me to translate complex data into meaningful strategies. 🔹 Banking: Driving secure and compliant digital analytics solutions. 🔹 Retail: Enhancing personalization and eCommerce tracking for better user engagement. 🔹 Hospitality: Optimizing customer journeys for seamless experiences across digital platforms. I am passionate about leveraging technology, analytics, and innovation to transform data into actionable business strategies. Let’s connect and drive digital success together!

Stackforce AI infers this person is a MarTech specialist with a focus on digital analytics and personalization.

Location: Noida, Uttar Pradesh, India

Experience: 9 yrs 6 mos