Neha Kulkarni — Product Manager

Hello! With 5 years of experience in B2B SaaS marketing, I am a results-driven product marketer specializing in go-to-market strategy, sales enablement, and cross-functional collaboration. At Springworks, I own all things PMM for two of our very innovative products, Trivia - a fun & social team bonding app & EngageWith - a rewards and recognition platform. As a Product Marketer, I specialize in: Crafting positioning and messaging narratives for Feature Launches Ideation and execution of GTM strategies Conducting Product Webinars that drive adoption Understanding customers across segments, personas and markets Creating customer advocacy assets such as Case Studies, testimonials, and other Sales Enablement assets such as videos, Datasheets, Blog, E-books/White papers Owing and Tracking PMM metrics Win/Loss Analysis I firmly believe that the most impactful products are those that address real-world issues, and my approach to product marketing is always customer-centric, beginning with their needs and working backwards.

Stackforce AI infers this person is a Product Marketing Specialist in the B2B SaaS industry.

Location: Pune, India

Experience: 13 yrs 9 mos