Prakash Prajapat

Software Engineer

Udaipur, Rajasthan, India3 yrs 9 mos experience

Key Highlights

Innovative engineer with 2+ years in software development.
Proven track record in enhancing ad performance and revenue.
Skilled in modern web technologies and cloud platforms.

Stackforce AI infers this person is a Software Engineer with expertise in SaaS and web development technologies.

Contact

Skills

Core Skills

GolangPostgresqlReactJavascript

Other Skills

AngularJSC (Programming Language)C++CSSCypressDatadogDjangoElasticsearchFront-end DevelopmentGo (Programming Language)Google Cloud Platform (GCP)GrafanaHTMLJavaMongoDB

About

Innovative and driven Engineer with 2+ years of expertise, dedicated to conquering challenges and staying at the forefront of technology. Actively seeking opportunities to learn, grow, and make a significant impact in the world of Software Development. Let's collaborate and shape the future of Software Development together. Reach me at pkprajapatms@gmail.com. Excited to connect with visionary leaders like you! About GoTo Group : PT GoTo Gojek Tokopedia Tbk, operating under the trade name GoTo, stands as an Indonesian holding company that materialized in 2021 through a groundbreaking merger. This merger, notably the most significant in the nation's history at that point, united Indonesia's foremost startups: the ride-hailing titan, Gojek, and the e-commerce powerhouse, Tokopedia. As the paramount startup in Indonesia, GoTo's influence extends to encompass approximately 2% of the nation's GDP, underscoring its pivotal role in the economic landscape. GoTo comprises three business arms: Gojek, Tokopedia, and GoTo Financial PT GOTO Gojek Tokopedia Indonesia, Tbk.

Experience

Mindtickle

Software Engineer

Jun 2024 – Present · 1 yr 9 mos · Hybrid

GolangElasticsearchPostgreSQLGoogle Cloud Platform (GCP)New RelicgRPC+2

Tokopedia

Software Engineer 1

Jul 2022 – Jun 2024 · 1 yr 11 mos · Noida, Uttar Pradesh, India · On-site

Responsible for the development and maintenance of seller dashboards and advertising features within the Tokopedia ecosystem, strategically crafted to showcase brands and enhance brand awareness.
Integrated with the campaign team to enhance the visibility of Shop Ads in ongoing campaigns, resulting in a revenue surge of $60k through increased Click-Through Rate (CTR) and Conversion Rate (CVR).
Implemented a strategic algorithm that achieved a 5% increase in CTR and CVR by prioritizing products with active flash sales at the beginning of the shop ad widget list.
Implemented precise API calls to eliminate redundant ads, optimize content, and decrease bounce rates by 15%. Coordinated with Universal Cross Shop Complimentary, resulting in tailored ad recommendations for anchor products and a notable 20% cross-shop purchase boost.
Conceptualized and developed a new API empowering sellers to gain insights into the transparency of their retargeting ad performance on targeted Product Display Pages (PDPs).
Produced and maintained technical documentation and offered technical support to troubleshoot issues for the marketing team and other system users, thereby enhancing the overall user experience for Sellers.
Collaborated with Front-end developers, product managers, QA Testers, and other stakeholders, including teams from Indonesia, to discern requirements, provide technical guidance, and ensure the successful delivery of innovations and upgrades.
Leveraged a comprehensive tech stack, including Golang, Elasticsearch, PostgreSQL, Google Cloud Platform (GCP), New Relic, gRPC, Datadog, and Grafana.

HTMLCSSJavaScriptReactNext.jsNode.js+2

Ibm

Intern/ Project Trainee

Jan 2022 – Jun 2022 · 5 mos · Gurugram, Haryana, India

Played a pivotal role in the development of the London Fashion Week (LFW) digital platform, ensuring seamless connectivity for the global fashion industry.
Designed and built responsive templates using HTML, CSS, JavaScript (React, Next.js), Node.js, MongoDB, and Cypress