Aayushi Shrivastava

Digital Marketing Specialist

Navi Mumbai, Maharashtra, India1 yr 9 mos experience

Key Highlights

  • Strong analytical skills in digital risk management.
  • Proven ability to enhance customer experiences.
  • Effective collaborator across diverse teams.
Stackforce AI infers this person is a Fintech and Marketing professional with a focus on customer experience and data-driven insights.

Contact

Skills

Core Skills

Product ManagementMarketingHuman Resources (hr)

Other Skills

Brand ManagementCollaborationCommunicationCritical ThinkingCustomer Relationship Management (CRM)Customer ServiceData AnalysisDecision-MakingDigital MarketingEnglishFile ManagementProblem SolvingProject ManagementResearch SkillsWeb Content Writing

About

✨ With a major in Marketing and a minor in HR, I’ve always believed people and connections sit at the heart of business growth. My empathetic nature makes it easy for me to build genuine relationships, spark conversations that matter, and collaborate with teams to get things done seamlessly. 💡 My career journey so far has been an exciting mix of strategy and impact. I started as a Growth Specialist, where I focused on identifying trends, driving opportunities, and fueling business expansion. Now, I’ve stepped into the world of Digital Risk Management as a Content Analyst, where I bring a keen eye for detail, problem-solving, and analytical thinking to ensure brands stay secure while scaling confidently. 📊 I love blending creativity with data, whether it’s researching markets, spotting competitive gaps, or finding smarter ways to connect with decision-makers. Learning never stops for me, and I’m always on the lookout for new technologies, fresh perspectives, and industry best practices. 🤝 At the end of the day, collaboration is my favorite part of the job. Whether it’s working across functions or building client trust, I thrive in environments where ideas are shared freely and everyone’s voice matters. Let’s connect, I’d love to exchange insights, share ideas, and explore ways we can grow together!

Experience

Accenture

Content Analyst ( Integrity & Digital Risk Management)

Apr 2025Present · 11 mos

Rapidops inc.

Growth Specialist

May 2024Mar 2025 · 10 mos · Charlotte, North Carolina, United States

Au small finance bank

Marketing Intern

Mar 2024Apr 2024 · 1 mo · BKC , Mumbai · On-site

  • During my research-based internship in the Product Management & Communication department, I had the privilege of engaging in comprehensive analysis and reporting initiatives aimed at optimizing the customer experience within the insurance domain.
  • Firstly, I undertook a meticulous analysis of the insurance products featured on the bank's website, evaluating their accessibility and user-friendliness for prospective clients. This involved a deep dive into the intricacies of each product, identifying areas for improvement to streamline the user journey, particularly for first-time users. Through this analysis, I proposed actionable recommendations to enhance both the website interface and the product offerings, ultimately aiming to make the insurance purchasing process more intuitive and efficient.
  • Additionally, I had the opportunity to contribute to a significant research endeavor focusing on the customer journey in insurance product purchases. This involved preparing detailed internship reports that scrutinized every stage of the customer's interaction, from initial awareness to the final purchase decision. By dissecting the customer journey, I gained valuable insights into the factors influencing consumer behavior and preferences within the insurance sector. These reports not only served as educational resources but also provided actionable insights for future product development and marketing strategies.
Research SkillsData AnalysisProblem SolvingCommunicationProduct ManagementMarketing

The fern residency turbhe

Marketing Intern

May 2023Jun 2023 · 1 mo · Turbhe , Navi Mumbai · On-site

  • Throughout my tenure in this research-based internship, I spearheaded a comprehensive study on guest satisfaction, employing both convenience and random sampling techniques to ensure a robust data collection process. My primary objective was to delve into various facets of the guest experience, meticulously examining elements such as check-in/out procedures, room cleanliness, available amenities, dining options, and staff interaction.
  • By meticulously analyzing the data gathered through surveys, I gained valuable insights into the factors that contribute to guest satisfaction and loyalty. This involved not only conducting the research but also interpreting the results to provide actionable recommendations for enhancing the overall guest experience.
  • In addition to my research responsibilities, I had the opportunity to collaborate with the marketing department, contributing insights gleaned from guest feedback, including Google reviews and other online platforms. This collaboration allowed me to gain a deeper understanding of the intersection between guest satisfaction and marketing strategies, ultimately contributing to a more holistic approach in addressing guest needs and enhancing the company's brand reputation.
Research SkillsData AnalysisCommunicationMarketing

Spire industrial equipments co.

HR Intern

May 2022Jul 2022 · 2 mos · Belāpur, Maharashtra, India · Hybrid

  • During my internship, I delved into the intricacies of departmentalization and various organizational activities, aiming to understand the inner workings of the company. My primary focus revolved around researching employee satisfaction, a pivotal aspect in fostering a conducive work environment. Through meticulous analysis and engagement, I contributed to the documentation process, ensuring that crucial files were meticulously maintained and updated.
  • Moreover, I leveraged my findings to provide insightful suggestions for organizational enhancement, grounded in rigorous research and data-driven insights. This internship served as a valuable opportunity for me to apply theoretical knowledge to real-world scenarios, honing my analytical skills and fostering a deep understanding of organizational dynamics.
Research SkillsData AnalysisCommunicationHuman Resources (HR)

Education

Srinivassa Sinai Dempo College (Autonomous)

Bachelor of Business Administration - BBA — Specialization in Marketing And Minor in HR

Ryan International School, Navi Mumbai

Junior College — Business/Commerce

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