Nov 2025 – Present · 4 mos · Gurugram, Haryana, India · Hybrid

• Experience in AdTech, MarTech, and SaaS industries.
• Proven expertise in partnership marketing, thought leadership, and customer engagement programs that strengthen brand positioning and drive revenue growth.
• Strong track record of conceptualising and executing high-impact marketing initiatives aligned with business goals.
• Adept at balancing strategic planning with hands-on execution in fast-paced, dynamic environments.
• Develop and execute integrated marketing strategies to enhance brand visibility and market share.
• Authored content, media engagement, speaking opportunities, and awards.
• Define KPIs and success metrics, analyze performance, and ensure business alignment.
• Champion leadership visibility through strategic branding and communication programs.
• Build and manage strategic partnerships with trade bodies, industry associations, and key ecosystem players.
• Drive co-marketing programs with partners to expand brand presence and audience reach.
• Foster collaboration to deliver joint events, campaigns, and initiatives that boost market influence.
• Customer & Field Marketing.
• Lead customer-facing initiatives including webinars, conferences, reference programs, and experiential events.
• Oversee end-to-end event strategy and execution at major industry forums and partner events.
• Create and leverage customer success stories and case studies to build brand trust.
• Stay ahead of market trends, customer behavior, and competitor activities.
• Translate insights into actionable marketing strategies and campaign opportunities.
• Partner with sales, product, and global marketing teams to align brand messaging and campaign goals.
• Proficient in HubSpot, Trello, and AI-enabled marketing platforms for campaign management and analytics.
• Exceptional written and verbal communication skills.
• Skilled in storytelling, presentation, and brand narrative development.
• Experienced in content marketing, PR, and executive communication.