Jan 2022 – Dec 2024 · 2 yrs 11 mos

Jun 2020 – Jan 2022 · 1 yr 7 mos

• Product Management and GTM for Enterprise ready products.
• Rebate.ai (Releasing Soon!):
• Solving the rebate management and accounting for Buying groups, Distributors and Suppliers
• Deal creation, management and compliance
• ML powered library for effective product categorization, financial projections, etc.
• ML Works (Trial - https://mlworks.tredence.com/)
• MLOps platform with focus on monitoring
• Built for Azure, GCP and AWS
• Automated Drift Detection
• Explainable AI with Bias detection
• Verticalized solution with focus on CPG, Retail and Healthcare

Oct 2019 – Jun 2020 · 8 mos

• Industry: Retail (Client: Fortune 10 Retail Major)
• Off-shore delivery lead for an 8-member team, working with vertical leads of Home, Fashion, & Toys, of the e-commerce wing to identify strategic growth opportunity by analyzing customer repeat rates, triggers for next purchase, customer life cycle, assortment assessment, the share of wallet & market volatility
• Defined & helped standardize measurement metrics across all Cust. Analytics teams – customer status NRR (New, Repeat, & Reactivated), frequency, retention, basket size, etc.
• Define revenue targets for FY20 for Sofa sales by forecasting using regression
• Data Engineering -
• Helped the client migrate their data lake from on-premise systems to GCP for online grocery business
• Managed a team of 4 members to create the datalake.
• Translated the code to Data Proc, created pipelines to automate BAU reports, created reusable data assets for scaling the process

Jul 2019 – Oct 2019 · 3 mos

• Industry: Telecommunications (Client: Top 3 US Telecom Company)
• Converted a pilot, providing data governance framework, and support for de-bugging and feature engineering to streamline warehousing practice (~$500 K in revenue)
• Helped in designing a 2-stage process to transform business service’s IVR experience to increase prospect conversion rate (~ 3% for all channels)

Jan 2018 – Jun 2019 · 1 yr 5 mos

• Industry: Telecommunications (Client: Top 3 US Telecom Company)
• Created reports to track conversion rate across marketing channels & sales department performance to provide 360 picture of campaign performance for senior leadership
• Formulated new market segments based on propensity to buy different tiers of products to improve Direct Mail Efficiency and reduce turnaround time by ~50%
• Analyzed customer profiles to identify revenue opportunities and device targeted sales strategy

Dec 2015 – Jan 2018 · 2 yrs 1 mo

• Industry: Telecommunications (Client: Top 3 US Telecom Company)
• Formulated new accuracy metrics on an existing name-address fuzzy matching algorithm to remove duplicates and invalid businesses, reducing monthly direct mail cost by ~$750 K
• Strategized a market expansion plan to maximize opportunity by evaluating impact of micro and macro market forces (early acquisition rate improved by ~10%)

Jun 2014 – Jun 2015 · 1 yr · Bangalore

• Industry: Telecommunications
• Projects:
• 1) Call Response Modelling
• 2) Market Share analysis
• 3) Campaign Planning

Jun 2015 – Dec 2015 · 6 mos · Bengaluru Area, India

• Industry: Hospitality
• As part of the Supply team (Business Development Division) helped OYO expand in Bengaluru area from 40 locations to 137 location (contributed to 17 partnerships).
• I was responsible for 17 OYO partners' Unit economic profitability including Room rates, flexible inventory, Maintaining standards, etc.

May 2012 – Jun 2012 · 1 mo · Jabalpur Area, India

•  Researched the local market for identifying the potential prospects
•  Prepared the branding material for acquiring the prospects
•  Helped in drafting the policies for meeting the project’s need of increasing the local
• franchisees under their umbrella
• Skills Acquired: Sales, Market Research and Strategy Development.