P

Pradeep Sridar

Associate Partner

Chennai, Tamil Nadu, India10 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Achieved 300% of sales quota with 20% new ARR growth.
  • Scaled business 3X in 3 Quarters at Wingman.
  • Built GTM team for Ally.io from scratch.
Stackforce AI infers this person is a SaaS Sales Leader with extensive experience in revenue operations and team management.

Contact

Skills

Other Skills

SaaSTeam BuildingTeam ManagementSalesforce.comSalesCoachingLeadershipManagementSoftware as a Service (SaaS)

About

Thanks for landing on my profile. If you are looking for some massive success stories in Sales... Nah, you'll be disappointed. My entire sales career has been built on top of failures. 👇 is my journey so far ‣ I started as a clueless kid trying to figure out what to do after realising my Engineering degree cannot help me get a job. ‣ Then I met my first boss - Kumar who hired me as an SDR, soon promoting me as an SDR lead of 6 people. ‣ The SaaS buzz was going around and I desperately wanted to get myself into the SaaS world. Landed in Chargebee through Inbound Prospecting. ‣ My first job as an AE, I literally sucked and made 0% commission. After learning the product, market and consultative selling, I hit 300% of the sales quota with 20% new ARR growth QoQ and an overall NRR of 120%. ‣ Learning and practising SPIN Selling led to a 5X ASP increase on all my deals. Landed top 7 logos for the year. Ego bloated up and I argued that great sales reps need not follow process. ‣ Sales leadership journey began... I joined ReportGarden as a GTM Leader for Sales & Customer Success functions. I could bring results very soon being an experienced closer and knowing what it takes to move up the revenue needle. ‣ Soon kicked in the reality check of having a failing process. Failed and failed again, but didn’t give up. Spent a ton of time learning the Sales Process and stabilised revenue growth. ‣ I then came back to work for my old boss, Germain, to help him build the EU/UK, MEA and APAC Sales Regions of Chargebee. I did help to scale these regions to greater revenue multiples, but didn’t care about ‘People’. Treated them like numbers on a Google Sheet. ‣ To change myself, I rigorously practised Radical Candor, built trust and genuinely cared about the team. Really thankful to my team for genuinely helping me change. ‣ I then wrote a Cold Outbound LinkedIn Message to Vetri and created the need for my position as Director of Sales for Ally.io building a GTM team from Chennai. ‣ I struggled to learn Sales / Management. To help the community, I'm building saassales.io - the Knowledge Repo for all things about Selling SaaS where you find answers to 'Real Problems'. Sales Reps / Sales Ops / Sales Leaders who wants to level up 🚀 Checkout - https://www.saassales.io/ WHAT I KNOW? Inbound Sales, Outbound Sales, Sales Operations, SMB, MM & ENT Sales, Presales SALES METHODOLOGIES I BELIEVE IN: SPIN Selling, NEAT Selling, Sandler Sales, MEDDPICC, Challenger Sales If you have any questions, please email me at 👉 pradeep@saassales.io Happy Selling💰

Experience

8loop

Angel Investor

Jan 2026 – Present · 2 mos · Chennai · Remote

Multiplier

3 roles

Senior Director - Go To Market Operations

Jun 2024 – Present · 1 yr 9 mos

Director of Global Revenue Operations

Promoted

Jan 2023 – Jun 2024 · 1 yr 5 mos

Head of BDR & Outbound Sales (APAC/UKI)

Jun 2022 – Jan 2023 · 7 mos

Wingman

VP of Sales (Acq by Clari Inc.,)

Aug 2021 – May 2022 · 9 mos · Bengaluru, Karnataka, India

  • Scaled the business 3X in 3 Quarters that played a huge role in acquisition by Clari.
  • Scaled the team from zero to 10 strong AEs & BDRs
  • Operated in a lean mode with LTV to CAC of 2:1

Ally

Director of Sales (Acq by NASDAQ: MSFT)

Mar 2020 – Aug 2021 · 1 yr 5 mos · Chennai, Tamil Nadu, India

Chargebee

2 roles

Sales Manager

Nov 2018 – Feb 2020 · 1 yr 3 mos

  • Managing the APAC and EU region AE's of Chargebee.
  • Responsible for forecasting regional attainment MoM.
  • Holding a deliverable of greater than 50% of org goal attainment.
  • Responsible for regional capacity planning and hiring new AE's to bridge gap between target and capacity.
  • Responsible for increasing attainment efficiency across newer reps.

Sales Enablement Manager

Aug 2018 – Oct 2018 · 2 mos

  • Process stabilisation and driving better CRM adoption among all AE's creating a ground to predictable forecasting.
  • Setup the onboarding framework and playbook to enable new AE's for a faster ramp through the system.

Reportgarden

Inside Sales Manager

Oct 2017 – Jul 2018 · 9 mos · Hyderabad Area, India

  • Managed a team of 2 MRE's, 3 SDR's, 3 AE's and 5 CSM's.
  • Responsible for Net MRR growth rate (after Churn) MoM.
  • Setup, optimize and enforce adoption on Sales & CS processes.

Chargebee

2 roles

Senior Account Executive

Apr 2017 – Sep 2017 · 5 mos · Chennai Area, India

  • Wore the mask of an Enterprise AE.
  • Managed Order Closures and Client Engagement in the US & Canada regions.
  • Worked with VP Sales and brought in key logos for company including Philo, AB InBev, Okta, Envoy, BMW etc.,

Account Executive

Mar 2016 – Mar 2017 · 1 yr · Chennai Area, India

  • Responsible for deal closures in Mid Market and SMB segment.
  • Overachieved quota MoM.
  • Operated in Startup mode handling everything from SDR to CS.

Gofrugal technologies pvt ltd

SDR Lead

Jun 2015 – Feb 2016 · 8 mos · Chennai Area, India

  • Kickstarted my career as an SDR Lead managing a team of 5 to feed the pipeline of field Salespeople.
  • Worked closely with VP Sales and CEO in setting up the process with a path for scale as team size kept increasing.
  • Scaled the team's capabilities one level up from scheduling demos to handling inbound closures.

Education

College of Engineering, Guindy

Bachelor of Engineering (B.E.) — Electronics and Communications Engineering

Jan 2011 – Jan 2015

DAV Matriculation, Gopalapuram

12th Grade — State Board

Jan 2009 – Jan 2011

St. Johns Matriculation Higher Secondary School

High School — Maths and Science

Jan 1997 – Jan 2009

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