Tuhina Dargan

Head of Design

Bengaluru, Karnataka, India11 yrs 9 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led design for Rupay Edge credit card, impacting millions.
  • Strong advocate for user-research driven design.
  • Experienced in managing diverse design teams.
Stackforce AI infers this person is a Fintech and Design-focused professional with extensive experience in user-centered design and product growth.

Contact

Skills

Core Skills

Product DesignTeam ManagementUser Experience

Other Skills

User ResearchQualitative Data AnalysisUsability StudiesUser Interface DesignIllustratorUser-centered DesignHuman Computer InteractionGraphic DesignSketchingExperience DesignStoryboardingInteraction DesignDrawingPhotoshopInDesign

About

Using design to unlock product-led growth, carefully using experiments to improve metrics, a user-research focussed design lead, I've worked for startups in the e-commerce, HR Tech, fitness tech, fin-tech and auto-tech space. I believe small user-research enabled hypothesis can unlock big value. I value my team and push them to grow not just work wise, but as designers who will be in the industry for the next 20 years :)

Experience

Pw (physicswallah)

Head of Design

Dec 2024Present · 1 yr 3 mos · Noida, Uttar Pradesh, India · On-site

Jupiter

2 roles

Director of Product Design

Mar 2024Nov 2024 · 8 mos

  • Heading the design team of 12 members including Product 
designers, Marketing creatives, Motion designers, Illustrator & 
Researchers
  • Key responsibilities include hiring & managing a diverse set of 
talented designers, shaping the product roadmap, driving collaboration
between the design team & other stakeholders to achieve company 
vision, delivering multiple projects at scale within the desired timelines
and with impact & fostering a great design practice and culture
  • My philosophy as a Design Leader: I believe in playing the role of a Coach & 
Leader while making sure the team is highly focussed on impact & excellence.
I am a trained researcher & growth designer and often use both these skills
while leading the design/team on a project
Product DesignTeam Management

Design Lead

Jan 2022May 2024 · 2 yrs 4 mos

  • Responsible for Onboarding, personalization, upgrade & and revenue products like Loans, credit card and investments within the app. I lead a team of 10 people and am key in setting up the team, hiring, culture, growth charter & the research teams here. I value design-led growth and have been a huge advocate of growth design and research within the team.
  • Recently led the design of our most awaited product - Rupay edge credit card, which provided credit on UPI which (in our opinion) will bring credit to the next 100 mn users of India.
Product DesignUser Experience

Cure.fit (cult.fit)

2 roles

Lead Product Designer - Cult.fit (App & In-centre experience)

Jul 2021Jan 2022 · 6 mos

Product DesignUser Experience

Senior Product Designer - Growth Initiatives

Aug 2019Jul 2021 · 1 yr 11 mos

Product DesignUser Experience

Belong.co

2 roles

Design Lead

Jun 2019Aug 2019 · 2 mos

User Experience Designer

Feb 2017Aug 2019 · 2 yrs 6 mos

Flipkart

UX Researcher

Jul 2015Jan 2017 · 1 yr 6 mos · Bangalore

  • Research Design, User research, Qualitative data analysis, Translating research into design(conceptually), Usability studies

Epfl (école polytechnique fédérale de lausanne)

Research Intern

May 2015Jun 2015 · 1 mo · Lausanne, Vaud, Switzerland

  • Designed data visualisations and various components of the teacher's dashboard for an online learning platform (Realto.ch) for vocational education in Swizterland. Was also involved in enhancing the overall user experience of the website and mobile application.
User ResearchQualitative Data AnalysisUsability StudiesUser Experience

University of applied sciences western switzerland

User-Experience Intern

May 2014Jul 2014 · 2 mos · Sierre, Switzerland

  • Guide: Prof. (Dr) Florian Evequoz, Institute of Business Informatics, HES-SO, Valais
  • Worked as the sole user experience designer to design the Swiss E-Government process exchange platform to allow different public administrations of Switzerland to publish and share their administrative business processes and build a community around it to establish BPM (Business Process Management) competencies in them.

Embedded interaction lab, iit guwahati in collaboration with samsung r&d bangalore

Undergraduate Student Researcher

Aug 2013Dec 2013 · 4 mos · IIT Guwahati

  • Worked as a student researcher in the Embedded Interactions Lab, IIT Guwahati on a research project in collaboration with Samsung R&D Bangalore.
  • Guide : Assistant Professor Keyur Sorathia

Yuj designs

User Experience Intern

May 2013Jul 2013 · 2 mos · Pune/Pimpri-Chinchwad Area

  • Guide: Mr. Samir Chabukswar (CEO), Mr. Prasadd Bartakke (Chief of Experience Design)
  • I worked as a user-experience internee at YUJ Designs, and designed a system which aims to reduce the subjectivity of interviewers during recruitment. It also helps the interviewer in making an informed decision.

Iitg entrepreneurship summit 2013

Core Team Member, Events Team

Jan 2013Mar 2013 · 2 mos

Techniche

Core Team Member, Techniche 2013

Sep 2012Sep 2013 · 1 yr

  • Planning suitable research according to business and design requirements, Carrying out qualitative research with users, Collaborating with Product and Design teams for product development, Planning and carrying out usability testing

Education

Uprise - DesignUp School

Founding Cohort

Oct 2021Present

Reforge

Growth Series

Jan 2020Jan 2020

Indian Institute of Technology, Guwahati

Bachelor of Design

Jan 2011Jan 2015

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