Joao Rei — Co-Founder
Paper signatures and outdated identity systems are still a hidden bottleneck in modern business. I’m focused on helping change that. As Co-Founder of eID Easy, I work on making digital identity and eSignatures easier to adopt, easier to integrate, and easier to trust. We help organizations move away from manual, paper-heavy processes without sacrificing compliance, security, or user experience. A big part of my work is translating complex digital trust and identity infrastructure into something practical for businesses, partners, and decision-makers. I’m particularly inspired by the Estonian digital model and by how its principles can be adapted internationally in ways that actually work. I’m most engaged by conversations around digital identity, trust services, eIDAS, eSignatures, and the infrastructure behind frictionless digital business. Google for Startups Alumni. If you’re building in digital trust, identity, or digital transformation, I’d be glad to connect.
Stackforce AI infers this person is a SaaS expert in digital identity and trust services.
Location: Tallinn, Estonia
Experience: 21 yrs 10 mos
Skills
- Digital Identity
- Go-to-market Strategy
- Mentoring
- Public Speaking
- Business Strategy
- Leadership
- Business Development
Career Highlights
- Co-Founder of eID Easy, transforming digital identity.
- Mentor for young entrepreneurs and startups.
- Advocate for secure digital trust infrastructure.
Work Experience
EU : Africa The Post Crisis Journey
Host and Program Coordinator of #euafricathejourney (2 yrs 2 mos)
Accelerate Estonia
Key Mentor (1 yr 3 mos)
Founderly
#Business (1 yr 6 mos)
Superheroes
Mentor (1 mo)
ELEVATE
Business Consultant (1 yr 11 mos)
Holm
Co-Founder and CMO (7 mos)
Garage48
Host and Mentor (9 yrs 4 mos)
eID Easy - Qualified Electronic Signatures and Digital Identity
Co-Founder / CBDO (9 yrs 10 mos)
IDID.ee
Founder and Project lead (11 mos)
Havas Media Estonia
Head of Digital Innovation - IDEA Group (3 yrs 11 mos)
Managing Director - IDEA Lab (1 yr 1 mo)
Zeeland Idea Baltics OÜ
Chief Executive Officer (11 mos)
Account Director (2 yrs 5 mos)
Estonian Business School
Guest Lecturer (2 yrs 10 mos)
Rakeback Ltd
Business Development Manager (3 yrs 2 mos)
SEFI - European Society for Engineering Education
Member - Administrative Council (1 yr)
Faculdade de Ciências e Tecnologia, Universidade Nova de Lisboa
International Relations Officer (11 mos)
Board of European Students of Technology
Vice President for Educational Policies (1 yr 3 mos)
INAG, Instituto Nacional da Agua
Researcher (11 mos)
Education
MBA at TalTech – Tallinn University of Technology
Bachelor's Degree at TalTech – Tallinn University of Technology
Eng. at Universidade Nova de Lisboa
