Jillian Kaplan

CEO

Boston, Massachusetts, United States21 yrs 5 mos experience
Highly Stable

Key Highlights

  • Proven track record in product marketing and strategy.
  • Expertise in driving AI and GenAI product initiatives.
  • Strong advocate for diversity and inclusion in technology.
Stackforce AI infers this person is a Technology and Telecommunications marketing leader with a focus on product strategy and innovation.

Contact

Skills

Core Skills

Product MarketingMarketing StrategyUniversity TeachingMarketingTraining Course DevelopmentTeachingStrategic PartnershipsThought LeadershipDiversity, Equity, And Inclusion (dei)Sales EnablementSales ManagementProduct ManagementProduct DevelopmentNetwork EngineeringFinancial Reporting

Other Skills

Technical Product ManagementProduct Lifecycle ManagementIntegrated Marketing PlansDigital MarketingIntegrated Brand MarketingManagementHigher EducationEducationBusiness ReviewsValue PropositionsEmployee TrainingPartner EngagementStaff DevelopmentTraining DeliveryAccount Planning

About

Creative and technical thought leader and marketer. Ability to create impactful messaging to ensure you stand out from the competition. Social media storytelling to captivate and target the audience. Track record of proven deliverables within engineering, product management and marketing. Putting humans first, a team player and dynamic leader. Believer in giving back. Accomplished speaker and author.

Experience

Xsight labs

Senior Director, Product + Marketing Strategy

Oct 2025Present · 5 mos · Remote

  • First full-time product and marketing hire, owning marketing strategy, partner marketing and go-to-market product execution while building a team.
  • Lead end-to-end product go-to-market strategy across a complex semiconductor and AI infrastructure portfolio, aligning customer needs, competitive insights, and long-term technology vision
  • Own marketing strategy and execution, building scalable launch frameworks, partner models, and sales enablement programs that improve product readiness and shorten time-to-revenue
  • Drive integrated marketing strategy spanning product marketing, event, brand, content, and demand generation to amplify market position
Product MarketingMarketing StrategyTechnical Product ManagementProduct Lifecycle ManagementIntegrated Marketing PlansDigital Marketing+1

Worcester polytechnic institute

Adjunct Professor

Jun 2025Present · 9 mos · Worcester, Massachusetts, United States · Remote

  • Develop and deliver MBA-level marketing and management coursework, including lectures, cases, and applied assignments
  • Design, refresh, and align syllabi and course materials with program objectives and integrate current industry trends and real-world applications into curriculum and classroom instruction
  • Lead interactive, inclusive classroom discussions that drive critical thinking, collaboration, and real-world problem solving
  • Provide timely, actionable feedback and academic advising to support student performance and professional development
  • Collaborate cross-functionally with faculty and program leadership to maintain program quality and drive continuous improvement
University TeachingMarketingManagementHigher EducationEducationTeaching

Dell technologies

4 roles

AI and Infrastructure Product + Partner Marketing

Mar 2024Oct 2025 · 1 yr 7 mos · Remote

  • Ownership for AI and GenAI product marketing, thought leadership, launches and positioning for the Telecom industry to highlight Dell as an innovative leader in the space and growing AI revenue.
  • Designed and implemented a GenAI and AI program that launched 20 new hardware + SaaS solutions within six months. Continuously leverages this program to drive innovation while developing comprehensive messaging.
  • Built sustainability tools and marketing programs to educate customers on strategies for the placement of workloads from cloud to edge to enable a decrease in operating costs of about 20%.
  • Developed and led partner marketing strategies with NVIDIA, Intel, AMD, Qualcomm and other silicon partners through cooperative marketing while managing over a million dollars per year in MDF budget
  • Authored and orchestrated Infrastructure product marketing initiatives for all Telecom infrastructure launches including storage, networking and next generation servers with advanced GenAI and AI capabilities.
Business ReviewsValue PropositionsPartner EngagementAccount PlanningStrategic PartnershipsProduct Marketing

Head of Global Telecom Thought Leadership

Apr 2022Mar 2024 · 1 yr 11 mos · Remote

  • Promoted within this role in 2022 with expanded scope to include AI, emerging technologies and sustainability.
Business ReviewsValue PropositionsPartner EngagementBusiness PlanningStrategic PartnershipsThought Leadership

Telecom + 5G Thought Leadership

Promoted

Jan 2021Apr 2022 · 1 yr 3 mos · Remote

  • Elevated Dell from a Telecom IT provider to a leader in the network space ensuring revenue targets were hit.
  • Owned thought leadership to position Dell as a leader in the 5G, Edge and Telecom space.
  • Created executive messaging around thought leadership positioning with coordinating deliverables.
  • Launched campaigns that resulted in conversations and with six top customers with potential $1B revenue each.
  • Ideated product campaigns to improve engagements which resulted in an average 4x results.
  • Designed award winning messaging for vertical enterprise 5G, AI + Edge use cases that included autonomous vehicles, manufacturing, retail, education, energy, artificial intelligence and more.
  • Invited to speak as an expert panelist and keynote at many industry conferences including Mobile World Congress, FYUZ, Dell Technologies World and various online conferences.
  • Built proof of concept solutions to share Dell’s expertise with customers including a 5G powered AI solution.
Business ReviewsTechnological InnovationThought LeadershipValue PropositionsProduct MarketingInnovation Management+4

Senior Product and Solutions Marketing Manager

May 2018Jan 2021 · 2 yrs 8 mos · Remote

  • Product and technical marketing lead for telecom portfolio that included products, partners and solutions.
  • Social Media architect responsible for positioning the company and executives as leaders in 5G and Edge.
  • Created events and experiential marketing campaigns for executive level customers. Results include: 100% of attendees surveyed said they would recommend the event to others in the industry with an average NPS of 60 over a KPI of 35.
  • Ownership of product management, engineering and sales for OpenStack and VMware solution launches.
  • Delivered executive level presentations for both internal and external communications.
  • Conducted product testing, measured results for customer councils, A/B testing, interviews and campaigns.
Business ReviewsProduct LaunchValue PropositionsProduct MarketingMarketing Plan CreationMarketing Strategy+4

Telecom infra project

Inclusion Chair

Mar 2022Jan 2025 · 2 yrs 10 mos · Remote

  • The TIP Inclusion Committee was launched to focus on enabling a broad range of voices to drive telecom innovation.
  • The group seeks to highlight the business value of diversity in its many forms – from inclusive representation in the workplace, to diversity of supply chain, non-traditional funding options, and more.
  • TIP has already demonstrated the value of a collaborative approach to solving hard problems and driving change. That same collaborative spirit is the momentum the committee is leveraging to build a stronger connectivity ecosystem by enabling diverse voices to propel innovation and connect people.
Business ReviewsValue PropositionsDiversity, Equality, and Inclusion (DEI)Partner EngagementDiversity, Equity, and Inclusion TrainingDiversity, Equity, and Inclusion (DEI) Initiative Implementation+5

Pluralsight

Virtual Course Creator and Author

May 2020Present · 5 yrs 10 mos · Remote

  • Teaching and creating curriculum at Pluralsight for external courses on a variety of topics such as product management and marketing, innovation and technology.
Business ReviewsTeachingTraining Course DevelopmentValue PropositionsEmployee TrainingPartner Engagement+3

Verizon

3 roles

Marketing Operations Manager driving Sales Enablement

Jan 2015Jan 2018 · 3 yrs · Hybrid

  • Analyzed sales compensation to ensure all targets were met.
  • Created financial and sales models for FiOS business prospects that met the needs of the customer and optimized returns to Verizon.
  • Developed tools, programs and curriculum for sales training through live training sessions for product launches.
  • Enabled sales team to ensure they met and exceeded quotas.
  • Designed and managed executive level reporting tools for tracking, revenue and forecasting.
Sales ProcessesBusiness ReviewsSales EnablementSales ManagementSales TrainingsReporting & Analysis+1

Senior Product Manager

Promoted

Jan 2009Jan 2015 · 6 yrs · Hybrid

  • Hand selected for a high talent job share program with the fast-growing Smart Communities segment of Verizon
  • Provided sales support to achieve sales of 20,000 units per month with ongoing 5% lift in sales.
  • Guided the strategy team to develop product road maps and launched new SaaS and cloud-based products that increased revenue per customer and provided total solutions.
  • Developed marketing plans, collateral, go-to-market strategies and programs for ecommerce software products, used internally and externally, which highlighted features and capabilities.
  • Project Manager for a cross-functional team of five people and ensured on time delivery of products.
  • Trained and enabled sales teams to more effectively sell and deploy new and updated products to over 300,000 customers through proven go-to-market programs.
  • Completed and tracked testing for product upgrades to minimize bugs and down time.
  • Defined new product features via B2B and B2C customer focused market research.
  • Created measurements for customer satisfaction with platform that received consistent positive customer feedback.
  • Developed executive level reporting in tracking, revenue and forecasting that ensured targets were met.
Business ReviewsProduct OperationsProduct Lifecycle ManagementProduct DevelopmentProduct ManagementSoftware Development

Network Engineer

Jul 2004Aug 2011 · 7 yrs 1 mo · Hybrid

  • Part of pilot FiOS build and lead on central office asset reconciliation
  • Managed over a billion dollars in inventory in the Central Offices in New England and New Jersey and ensured all equipment was properly engineered, accounted for and utilized.
  • Subject Matter Expert for Central Office Network Engineering inventory which required a high level of understanding of the financial journal process. Led and trained team members on proper procedures for financial engineering.
  • Coded over six large SQLs to aid clean-up of central offices and removed unnecessary equipment.
  • Managed the reconciliation and quality audits in two video hub offices, was first to complete a VHO audit putting the states of MA and NJ in service for Video FiOS with over $40 million in material.
  • Lead engineer for energy efficiency solution that saved Verizon 178 M kWh and $18M over equipment lifecycle.
Business ReviewsFinancial ReportingSustainabilityInventory ManagementData CentersNetwork Services+1

Education

MIT Sloan School of Management

ADVANCED CERTIFICATE FOR EXECUTIVES IN MANAGEMENT

Sep 2020Dec 2023

Massachusetts Institute of Technology

Executive Certificate — Digital Business

Sep 2022Dec 2023

Massachusetts Institute of Technology

Executive Certificate — Technology and Operations

Aug 2022Jun 2023

Massachusetts Institute of Technology

Executive Certificate — Management and Leadership

Jan 2021May 2022

Massachusetts Institute of Technology

Executive Certificate — Strategy and Innovation

Jan 2020Jan 2021

Worcester Polytechnic Institute

MBA

Rensselaer Polytechnic Institute

Bachelor of Science - BS

Villanova University

Project Management Certificate — Project Management

Jan 2011Jan 2011

The International Consortium for Agile

Certificate — ICAgile Certified Professional Agility in Marketing ICP-MKG

Jun 2021Jun 2021

Wayland High School

Diploma — General

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