Aly Tatnall

VP of Engineering

San Jose, California, United States11 yrs 7 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in experiential and digital marketing.
Trusted leader in delivering human-first brand experiences.
Recognized by top publications and awards.

Stackforce AI infers this person is a Marketing and Brand Strategy expert with a focus on experiential and digital marketing.

Contact

Skills

Other Skills

Social Media MarketingSocial MediaMarketingEvent PlanningPublic RelationsSocial Media MeasurementDigital MediaProject PlanningMarket ResearchMarketing StrategyContent StrategyProject ManagementMedia ProductionAdvertisingDigital Marketing

About

An expert in experiential, social, and digital marketing while helping start and build agencies. A lover of uniting people and fostering environments where everyone shines - clients and team members alike. A connector who puts the right people, creative, and processes in place to deliver the best human-first brand experiences. Trusted leader to analyze high-level business goals and digest them into tangible action items to deliver on client needs. Maintains clarity and charisma on game day with well-balanced agility. Some of her notable clients include Hermès, Uber, Amazon, YSL, Chanel, L’Oreal, Dolce & Gabbana, Diageo, AG1, Netflix, Unilever, PBS, Ashley Global Retail, Figs, Beyond Yoga and Kohler. The efforts of her hands have been recognized by publications and awards such as Forbes, Adweek, Digiday and Event Marketer.

Experience

Coffee 'n clothes

2 roles

VP of Accounts

Promoted

Aug 2023 – Present · 2 yrs 8 mos · Los Angeles Metropolitan Area

Experiential Account Director

May 2021 – Aug 2023 · 2 yrs 3 mos · Los Angeles Metropolitan Area

Head of Accounts for one-of-a-kind brand experiences including Experiential & Live Events, Retail & Pop-Up Activations, Virtual Experiences, Mobile Vehicles & Tours, Same Day Delivery Programs, and At Home Mailer Kits.

Freelance

Freelance Account Director

Jan 2020 – Jan 2021 · 1 yr · Orange County, California, United States

Creative Agencies, Brand Consultancies, + Production Studios and Development

11 ounces

Director, Accounts + Business Development

Apr 2019 – Dec 2019 · 8 mos · Brooklyn, NY

Spearheaded account management across client portfolio managing 360 marketing campaigns including social (FB,IG,Twitch), digital, and experiential.

Cycle

2 roles

Senior Manager, Partnerships

Promoted

Apr 2018 – Apr 2019 · 1 yr · Greater New York City Area

Managed ESPN white labeled partnership for Laundry Service. Content, athlete (Wasserman) + influencer new business sales with a focus on music, entertainment, + sports verticals. Omni-channel campaigns inclusive of social, digital, and linear. Servicing clients including Wells Fargo, Samsung, BMW, 20th Century Fox, Lincoln Navigator, Hennessey, DPSG and more.

Senior Manager

Apr 2017 – Apr 2018 · 1 yr · Greater New York City Area

Account manage all post-sale influencer and branded content campaigns in collaboration with production, creative, strategy, new business, and paid media teams.

Digiday

Client Engagement Manager

Jan 2016 – Jan 2017 · 1 yr · Greater New York City Area

Built new business opportunities for all Digiday properties focusing on selling B2B branded content, lead generation, and display ad programs. Client's inclusive of ad tech companies, mar tech companies, agencies and brands/retailers.

Custom, a digiday media agency

Account Manager

Jan 2016 – Jan 2017 · 1 yr · New York

Executed all branded content campaigns for Digiday.com, Glossy.com, and TradeStreaming.com inclusive of original video, articles, bylines and lead generation programs as an account manager/project manager hybrid.

Inspired review, llc

Marketing And Public Relations Manager

Jan 2014 – Jan 2016 · 2 yrs · Hoboken

Marketing/ PR strategy and outreach, Social Media Management, and Philanthropic/ Event Production.

Pr consulting

Intern

Nov 2013 – May 2014 · 6 mos · New York City Metropolitan Area

Fashion Corporate intern for Forever 21, Massimo Dutti, Nasty Gal, Joe Fresh, and COS. Merchandised new collections, organized client pull's and send out's for magazine outlets, events, celebrities. Managed all gifting and mailers for press and earned media opportunities for client roster.