Tanusha Arora

CEO

Delhi, India1 yr 7 mos experience
Most Likely To Switch

Key Highlights

  • Recipient of Best All Round Student Award
  • Featured on Times Square billboard for mentoring
  • Scaled podcast to 65K+ subscribers
Stackforce AI infers this person is a Marketing and Media professional with expertise in content creation and strategic communication.

Contact

Skills

Core Skills

Stakeholder ManagementCreative Problem SolvingMarket Research

Other Skills

Time ManagementStrategic PlanningMulti-taskingStructured CommunicationLinkedIn Sales NavigatorConsumer BehaviorBrandingTeamworkMarketingWritingPublic SpeakingLeadershipCommunicationResearchVoice Acting

About

Hello:) I'm Tanusha Arora, a graduate from Shaheed Sukhdev College of Business Studies, one of the top business schools of Asia. I graduated being the recipient of Best All Round Student Award and Best Class Representative Award. I am currently working as a Senior Associate at BOD Consulting. I have previously worked as an Associate at Samagra, in the Outreach team, based out of Delhi. I looked over content assets - Sushasan | The Podcast and Governance Decluttered, alongside mapping content and operations for website and managing all social media channels end-to-end. I also collaborated on the media end for The Governance Challenge 2024, a competition rolled out to 35 premier business schools and public policy schools across the country, that aims to galvanise India’s youth towards the governance ecosystem. I'm passionate about marketing, branding, and advertising, and I'm always eager to learn and grow in this field. Moreover, I also like sharing and gaining insights over leadership, communication and public-speaking as these skills make up the secret sauce for success in any profile. I also mentor students regarding CV, interviews, personal branding and anything that they think I can help them with. I currently have 100+ bookings on topmate.io and have been featured on the Times Square billboard, NYC for this contribution. Apart from this, I have spoken 20+ podcasts/events/sessions, including a 'Dil se DU' session with Shiksha (division of Info Edge Ltd.), have been featured by/under DU Beat's 21 Under 21 List, LinkedIn India's story of 'Rise of Emotive Marketing', 'Top 29 Leading voices of 2024' by Btalkz and have been interviewed by Achievement Cell, Delhi University and Eat My News. My views on Gen-Z and their relation with anxiety have also been covered by The Indian Express. Looking forward to connecting with like-minded professionals and exploring new opportunities! Feel free to DM or ping at tanushaarora.official@gmail.com Disclaimer: All views/content I put here are personal and do not represent the organization/firm/institution I am/have been/will be associated with.

Experience

Instagram

Creator

Jan 2026Present · 2 mos

  • Exploring video content creation:)

Bod consulting

Senior Associate - Research and Insights

May 2025Present · 10 mos · Delhi, India · Hybrid

Samagra | transforming governance

Associate

Jul 2024Apr 2025 · 9 mos · Delhi, India · Hybrid

  • Helped scale ‘Sushasan (The Podcast)’ to 65K+ subscribers (160% ↑), leveraging topicality, undertaking guest research, production & post-production; Result: 40+ viral reels
  • Ideated end-to-end on the ‘Governance Decluttered’ series (Civil Services and Education) 10 scripts, undertook production & post-production; Result: 40K views – LI+IG
  • Undertook product management of website, re-vamped with 50+ enhancements, ideated & collaborated to build 3 pages from scratch; Result: Avg. Monthly Active users (MAUs) – 19.5K (9 months)
  • Managed 3 social media channels: LI, IG, YT; coordinated inter-team and intra-team tasks, maintained content calendar & analytics tracker, ideated 5 engagement-driven series, and led end-to-end design execution; Result: 20% avg. eng. rate on LI & ↑ of 10,000 followers in 5 months (13.3% ↑)
  • Managed social media coverage, influencer partnership, live event management & post-event outreach for The Governance Challenge’24 in collaboration with Government of Uttar Pradesh
Stakeholder ManagementCreative Problem SolvingTime ManagementStrategic PlanningMulti-taskingStructured Communication

Havells india ltd

E-Commerce Intern

Jun 2023Jul 2023 · 1 mo · India · On-site

  • Mapped the entire 5-step consumer journey and identified user action, touch points, pain points and possible solutions
  • Evaluated consumer web experience analysis for Havells with respect to 2 leading FMCGs and suggested ammendments
  • Performed research on 5+ email marketing platforms to identify which one integrates automation with higher open rates
  • Conducted a DMP Analysis (Google V/S Adobe) and Google Analytics V/S Omniture to suggest better alternative for Havells
  • Recommended a 5-step plan for D2C E-store traffic generation encompassing idea of integrated & omnichannel marketing
  • Undertook the research on E-commerce growth prospects (for Havells and Lloyd) by mapping trends and forcasting growth rate for 2023 using Stackline
  • Mapped a 3-step Go-to-Market Innovation – Supply & Delivery and Marketing concerning Quick Commerce and ONDC to reach a prospective fill rate of 90% in 24 hours and a 16.2% Return on Ad Spend (ROAS)
Market Research

Exl

Research and Marketing Intelligence Intern

Sep 2022Feb 2023 · 5 mos · India · Remote

  • Deployed 15+ projects in Insurance (highest revenue generating segment) spanning across industry connects, financials, revenue streams, product categories and accolades for prospective clients using tools like Linkedin Sales Navigator and ISG
  • Collaborated periodic information for 30+ strategic accounts & 15+ competitors to analyse trends and potential growth areas
  • Assisted the EBU segment in executive profiling which involved secondary research via LI Sales tool & xiQ for a holistic view
  • Tracked weekly CXO movement (from a data of about 60+ companies) and preparing strategic accounts intelligence reports, fortnightly market report newsletters and monthly reports on competitors and focus areas submitted to the VP of Growth
Market ResearchLinkedIn Sales Navigator

Myways

Live Project Associate

Mar 2022Mar 2022 · 0 mo · India · Remote

Market Research

Education

Shaheed Sukhdev College Of Business Studies

Bachelor of Management Studies — Marketing

Nov 2021Jun 2024

Prudence Ashok Vihar (Formerly, Presidium School)

Commerce

Jan 2019Jan 2021

Presidium School

Jan 2009Jan 2019

Stackforce found 100+ more professionals with Stakeholder Management & Creative Problem Solving

Explore similar profiles based on matching skills and experience