Shashank Kashyap

Product Manager

Bengaluru, Karnataka, India5 yrs 6 mos experience

Most Likely To Switch

Key Highlights

Expert in Product-Led Growth strategies.
Proven track record in driving revenue expansion.
Strong background in cross-functional team leadership.

Stackforce AI infers this person is a SaaS Product Manager with expertise in growth strategies and data-driven decision-making.

Contact

Skills

Core Skills

Growth StrategiesProduct ManagementBusiness StrategyMarket ResearchMarketing StrategySocial Media AdvertisingBusiness FinanceData AnalysisData MigrationDatabase Management

Other Skills

Stakeholder ManagementUpsellingSQLProduct MarketingManagement ConsultingBusiness AnalyticsSnowflakeProduct DevelopmentCross-SellingB2C e-commerceMicrosoft ExcelBusiness Intelligence (BI)TableauOracle SQL DeveloperMicrosoft SQL Server

About

A focused and result-oriented professional, currently working(blitz-scaling) in the SaaS industry, with a focus on igniting fresh endeavours to foster Product-led Growth. I have a deep interest in working in roles across industries for product management, growth strategy, business operations and marketing. Enthusiastic to work on challenging assignments and lead diverse and cross-functional teams. Love interacting with people, understanding what makes them tick, and figuring out how to get the very best out of them. Always eager to learn from imperfections in a quest to improve!

Experience

Browserstack

3 roles

Product Manager - Lead (Growth)

Promoted

Apr 2025 – Present · 11 mos · Remote

Product Manager - Senior Associate (Growth)

Apr 2024 – Mar 2025 · 11 mos · Remote

~ Devised expansion strategies, new workflows, and a roadmap for increasing upsell and cross-sell expansion revenue from existing users
~ Integrated the PLG-driven upgrade workflows with other activation-focused initiatives to create a Network effect for the BrowserStack platform
~ Conceptualised Ads Engine for BrowserStack products to create awareness about products and get users hooked to new products via in-product adoption workflows

Stakeholder ManagementUpsellingGrowth StrategiesProduct Management

Product Manager - Associate (Growth)

May 2023 – Mar 2024 · 10 mos · Remote

~ I am part of the Retention and Revenue Expansion squad and am working on initiatives to blitz-scale the business
~ Built "Upgrade" self-workflows leveraging Product-Led growth motion to increase expansion revenue baseline

SQLProduct MarketingProduct ManagementGrowth Strategies

Tata consultancy services

Business Consultant

Apr 2022 – May 2022 · 1 mo · Gurugram, Haryana, India · Hybrid

Strategic Leadership Program(SLP) Intern (Retail domain)
I worked for a leading retailer in the Middle East. Key highlights:
Devised novel omnichannel business strategy for brick & mortar retailers
Ideated 20+ KPIs & 10+ novel technological solutions|Authored & published 4 case studies for client
Analysed 35+ consumer insights and identified 5+ key pain points by secondary research on 40+ publications

Management ConsultingMarket ResearchBusiness Strategy

Unilever

Unilever Changemaker

Jun 2021 – Jul 2021 · 1 mo · Mumbai, Maharashtra, India

Was a part of Unilever Leadership Internship Program'21 and attended Hindustan Unilever Foundation School.
1/50 selected out of 1000 students across the country

Social Media AdvertisingMarketing Strategy

Meesho

Financial Business Analyst

Jun 2020 – Sep 2020 · 3 mos · Bengaluru, Karnataka, India · Hybrid

I was a part of the business finance team which worked closely with the leadership. Some of the key focus areas of my work:
Optimisation of discount framework and reduction in referral leakage of the platform
Optimisation of the marketing spending across channels and balancing CAC and CLTV
Synchronisation of the financial data by coordinating with cross-functional teams to ensure data consistency
Conceptualised & Implemented business tracking for the Acquisition and Activation vertical
Worked closely with the leadership to setup a new business category line with CAC close to the main business line

SQLBusiness AnalyticsBusiness FinanceData Analysis

Wipro limited

Project Engineer

Aug 2017 – Mar 2020 · 2 yrs 7 mos · Bengaluru, Karnataka

My job responsibilities were that of a technical analyst and I worked in the BFSI domain.
Key highlights:
Worked on data migration from Oracle to Snowflake DB for a major Fortune 500 banking company and enhanced migration speed by implementing efficient data preparation techniques
Contributed towards reduction in payment delinquencies by performing root cause analysis to track payment defaulters
Assisted API development by writing SQL queries and performed QA for the same.

SQLSnowflakeData MigrationDatabase Management