A

Ali Syed

Co-Founder

Phnom Penh, Cambodia22 yrs 1 mo experience
Highly Stable

Key Highlights

  • Over 20 years in advertising and marketing.
  • Consulted for 35+ multinational clients.
  • Designed AI workshops for practical team integration.
Stackforce AI infers this person is a Marketing and Branding Consultant with extensive experience in digital strategy and creative direction.

Contact

Skills

Core Skills

EntrepreneurshipMarketing StrategyLeadershipBrand ManagementCreative StrategyDigital MarketingMarketing TrainingMentoringCreative DirectionCopywritingBranding

Other Skills

Early Stage VenturesTeam ManagementStrategic Marketing ManagementMarketing OperationsBrand DevelopmentMarketing AnalyticsInternal CommunicationsContent MarketingClient RelationsDigital StrategyProblem SolvingCampaignsSocial Media MeasurementNew Business DevelopmentBusiness Strategy

About

I help brands stand out and professionals break free from career scripts that no longer serve them. Over 20 years in advertising and marketing across five countries. From big-five agency creative rooms in the UK and Middle East to building brand strategies for 35+ multinational clients, I’ve spent my career understanding what makes people pay attention, care, and act. Today, that experience drives two things: As a brand and marketing consultant, I work with businesses across Southeast Asia and the Middle East on brand strategy, content frameworks, and marketing workshops that produce results in the real world. Clients include organizations across tech, hospitality, FMCG, and startup ecosystems. I also design and deliver AI workshops for teams, which are practical, hands-on sessions that help managers integrate generative AI tools into their actual workflows, not just understand the theory. As the founder of OffScript (goingoffscript.me), I coach mid-career professionals who feel stuck, burnt out, or ready to build something of their own. Whether that’s navigating a career transition, stepping into leadership, or launching a business, I provide the structure, accountability, and hard-won perspective that comes from having made those moves myself. I’ve spoken at EuroCham, CamTech, Step Conference Riyadh, Digital Dubai, and Boost Digital Forum, to name a few. Topics range from brand storytelling and creative thinking to AI-powered analytics and the future of advertising technology. If you’re a business looking for sharper brand direction or a professional ready to go off script, let’s talk. ✉️ ali@goingoffscript.com

Experience

Offscript

Founder

Feb 2026Present · 1 mo · Phnom Penh, Cambodia · Remote

Early Stage VenturesEntrepreneurship

Passion management services

Chief Marketing Officer

Apr 2025Dec 2025 · 8 mos · Phnom Penh, Cambodia · On-site

  • Passion Group owns a number of F&B brands, the most well-known of them being Aura (a rooftop restaurant/bar on Bassac). My role in the group is to lead all marketing activities for the entire gamut of brands, from the customer-facing bars and restaurants, to the cloud kitchens and also the B2B brands that trade in various food products.
Team ManagementBrand ManagementStrategic Marketing ManagementMarketing OperationsLeadershipMarketing Strategy

Career break

Personal goal pursuit

Feb 2025Apr 2025 · 2 mos · Phnom Penh

  • Taking a bit of a breather to spend more time making music, writing and learning.

Sabay digital plus

3 roles

Director – Commercial Business

Jan 2024Feb 2025 · 1 yr 1 mo · Phnom Penh, Cambodia

Head Of Marketing

Jan 2022Dec 2023 · 1 yr 11 mos · Phnom Penh, Cambodia

Brand DevelopmentMarketing AnalyticsInternal CommunicationsContent MarketingClient RelationsDigital Strategy+33

Digital Creative Director

Sep 2018Dec 2021 · 3 yrs 3 mos · Phnom Penh, Cambodia

  • Head of the creative department responsible for all video content produced at the media house.
Brand DevelopmentMarketing AnalyticsInternal CommunicationsContent MarketingClient RelationsDigital Strategy+31

Fuckup nights phnom penh

Chapter Leader (Fuckupper) Phnom Penh

Oct 2023Sep 2024 · 11 mos · Phnom Penh, Cambodia · Hybrid

  • Fuckup Nights is a global series of events where we share business failure stories. Each month, at our events around the world, we get three or four people to face a room full of strangers to share their own fuckup. Stories of businesses that go bust, partnership deals that fall apart, products that have to be recalled - we tell it all!
  • Fuckup Nights events are coming to Phnom Penh very soon.

Alpha global consultancy

Marketing Trainer, Mentor & Consultant

Aug 2011Sep 2018 · 7 yrs 1 mo · Dubai, United Arab Emirates

Brand DevelopmentMarketing AnalyticsContent MarketingClient RelationsDigital StrategyDigital Marketing+17

Purple communications

Integrated Creative Director/Partner

Jan 2009May 2018 · 9 yrs 4 mos · Dubai, United Arab Emirates

  • As head of creative, I managed a team of over 16 personnel to ensure the best quality in the agency’s output. Ample experience in working on integrated campaigns, especially involving digital and social media channels, content creation and content management.
  • Expanded the business network and set up offices in Jeddah (Saudi Arabia) and Cairo (Egypt).
Brand DevelopmentMarketing AnalyticsInternal CommunicationsContent MarketingDigital StrategyProblem Solving+33

Grey group

Creative Group Head

Jun 2005Dec 2008 · 3 yrs 6 mos · Dubai, United Arab Emirates

  • Reported to the Group Creative Director and managed a small team of designers, art directors and copywriters.
CampaignsAdvertisingLeadershipBranding & IdentityDesignCreative Strategy+8

Venture brand communications

Copywriter

Feb 2003May 2005 · 2 yrs 3 mos · Dubai, United Arab Emirates

Branding & IdentityCreative StrategyOral CommunicationBrand AwarenessTeam ManagementCreativity Skills+3

Education

New York Film Academy

AFA in Screenwriting — Playwriting and Screenwriting

Jan 2001Jan 2003

Slade School of Fine Arts

Bachelor of Fine Arts - BFA

Jan 1998Jan 2001

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