Yashkun Sherdil Ismail — Co-Founder
With a strong academic foundation in Finance and Economics from the University of Western Ontario, I bring a unique blend of expertise across capital markets, media, and entrepreneurship. My career is deeply rooted in financial literacy, investment strategy, and innovation. Since 2021, I’ve been actively engaged in Pakistan’s capital markets, leading initiatives that promote investor education, market awareness, and capital formation. My experience spans sales and trading, portfolio management, technical and fundamental analysis, and the development of impactful financial media content. I currently lead and produce The Inside Scoop, a nationally broadcasted television show focused on demystifying finance for the average investor. From concept to execution, I plan, write, and produce every episode. The show highlights opportunities within Pakistan’s regulated investment platforms, such as PSX (Pakistan Stock Exchange) and PMEX (Pakistan Mercantile Exchange), bridging the gap between complex market dynamics and public understanding. I’m also the founder and operator of Trading Secrets, the largest digital platform in Pakistan dedicated to stocks, commodities, and investor insights. The page plays a key role in shaping market conversations and educating a wide audience through data-driven, engaging content. My dual journey in finance and entrepreneurship allows me to deliver strategic thinking, creative leadership, and executional excellence across industries. I am deeply passionate about harnessing the power of technology, media, and market intelligence to drive sustainable value and transformative growth.
Stackforce AI infers this person is a Finance and Media expert with a focus on investor education.
Location: Islāmābād, Pakistan
Experience: 6 yrs 2 mos
Skills
- Finance
- Investment Portfolios
Career Highlights
- Expert in financial literacy and investment strategy.
- Founder of Pakistan's largest digital investment platform.
- Producer of a nationally recognized finance television show.
Work Experience
365 news
Executive Producer Inside Scoop (1 yr 1 mo)
TRADING SECRETS PAKISTAN
Founder (4 yrs 8 mos)
Zahid Latif Khan Securities (Private) Limited
Introductory Stock Broker (5 yrs 10 mos)
H.A.R Construction
Managing Director (6 yrs 2 mos)
Kognitive Marketing
Customer Service Representative (1 yr 10 mos)
Comprehensive Disaster Response Services
Finance Intern (4 mos)
Education
Bachelor's degree at Western University
International General Certificate of Secondary Education at Westminster School and College