Jan 2024 – Present · 2 yrs 3 mos

• Lead a team of PMs across the end-to-end shopping experience for Flipkart Minutes — Flipkart's quick commerce business — owning growth, retention, and core customer funnel metrics.
• Highlights of my stint:
• Architected Flipkart Minutes' App-in-App platform: Designed a fully independent Quick Commerce stack living natively inside the Flipkart super-app, with a divergent basket-building journey, dedicated fast-checkout flow, and its own search and recommendations model — enabling a seamless UX distinct from core e-commerce.
• Re-architected serviceability — pincode to geolocation: Spearheaded migration to a LatLong-based model, a foundational requirement for enabling Quick Commerce on Flipkart. Improved delivery precision and reduced misroutes.
• Modernized Address platform : Overhauled the legacy address management stack. This reduced "Time-to-Address" latency, allowing users to add/edit/delete locations instantly—a critical requirement for high-repeat use cases like quick commerce.
• Built context aware address auto switch for Minute's 'app in app' model : Engineered an intelligent "Address Auto-Switch" capability that leverages GPS signals to contextually choose user location depending on user's app context, significantly reducing friction.
• Built "Hyperlocal-as-a-Service": Designed a modular, platform-first architecture that allowed hyperlocal capabilities to be decoupled from the core app. This enabled rapid category expansion for core FK categories which offered much higher AOV(Mobiles, Tablets) , significantly growing GMV.
• Built contextual inline recommendation system across shopping funnel to improve basket construction efficiency
• Launched Minutes Xtrasaver which grew GMV by XX%
• Expanded into compliance heavy new categories such as prescription pharma, tobacco, and phone exchange—all delivered in 10 minutes, unlocking new revenue streams
• Awards:Best-In-Class Customer Experience Winner @ 2025 Flipkart Awards

Mar 2022 – Dec 2023 · 1 yr 9 mos

• Product lead for alternate shopping experiences and monetisation
• Unlocked New Revenue Streams with Performance Ads: Identified structural inefficiencies in the grocery ads ecosystem. Led the strategic overhaul of the listing ad algorithms, resulting in a 2x increase in revenue and a 40% uplift in Click-Through Rate (CTR) by prioritizing relevance over pure bid density.
• Elevated Discovery Experience for brands: Conceptualized "Brand Carousels" to leverage basket building nature of grocery to drive improved brand visibility and while also making it more basket building friendly ie enabling the user to add the products to their basket in a single click.
• Simplified Basket Building Journeys With List-Based Shopping: Recognized a high-friction point in recurring grocery purchases. Applied first-principles thinking to introduce list-based shopping, reducing "time-to-cart" for repeat users and significantly increasing retention metrics.

Oct 2020 – Feb 2022 · 1 yr 4 mos

• July’19 to Mar’22: Built and scaled Flipkart Quick v1.0
• Flipkart Quick 0-1: Built and launched Flipkart Quick in Aug’20, a hyperlocal marketplace. Navigated a complex stakeholder environment, aligning 15 distinct technical and business verticals (Logistics, Catalog, Payments, UI) to launch Flipkart Quick from scratch in under 6 months.
• Democratized Navigation Tree for Quick: Conceived and shipped a no-code navigation tree, empowering business teams to modify category structures in real-time. This reduced engineering dependency to zero for routine changes and accelerated GTM for new categories.
• Ace alliance award: Flipkart Quick won the ace alliance award at Flipkart annual award 2021.

Jul 2019 – Sep 2020 · 1 yr 2 mos