Vibhas Sen — Co-Founder
I believe great businesses aren’t just built — they’re crafted. As Founder & CEO of FabricaKraft and the broader House of Kraft ecosystem, my mission is to transform artisan craftsmanship into globally admired lifestyle brands. What began in a 220 sq. ft. room is today a fast-scaling, multi-category enterprise spanning outdoor home décor, handcrafted leather goods, and artisan jewelry, serving customers across the US, UK, Europe, and Australia. We’re not just chasing growth—we’re engineering it. Our playbook blends design innovation, precision manufacturing, and inclusive supply chains powered by resilient women artisans. Every product we ship carries the story of empowerment, precision, and global ambition. We’ve scaled from a few thousand dollars to multi-six-figure revenues, and we’re just getting started. With global logistics, tariff optimization, and tech-led product experiences at our core, we’re building a future-ready D2C powerhouse from India to the world. If you’re passionate about impact-driven commerce, global trade, or scaling purpose-led brands, let’s connect.
Stackforce AI infers this person is a leader in D2C commerce with a focus on artisan products and global marketing strategies.
Location: Boston, Massachusetts, United States
Experience: 7 yrs 3 mos
Skills
- Marketing Leadership
Career Highlights
- Founder of a fast-scaling multi-category enterprise.
- Expert in transforming artisan craftsmanship into lifestyle brands.
- Passionate about impact-driven commerce and global trade.
Work Experience
Ministry of Youth Affairs & Sports, Government of India
Talent Identification & Development Committee (2 yrs 10 mos)
House of Kraft
Co-Founder (6 yrs 5 mos)
iProspect
Director (1 yr 7 mos)
PNB MetLife India Insurance Co. Ltd
Sr. Manager – Marketing (2 yrs 10 mos)
Education
Management Development Programme at Indian Institute of Management, Calcutta
U.S Department of State at University of Tennessee, Knoxville
Master of Computer Applications - MCA at University of Mumbai
Bachelors at University of Mumbai