Elisha Roy

CEO

Bengaluru, Karnataka, India6 yrs 9 mos experience

Key Highlights

  • Proven track record in driving sales growth.
  • Expertise in building strong client partnerships.
  • Innovative leader in business operations and strategy.
Stackforce AI infers this person is a Sales and Business Development expert in the SaaS and Digital Advertising sectors.

Contact

Skills

Core Skills

Business OperationsCreativity And InnovationSales GrowthCustomer RetentionBusiness DevelopmentSales ManagementLeadershipSalesLead Generation

Other Skills

StartupsAdaptability & Problem-SolvingVendor & Material SourcingProduct Pricing & CostingStorytelling through ArtCustomization & PersonalizationCreative StrategyData AnalysisMarket ResearchStrategic ThinkingDigital Advertising SalesArt DirectionSales CampaignsNegotiationCampaigns

About

I’m Elisha, a sales and strategy professional who thrives on transforming challenges into streamlined, results-driven solutions. With experience across ad sales at Meesho, deal-making at Disney+ Hotstar, and leading teams in diverse industries, I’ve honed the art of combining creativity with precision to drive business growth. I believe success lies in building strong client partnerships, optimising operations, and consistently finding smarter ways to achieve ambitious goals. As the proud co-founder of MyMiniMoo, I also add a personal touch to the business world, creating handmade miniature gifts that bring a little magic into people’s lives. My approach? Work hard, stay curious, and focus on results that matter. Let’s connect if you’re passionate about big ideas, innovative solutions, and creating meaningful impact.

Experience

Targethr

Head of Business Development - Consultant

Nov 2025Jan 2026 · 2 mos · Bengaluru, Karnataka, India · Hybrid

  • I lead the company’s growth strategy, driving revenue and expanding our market presence across key sectors. My role spans the full sales lifecycle, from strategy to execution, ensuring that both business objectives and client needs are met with precision.
  • Key Responsibilities:
  • 1. Own and execute the end-to-end business development strategy to drive consistent revenue growth.
  • 2. Identify, engage, and convert high-potential clients into long-term business partnerships.
  • 3. Lead, train, and mentor the sales team to enhance performance, pipeline efficiency, and conversion rates.
  • 4. Build scalable processes for lead generation, outreach, and account management.
  • 5. Collaborate with internal delivery and operations teams to ensure smooth client onboarding and retention.

Myminimoo

CEO and Co-Founder

Dec 2023Present · 2 yrs 3 mos · Bengaluru, Karnataka, India · Remote

  • I founded MyMinimoo from a simple belief: in a world racing towards automation, the most meaningful connections are built on a human touch. What started as a personal passion for thoughtful, handcrafted gifts has become a venture dedicated to crafting emotions in miniature form.
  • As a founder, I'm building this business from the ground up, balancing creativity with sustainable processes. My role involves:
  • Brand & Strategy: Defining the go-to-market strategy, driven by authentic word-of-mouth and deep insights into consumer gifting trends and the growing demand for personalisation.
  • End-to-End Operations: Leading everything from raw material sourcing and supply chain setup to establishing a scalable, made-to-order production process that ensures quality with every piece.
  • Customer Experience: Designing every touchpoint, from the product itself to the packaging and communication, to create a memorable and personal experience for every client.
  • MyMinimoo is more than a business; it's a celebration of thoughtfulness. It's my reminder to myself and others to pause, feel, and gift with heart. ❤️
Business OperationsStartupsCreativity and InnovationAdaptability & Problem-SolvingVendor & Material SourcingProduct Pricing & Costing+2

One impression

Brand Solutions Manager

Sep 2023Dec 2023 · 3 mos · Bengaluru, Karnataka, India · Remote

  • New Business Development: Drove a 25% growth in the B2B client portfolio by acquiring new logos through strategic partnerships and targeted, data-driven prospecting.
  • Account Management & Revenue Generation: Secured long-term partnerships generating ₹15L+ in annual recurring revenue (ARR) by managing key account relationships, leading contract negotiations, and leveraging performance analytics to ensure client satisfaction and campaign success.
Creative StrategyData AnalysisMarket ResearchCustomer RetentionStrategic ThinkingSales Growth+7

Meesho

Manager, AD Sales Operations and Strategy, Monetization

Nov 2021May 2023 · 1 yr 6 mos · Bengaluru, Karnataka, India · Hybrid

  • Sales Strategy & Revenue Growth: Drove the go-to-market (GTM) strategy for a ₹250
  • Cr revenue portfolio, collaborating with C-suite stakeholders on initiatives that led to a 25% expansion in high-value accounts.
  • Account Retention & Satisfaction: Directly engaged with key advertisers to resolve issues and enhance the client experience, leading to a 15% improvement in advertiser retention and a measurable increase in Net Promoter Score(NPS).
  • Sales Enablement & Productivity: Designed and launched a seller prioritization framework that focused sales efforts on high-impact accounts, boosting sales team productivity and operational efficiency by 20
  • %.
LeadershipBusiness DevelopmentData AnalysisTeam LeadershipMarket ResearchCustomer Retention+9

Hotstar

Assistant Manager - AD Sales

Dec 2019Oct 2021 · 1 yr 10 mos · Mumbai Area, India

  • Quota Attainment & Enterprise Account Management: Exceeded individual quota by 125%, generating ₹9.6 Cr in annual revenue by managing a portfolio of 140+ enterprise accounts through strategic consultative selling.
  • Account Growth & Expansion: Drove portfolio growth by identifying upsell and cross-sell opportunities, resulting in a 30% increase in new business acquisition and a 20% increase in repeat client revenue from the existing account base.
  • Client Advocacy & Strategic Collaboration: Acted as the voice of the customer, partnering with product and marketing teams to optimize campaign performance. Leveraged market insights to deliver solutions that achieved a 95% client satisfaction (CSAT) rate.
Creative StrategyMarket ResearchCustomer RetentionStrategic ThinkingSales GrowthDigital Advertising Sales+6

Synup

2 roles

Sales Development Manager, US Market

Promoted

Oct 2019Dec 2019 · 2 mos · On-site

  • Promotion & Team Leadership: Promoted from a high-performing SDR to lead a 20-member SDR team focused on the US market; responsible for hiring, onboarding, and performance management.
  • Pipeline Generation & Process Improvement: Revamped lead qualification frameworks and implemented new outbound strategies, driving team production to 300+ Sales Qualified Leads (SQLs) per month and increasing the overall SQL-to-Opportunity conversion rate by 20%.
  • Player-Coach Performance: Acted as a "player-coach" by personally generating 8-10 high-value enterprise opportunities monthly while mentoring the team on advanced prospecting and objection handling.
LeadershipMarket ResearchCustomer RetentionSales ManagementPresentation Skills

SDR and Account Executive - US Market

Aug 2018Oct 2019 · 1 yr 2 mos · On-site

  • Quota Attainment & Revenue Generation: Consistently exceeded a 150K quarterly quota, personally closing over 500K in new logo Annual Recurring Revenue (ARR) through full-cycle B2B SaaS sales to the US market.
  • Full-Cycle Sales Execution: Owned the end-to-end sales motion for 200+ new mid-market accounts, from discovery and solution demos to multi-stakeholder negotiation, contract execution, and closing.
  • Sales Efficiency: Achieved a 20% higher SQL-to-close conversion rate than the team average and reduced average sales cycle length by 35% by mastering sales playbooks and CRM workflows.
Market ResearchCustomer RetentionSales ManagementPresentation Skills

Oyo

Demand Manager

Jan 2018Jul 2018 · 6 mos · Bengaluru, Karnataka, India · On-site

  • New Business Development: Spearheaded B2B market expansion, acquiring 10+ new enterprise logos monthly, and driving a 40% increase in sales volume within 6 months through proactive outbound prospecting and pipeline generation.
  • Contract Negotiation & Revenue Generation: Owned the full negotiation cycle for key corporate contracts, securing ₹10L in new monthly recurring revenue (MRR) and achieving a 90%+ client retention rate through effective account management.
  • Strategic & Channel Partnerships: Established and nurtured a high-value partnership network with travel agencies and corporate clients, creating a consistent inbound pipeline to expand market reach and drive booking volume.
SalesLead GenerationDeal ClosureBusiness-to-Business (B2B)

Byju's (think & learn pvt. ltd.)

Business Development Associate | Manager

Mar 2016Dec 2017 · 1 yr 9 mos · Bengaluru Area, India

  • Revenue & Team Leadership: Led a 20-member sales team to achieve 150% of annual targets, driving over ₹9.6Cr in team revenue. Maintained status as a top performer by personally closing ₹48L+ in annual sales, consistently exceeding individual quotas.
  • Sales Cycle & Performance Management: Owned the end-to-end B2C sales cycle, from initial consultation and product demonstration to negotiation and closing.
  • Coached a 20-member team on consultative selling techniques, driving a 30% YoY growth in team performance.
  • Sales Enablement & Process Optimisation: Developed and implemented a standardised sales playbook and training program that reduced new hire onboarding time by 50%, improving team-wide sales consistency and accelerating time-to-quota.
LeadershipCustomer RetentionSales GrowthSales ManagementNegotiation

Education

United College of Engineering and Research, Allahabad

Bachelor of Technology - BTech — Computer Science

Jan 2012Jan 2016

Girls'​ High School & College, Allahabad

12th — Science

Jan 1999Jan 2012

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