Alexander Rehm

Product Director

London, United Kingdom20 yrs 9 mos experience
Most Likely To Switch

Key Highlights

  • Over 16 years in live games and software management.
  • Mentored over 150 individuals back into jobs since 2022.
  • Expert in driving product strategy and live operations.
Stackforce AI infers this person is a SaaS and Gaming Industry expert with extensive leadership in live operations and product management.

Contact

Skills

Core Skills

Product ManagementLive OperationsMentoringGaming IndustryGame DevelopmentSaasTechnical LeadershipClient EngagementProject ManagementContent StrategyWeb Development

Other Skills

Product StrategyData ManagementCollaborationRoadmap DevelopmentVideo GamesCommunicationOperations ManagementRelease ManagementGame SecurityMonetization StrategiesLive Service DeliveryChange ManagementPlayer FeedbackCultural ShiftCloud Development

About

Live Ops / Product Director with over 16 years of experience in operating live games, software, infrastructure and platforms in the game / entertainment industries as well as blue-chip, B2B / B2C and banking environments. I have a solid background in leading, steering, and completing multi-discipline software projects varying in scope, complexity, within a wide range of industries, in particular live games development. I also hold extensive expertise operating in international environments, including Europe and North America. I am a skilled team builder and pragmatic problem solver recognised for strong interpersonal, communication, negotiation, and project management skills. In addition, I also have strong understanding in various phases of product lifecycle, incorporating SaaS/PaaS abilities to enhance development. Most of you also know that I have been focusing on supporting the games industry through gaming news, job support and mentoring for the past 2 or so years, having had over 200 mentor chats in 2023 and having helped over 150 individuals back into jobs since 2022. I am eager to interact with other industry professionals and welcome all to connect.

Experience

Epic games

Product Director, Tools, LiveOps & Analytics

Sep 2025Present · 6 mos · London Area, United Kingdom · Remote

  • As part of Epic Online, I work with cross-functional teams to deliver tools and services that provide developers and creators with interoperable tools and services that they can use to easily create, manage, publish gaming experiences for all players, on any platform. This also includes internal development tools to improve our own teams' abilities to enhance the developer experience, focusing on usability and integrity.
  • As Product Director I collaborate with teams to drive rapid, high-impact solutions and engagement initiatives across our suite of products and businesses. Working directly with our development teams and partners, I define product strategy, support roadmap development, drive data management, observability and data-informed decision making, execute live operations, and contribute to strategic planning relevant to the Tools, LiveOps and Analytics space.
Product StrategyData ManagementLive OperationsCollaborationRoadmap DevelopmentProduct Management

People can fly studio

Director of LiveOps

Jan 2024Aug 2025 · 1 yr 7 mos · Newcastle-upon-Tyne, England, United Kingdom · Remote

  • I directed a multi-disciplinary team within the Publishing arm of the organization, tasked to operate People Can Fly’s self-published and work-for-hire titles as live service, GaaS titles as well as supporting VR projects through Release Management and BI Analytics. As part of the wider business, I was responsible for delivering central account, entitlement, social and player safety systems, game security and anti-cheat, tools for both LiveOps and content creation, and ensuring our titles are published cross-platform, with cross-progression and cross-VC engagements for our self-published titles.
  • Key Achievements, include:
  • ★ Managed 10 organizational pillars: Operations Management, Live Publishing Production, Release, Tools, BI, Engagement & Monetization, Network Operations, Security, Support, and Live QA.
  • ★ Secured business relations and managed platform (Sony, Epic, Steam, Microsoft) submissions/compliance for releases and patches, as well as supporting catalogue migration.
  • ★ Developed and implemented a Publishing / Product Development framework for self-published projects, ensuring timely delivery, agreed content and scope across all projects. This is also being rolled out to our work-for-hire projects.
  • ★ Owner of Road-to-Live planning, including event management, monetization, and security strategies.
  • ★ Owner of Operational Capabilities Toolset for both LiveOps and Game Teams to accelerate content and meta developments, test progression and monetisation strategies early, and to speed up delivery to market.
  • ★ Managed roadmaps, forecasting, budgets, and supplier contracts (Pragma, AWS Gamelift, Unity Multiplay, Denuvo and various CRM and survey providers) for post-launch operations, customer support, community management and game / player security.
Operations ManagementRelease ManagementGame SecurityMonetization StrategiesLive OperationsGame Development

Bafta

Member

Oct 2023Present · 2 yrs 5 mos · Remote

  • As a world-leading independent arts charity for the screen industries, BAFTA exist to champion talent, recognise exceptional storytelling and make the creative industries a fairer and more sustainable place.
  • Being a member, I am doing everything in my power to remove barriers to opportunity so that all talented people have the chance for their work to be seen and recognised for its artistic merit. Through BAFTA, as a member I encourage talented creatives and practitioners from underrepresented groups to join BAFTA, vote in our awards and become leaders in our industry. From BAFTA bursaries and career development initiatives to screening and events programme, BAFTA's year-round activities support and showcase the diverse range of talent in film, games and TV. Our programmes share industry expertise democratically, so that everyone can access the insights they need to progress their career.

International game developers association (igda®)

Member / Mentor

Apr 2023Present · 2 yrs 11 mos · Remote

  • The IGDA supports and encourages the growth of our industry and all game developers within it. It provides resources and opportunities to grow careers and personal development, including soft skills and hard skills, by supporting members and our partners so that they may grow sustainably and thrive. Members of the IDGA bring together developers at key industry conferences and in over 150 chapters and special interest groups (SIGs) to improve their lives and their craft. Lastly, the IGDA cultivates opportunities for members to connect with their peers to share knowledge and support, and empower each other when we share information and opinions, collectivize resources, and advocate on issues that concern the games industry.
  • As a Member, I support the work world-wide to push our industry forward to be a better place for all of us, I drive awareness and am available as a mentor to help cultivate opportunities for individuals and members to connect with their peers to share knowledge and support.
MentoringVideo GamesCommunicationGaming Industry

Academy of interactive arts & sciences

Member / Mentor

Feb 2023Feb 2024 · 1 yr · Remote

  • The Academy of Interactive Arts & Sciences (AIAS) was founded in 1996 as a not-for-profit organization dedicated to the advancement and recognition of the interactive arts. The mission of the AIAS is to promote and advance the worldwide interactive entertainment community; recognize outstanding achievements in the interactive arts and sciences; and host an annual awards show, the D.I.C.E. Awards, to enhance awareness of the interactive art form. As a Member and mentor, I support the work, drive awareness and mentor, where possible, to further our craft of interactive entertainment.
MentoringVideo GamesCommunicationGaming Industry

Creative assembly

Director of Live Operations

Jun 2020Dec 2023 · 3 yrs 6 mos · Horsham, England, United Kingdom · Hybrid

  • I directed a multi-disciplinary team of Operations Managers, Live Producers, Release Managers, Game Analysts, Engagement Designers, Engineers, and Live QA tasked to operate Creative Assembly’s most recent and most ambitious game as live service, GaaS title. As part of supporting the central studio, I was responsible for supporting multiple roadmaps and driving change management initiatives around transitioning from traditional tentpole / DLC titles to an always-on, always-evolving delivery mindset.
  • Key Achievements, included:
  • ★ Enhanced platform release efficiency for Sega of Europe through new compliance processes and partner management.
  • ★ Optimized live service delivery through strategic Road-to-Live planning, ensuring content and monetisation goals, covering events strategies, IP tie-ins, incident management and disaster recovery.
  • ★ Owned the Live Toolchain, improving speed of delivery through improved tooling for LiveOps and content teams.
  • ★ Drove a cultural shift towards a "player first" mindset, across all of Sega of Europe's studios
  • ★ Educated development teams on GaaS strategies, fostering sustainable growth and player loyalty.
  • ★ Expanded player feedback through large-scale playtests, leveraging strategic partnerships (with Microsoft, AMD, Intel and Nvidia) for reach.
  • ★ Reduced operational costs and improved server fleet management through AWS migration.
  • ★ Streamlined customer data management with centralized CRM, CDP, and CMS solutions.
Live Service DeliveryChange ManagementPlayer FeedbackCultural ShiftLive OperationsGame Development

Smartspace software plc

Chief Technology Officer

Oct 2018Jun 2020 · 1 yr 8 mos · Luton, United Kingdom · On-site

  • (Originally called RedstoneConnect plc)
  • I provided executive leadership over various technical initiatives focused on SaaS product lifecycle. I led various phases of product lifecycle to service clients in hospitality, retail, and workplace management capacities. I also managed a portfolio of blue-chip consumers, including Standard Chartered Bank, Vista Equity Partners, HBO, Omnicom Group, and UBS.
  • Key achievements, included:
  • ★ Instituted a cloud-agnostic development and deployment process, including the recruitment of DevOps and CI Engineers to revitalise existing deployment pipelines and create brand-new, easier to use pipelines for our micro-services architecture.
  • ★ Responsible for many large-scale web, desktop and mobile app products, including hardware integrations (sensors, access control, etc)
  • ★ Led and approved the UX work as well as direct implementation with client systems and our own applications and data systems, including performance and accessibility testing.
  • ★ Installed a comprehensive test strategy across all core products to drive quality and serviceability.
  • ★ Instrumental member of the Operations Board, assuming a pivotal role in guiding Technology Strategy and Product Strategy to key stakeholders, board members, and investors.
  • ★ Methodically administered both on-premises License and in-cloud SaaS strategies, in cooperation with the CRO and CFO.
  • ★ Instituted ISO9001 and ISO27001 accreditations across the company.
  • ★ Promoted automation across essential processes to improve speed and reliability.
  • ★ Promoted RASP (Runtime Application Self-Protection) principles for all our installed mobile and kiosk applications
  • ★ Resolved an escalated and troubled £1.5m customer project to mitigate potential losses to organisation.
  • ★ Successfully managed and delivered company acquisitions in cooperation with the CFO and COO
Cloud DevelopmentSaaS Product LifecycleTechnical LeadershipAutomationSaaS

Blackhawk network europe

Head of Technology

Jan 2015Oct 2018 · 3 yrs 9 mos · Aylesbury, United Kingdom · Hybrid

  • At Blackhawk Network, I directed a team of analysts and developers tasked to build, configure, and operate innovative software solutions. I also engaged with a broad range of clients, vendors, and stakeholders, including Barclays, Santander, More Than, Costa, Whitbread PLC, O2, EE, VW to capture and define requirements, and to further develop products geared to meet needs.
  • Selected accomplishments, included:
  • ★ Responsible for many large-scale web and mobile app products and projects for Fin Tech and Retail clients, including hardware integrations. Led the UX work as well as direct implementation with client systems and our own applications and data systems, including performance and accessibility testing.
  • ★ Researched, analysed, and disseminated compelling proposals to both internal and external clients.
  • ★ Governed a robust portfolio of strategic initiatives (SaaS and custom developments) to improve customer engagement, conversion, and retention.
  • ★ Diminished overall footprint of physical hardware through virtualisation in data centres, reducing annual operating costs by 14%.
  • ★ Revamped development lifecycles through the introduction of continuous integration utilising Stash, Bamboo, Jenkins and Octopus on both Java and .Net platforms.
  • ★ Promoted adherence to various performance metrics and service level agreements, using tools such as Tableau, New Relic, and Adobe Analytics to serve as corresponding monitoring applications.
  • ★ Created GDPR, Cyber Security and ISO27001 initiatives enterprise-wide, ensuring delivery ahead of schedule and under budget.
  • ★ Facilitated Agile and KANBAN development programmes to integrate cross-functional and distributed resources from Grass Roots and specialist consultancies.
Software SolutionsClient EngagementSaaSPerformance Metrics

Jagex

Development Director

Sep 2012Dec 2014 · 2 yrs 3 mos · Cambridge, United Kingdom · On-site

  • At Jagex, I oversaw the end-to-end design, delivery, and implementation of a scalable SaaS platforms for all in-house and on-boarded game and web development teams. I augmented legacy frameworks to be updated into modernised, modular, and resilient solutions. Provided technical leadership to all direct teams and supported studio wide improvement. Curated technical enhancements and applications geared to improve functionality in account management, purchasing, game information, CRM solutions, billing support, and forums.
  • Noteworthy contributions, included:
  • ★ Scaled a world-wide CDN solution to support live deployments across the website and game service, involving five data centres and over 100 nodes around the globe to reduce service downtime, procuring over $120K in additional revenue.
  • ★ Successfully managed Live Operations of Jagex’ PaaS across both core games (RuneScape Classic and RuneScape) as well as other games.
  • ★ Product Owner for developing a platform of tools to generate game content and platform integrations out-of-the-box.
  • ★ Product Owner of the entire monetization flow: payment management, store management, offer setups, IP integrations and reporting capabilities.
  • ★ Collaborated with a broad array of stakeholders to steer a DDoS mitigation strategy which accrued £100K in savings per annum.
  • ★ Programme-managed a set of strategic initiatives to promote teamwork, high (code) quality, UX improvements and collaboration among various teams and disciplines. Some of these improvements increased sign-ups by over 60%.
SaaS PlatformsTechnical LeadershipStakeholder CollaborationDDoS MitigationSaaS

Nvg

Head of Online Technologies

Mar 2009Aug 2012 · 3 yrs 5 mos · Baldock · On-site

  • At NVG, I led a broad range of projects varying in scope and complexity, across all phases from concept to go-live, inclusive of ongoing after-sales support. I played a pivotal role in the drafting and presentation of tender bids, as well as critical client engagements. Moreover, I collaborated with front and back-end developers to identify new technologies geared to enhance daily operations. I operated as front-end (HTML4, CSS2/3 & jQuery) and back-end (.Net 3.5/4) developer. To further these aims, I promoted continuous improvement in CMS, CRM, and customer API's.
  • Key accolades, included:
  • ★ Championed SCRUM methodologies in DevOps to optimise delivery and drive efficacy.
  • ★ Implemented a suite of key strategic and tactical initiatives across web, application, kiosk, and multi-channel solutions in support of organisational business model and customer requirements.
  • ★ Enhanced client initiatives to make active websites more commercially adept and/or financially independent.
  • ★ Engineered and administered a diverse stakeholder community across the entire organisation, promoting a shared vision, agreed objectives, and common understanding.
Project ManagementClient EngagementContinuous ImprovementStakeholder Management

Melon design & marketing ltd

Web Services Development Manager

Aug 2008Feb 2009 · 6 mos

  • At Melon, I led a number of projects across all phases from concept to go-live. I played a pivotal role in the design and development of the in-house CMS and CRM solution and collaborated with designers and developers to simplify interfaces and future deployments. I also operated as information architect and SEO consultant.
  • Key accolades, included:
  • ★ Implemented a suite of strategic and tactical initiatives across development and customer-facing user experience designs.
  • ★ Enhanced client initiatives to improve search engine rankings and driving content generation.
  • ★ Supported tender processes and helped devise new layout and proposal strategies.

Netizen digital

Web Architect

Feb 2007Aug 2008 · 1 yr 6 mos

  • (now part of Accord Holdings)
  • At Netizen, I was responsible for the information architecture / UX of websites in a .Net environment. I designed full websites, microsites and online promotional material (newsletters, banners) as well as carrying out website usability and accessibility reviews. I was also instrumental in over 20 tender submissions and presentations as well as client consultations. In addition, I was heavily involved in client meetings and client consultation, working with sales and the Head of Design on upselling additional features or campaigns.
  • Key accolades, included:
  • ★ Fulfilled a number of design and front-end development roles for current clients and ad networks, including SEO / PPC landing pages.
  • ★ Developed an interactive Flash map system which could be tailored to any of our clients, using a range of possible feeds for location data/images.

Ac supply ltd

Head of Marketing

Mar 2006Feb 2007 · 11 mos

  • Provisioned executive leadership over the delivery of robust marketing collateral and corresponding strategy, inclusive of catalogues, flyers, posters, and various memoranda.

University of luton

Marketing Associate

Sep 2005Feb 2006 · 5 mos

  • Engaged with various stakeholders, suppliers, and partners to steer marketing strategy to promote robust content geared to bolster brand visibility. Conducted SWOT analysis to derive areas of improvement in promotional tactics. Guided training modules in Graphic Design for students across a wide range of ability.
Content StrategyWeb DevelopmentCommunicationWeb Design

Wts technologies

Freelance Designer

Jan 2004Jan 2005 · 1 yr

  • Produced both designs and front-end builds of websites, as well as designs for business cards and letterheads for clients from the legal sector.

Education

University of Bedfordshire

BA (hons) — Graphic Design

Jan 2002Jan 2005

Aventinus Gymnasium, Burghausen

Jan 1994Jan 2001

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