Jun 2024 – May 2025 · 11 mos · Tel Aviv District, Israel · Hybrid

• + Lead initiatives to enhance Couchbase Capella's visibility and developer adoption, focusing on seamless developer experiences
• + Deliver workshops and talks on advanced database use cases, including hybrid and vector search, empowering developers with modern techniques
• + Secured book deal with publishing house and writing a book on mastering vector search for developers
• + Helped launch the "Couchbase Starter Kit" program to simplify onboarding for developers
• + Produce technical content (videos, blogs) on NoSQL and AI/ML integrations
• + Improve Couchbase Capella tutorials with guides on vector search and performance optimization
• + Developed a developer persona framework to tailor marketing and technical resources

Feb 2023 – Oct 2023 · 8 mos · Remote

Aug 2022 – Feb 2023 · 6 mos · Remote

• + Develop and create engaging educational content for new developers entering the Polkadot ecosystem
• + Design and implement a comprehensive Developer Relations event strategy, including conferences, meetups, and webinars
• + Represent Polkadot as a speaker at various global conferences and meetups, promoting the platform and sharing technical knowledge
• + Continuously improve and maintain Polkadot's developer documentation by updating existing resources and developing new tutorials, guides, and best practices
• + Collaborate with cross-functional teams to ensure the developer community receives accurate and timely information and support
• + Analyze user feedback and metrics to identify areas of improvement in the developer experience and prioritize documentation enhancements
• + Foster a strong, supportive community among Polkadot developers by actively participating in online forums and discussion channels

Nov 2021 – Aug 2022 · 9 mos · Tel Aviv, Israel

• + Initiated a Developer Relations function in the EMEA region for the first time in the company
• + Present at developer events throughout the world that connect thousands of developers to New Relic
• + Designed and ran the hackathon at FutureStack, the annual New Relic signature event, engaging with partner companies and building the content for the participants
• + Mentor a diverse group of direct reports with weekly 1:1 meetings and facilitating daily standup
• + Expand the company partnership with Postman and created New Relic’s first Postman public API workspace for the New Relic GraphQL API that has engaged over 5,000 developers to date
• + Defined and implemented the organization’s event sponsorship evaluation decision matrix
• + Create educational content in video and text on a wide array of observability topics including APM, shifting observability left to the IDE, API best practices, and synthetics monitoring

Apr 2021 – Present · 4 yrs 11 mos · Miami, Florida, United States · Remote

• At Yalla, DevRel LLC, we are dedicated to elevating the interface between technology firms and their developer communities. Offering bespoke Developer Relations (DevRel) as a Service consulting, we cater to tech firms spanning various sizes and domains. Our primary goal is to enhance the symbiotic relationship between developers and businesses. Through our unique suite of services, including comprehensive developer experience audits, developer community impact assessments, and tailored open source engagement strategies, we ensure that companies not only reach but also resonate with their developer audience. Partner with Yalla, DevRel LLC, and embark on a journey to build stronger, more impactful developer relationships.

Dec 2018 – Apr 2021 · 2 yrs 4 mos · Tel Aviv Area, Israel

• + Transformed Ruby on Rails documentation portal into a feature rich generalized platform tool
• + Maintain, refactor and add features to the Ruby SDK
• + Built and introduced a new Rails initializer gem
• + Built and introduced new Rack middleware to manage encrypted SMS signatures
• + Introducing static type checking to the Ruby SDK to improve the developer experience
• + Created and maintain new Elixir SDK for Nexmo APIs
• + Wrote (thus far) almost 20 tutorials with accompanying sample applications covering the range of Nexmo APIs
• + Write, update and maintain OpenAPI specifications for a suite of communications APIs
• + Continually iterate on use cases, guides, code snippets and documentation
• + Speak at software conferences around the world representing the company and giving technical presentations
• + Serve as the Voice API Specialist for the Platform and Developer Experience Team
• + Wrote entire testing suites to cover previously untested features of the Developer Platform
• + Built new TDD features for the Developer Platform, including a fully customizable configurable landing page feature and refactored the authoring experience for iOS and Android tutorials
• + Nexmo Developer Platform won 2019 best developer on-boarding experience award

Jan 2018 – Dec 2018 · 11 mos · Lake Success, New York

• + Created new SSRS reporting environment and introduced dozens of new SQL reports
• + Built suite of residuals tools and algorithms to calculate commissions for different business lines
• + Transitioned legacy reports from across all the lines of the business to SQL Server Reporting Services
• + Met with business teams to answer business needs with technical solutions
• + Help maintain PHP5 codebase for featured business application
• + Regularly debugged legacy code and added enhancements to existing applications

Jun 2016 – Jun 2017 · 1 yr · Greater New York City Area

• + Created a new staff department and used SMART goals to measure impact and success
• + Managed 5 member team and guided them to introduce new programs, which led to a 120% engagement increase
• + Designed all marketing materials, both content and layout, and worked with publishers to meet deadlines
• + Launched new educational travel series with first trip to Prague and Berlin
• + Oversaw the development of partnerships with external organizations
• + Responsible for instituting new lay leadership structures for active lay involvement
• + Worked closely with the Director of Development to further cultivate relationships with key donors

Nov 2014 – Jun 2016 · 1 yr 7 mos · Greater New York City Area

• + Oversaw institutional relationship with 80 synagogues in the Manhattan region
• + Led 3 research grant initiatives on building infrastructure, special needs inclusion and evaluating success metrics working closely with researchers, funders and subjects that impacted 15 institutions
• + Managed lay leadership structures and created several leadership roundtables
• + Provided strategic consulting and resource connections to all Manhattan synagogues.
• + Liaison to other departments in the organization.
• + Assisted in annual fundraising campaign.

Jan 2012 – Jan 2014 · 2 yrs · Denver, CO

• + Transitioned organization to new website working with outside vendor to set goals and expectations
• + Rebranded 115 year old synagogue with new logo, name and mission statement
• + Grew young adult (18-35 years old) participation by 800%, from 20 participants to approximately 180
• + Managed staff and oversaw all programmatic content
• + Developed and implemented fundraising for both annual campaigns and capital campaigns

May 2009 – Jul 2012 · 3 yrs 2 mos · Cambridge, MA

• + Created new program at Harvard HIllel
• + Introduced over 20 new educational opportunities for undergraduates, graduate students and community members
• + Provided weekly one-to-one learning sessions with approximately 115 students over the duration of the program
• + Created social activities, including weekly home dinners, holiday parties and cultural events
• + Served as Jewish legal authority for the Harvard Orthodox community and was consulted by the University President's office on matters involving Jewish law

May 2009 – Jul 2012 · 3 yrs 2 mos · Cambridge, MA

• + Created new website with WordPress and email marketing with MailChimp
• + Oversaw programming at the Harvard University Hillel and served as Vice President of the Harvard Chaplains
• + Provided mentorship to student groups and facilitated student leadership retreats
• + Recruited and supervised rabbinic interns
• + Interfaced with Harvard Dining Services to ensure the highest quality kosher services were provided for the student population