Dr. Jana N.

Founder

Zurich, Switzerland19 yrs 9 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founded strategic consultancy for cofounders.
  • Authored international bestseller on cofounding.
  • Co-developed dynamic equity solutions across Europe.
Stackforce AI infers this person is a strategic consultant specializing in cofounder dynamics and startup success.

Contact

Skills

Core Skills

CofoundingTeam BuildingBusiness DevelopmentInvestment ManagementBusiness ManagementSales ManagementTax AdvisoryBusiness ConsultingManagement ConsultingLegal Advisory

Other Skills

Team coachingEquity allocationMarket researchInvestment assessmentSales growthBusiness concept redesignCross-border business restructuringTax consultingBusiness restructuringTransfer pricingCorporate lawIntellectual property lawMergers & AcquisitionsChange ManagementManagement

About

Behind EVERY successful business is a SUCCESSFUL TEAM. Yet 2/3 of startup teams fail due to cofounder issues. I combine the required legal and business know-how with my own entrepreneurial experience - to support cofounders to build teams that last. From where and how to select the right cofounder, through cofounder due-diligence, team composition, equity split up to how to implement it in cofounding agreement. Writing, teaching and speaking extensively on the topic of winning cofounding teams and how to set them up is my mission. I teach the 7 steps of cofounding the right way for startup incubators, accelerators, universities, and entrepreneurial education programms. I coordinate the development of slicing pie / dynamic equity splits solutions across Europe together with Mike Moyer, the author of Slicing Pie, and team of local experts What I did: - founded a strategic consultancy for cofounders - working with founders and developing useful resources for them - author of an international bestseller Cofounding The Right Way: a practical guide to setting up successful and lasting cofounding teams - developed network of European slicing pie experts with 15 European countries having available cofounder agreement templates - organiser of entrepreneurs networking and knowledge sharing platform Swiss Startups Club - co-founded and sold Swiss Zurich based company in the wellness space - within 3 years with over 150% ROI Experience: - entrepreneurship - (co)founded 3 companies - board member - mediation - there is a smarter way to solve conflicts (CEDR accredited mediator) - startups coaching (Cofounding, Swiss Startups Club, BID Network) - international strategy consulting (EY) - business model structuring (EY, Deloitte) - contractual and business law (EY, Clifford Chance, HiiL) Working approach: - Down to earth, pragmatic and accessible - Inspiring, visionary and focused - Thinking ahead and fun to work with Check the Cofounding The Right Way book

Experience

Satgana

Satgana Compensation Committee Member

Jan 2021Sep 2025 · 4 yrs 8 mos

  • Co-developing the innovative compensation scheme of Satgana - applying the contribution related and transparency based methodology, dynamic equity split, slicing pie - in a new setting.

Singa

Singa Global Board Member

Oct 2020Jan 2025 · 4 yrs 3 mos · Zurich, Switzerland

  • Board Member of Board of Directors of Singa Global, responsible for treasury, supporting the scaling and growth stage of the organisation.

Cv labs

Cofounding Expert

Nov 2018Sep 2025 · 6 yrs 10 mos · Zug, Switzerland

  • Cofounding expert - supporting the future blockchain unicorns with topics as choice of cofounders, equity split & cofounder agreements.

Rockawayx

Managing Director RS Helvetica GmbH

Oct 2017Oct 2021 · 4 yrs · Zurich, Switzerland

  • RS Helvetica was part of the Rockawayx structure, venture capital and private equity partners in web3 space. As a managing director i incorporated the company and managed and supported its activities from market research, business development, network building, investment assessment and deals closure.

Kickstart accelerator

Cofounding Expert

Jul 2017Dec 2024 · 7 yrs 5 mos · Zürich Area, Switzerland

F10 fintech incubator & accelerator

Cofounding Expert

Jul 2017Dec 2024 · 7 yrs 5 mos · Zürich Area, Switzerland

Cofounding

Founder

Jun 2017Present · 8 yrs 9 mos · Zürich Area, Switzerland

  • I provide education and advice on how to build successful cofounding teams. The good news is that cofounding teams have higher chance to create business value than solo founders. The bad news is that co-founders disagreements are cause of up to 2/3 of failure of early stage ventures - main reason is that the co-founders in the beginning are not necessarily aware of all that needs to be discussed, agreed and put in place for the cofounding team to perform and last - from clear identification of needed cofounders, structured cofounders' alignment, team roles set up and equity allocation and recovery - summarising it all in cofounders' agreement. Additionally, i am developing solutions and experts network for European founders to be able to use dynamic equity allocation method.
  • Who can benefit?
  • founders and cofounders, investors, and startup ecostystem stakeholders interested in startups' success
  • The support includes:
  • evaluation of the business development stage and cofounding strategy
  • advice on the most suitable equity allocation model
  • co-founders team coaching and advice for the co-founding agreement
  • education courses and workshops for entrepreneurs
CofoundingTeam coachingEquity allocationTeam building

Masschallenge switzerland

Judge

Jun 2017Dec 2022 · 5 yrs 6 mos · Lausanne Area, Switzerland

Singa switzerland

Cofounding Expert

Apr 2017Present · 8 yrs 11 mos · Zurich, Switzerland

  • Cofounding curriculum in a form of interactive workshops and individual coaching for the Singa Switzerland incubator programme

Founder

Aesthe Cosmetic Institute

Nov 2013Mar 2017 · 3 yrs 4 mos · Zürich Area, Switzerland

  • Cosmetic Institute specialised in modern, non-invasive treatments, focused on urban professionals in Zurich downtown area. I joined the business in very early stages (1st year), took it fully over in its 2nd year, re-designed the concept, grew the sales by 40%, and successfully exited after 3 years.
Market researchBusiness developmentInvestment assessmentInvestment management

Ernst & young

3 roles

Senior Manager

Oct 2012Oct 2015 · 3 yrs

  • design and implementation of cross-border business restructuring projects - focus on integration and delivery of significant tax and operational savings
  • operating model effectiveness (OME), formerly known as tax effective supply chain management (TESCM) specialist
  • member of the EY EMEIA Tax Center - support in acquisition and delivery of TESCM projects in the EMEIA region
Sales growthBusiness concept redesignBusiness managementSales management

Manager

Promoted

Oct 2010Sep 2012 · 1 yr 11 mos

  • Tax Effective Supply Chain Management - management and tax consulting
Cross-border business restructuringTax consultingTax advisoryBusiness consulting

Senior Advisor

Apr 2009Jul 2010 · 1 yr 3 mos · Amsterdam Area, Netherlands

  • Focus on complex business restructuring projects with development of technical skills outside of transfer pricing area being mainly management consulting, business advisory, finance and reporting, change management and performance management.
Tax consultingManagement consultingTax advisoryBusiness consulting

Deloitte

Junior Manager

Nov 2006Mar 2009 · 2 yrs 4 mos · Rotterdam Area, Netherlands

  • Specialisation transfer pricing. Experience in designing and/or documenting transfer pricing methods for multinational enterprises.
Business restructuringManagement consultingBusiness consulting

Hiil innovating justice

Researcher

Jul 2005Dec 2005 · 5 mos · The Hague Area, Netherlands

  • Researcher responsible for creating knowledge database for the HIIL international network
Corporate lawIntellectual property lawLegal advisory

Clifford chance

Junior associate

Jan 2005Jan 2006 · 1 yr · Prague, The Capital, Czech Republic

  • Practicing legal advisor in the Prague office of Clifford Chance with focus on corporate and intellectual property rights law.
Transfer pricingTax consultingTax advisoryBusiness consulting

Ministry of industry and trade of the czech republic

Junior Lawyer

Jan 2004Jan 2004 · 0 mo · Prague, The Capital, Czech Republic

  • Alignment of Czech legislative proposals with EU legislation

Education

CEDR Center for Effective Dispute Resolution

Accredited Mediator — Commercial mediation

Jan 2017Jan 2017

Rotterdam School of Management, Erasmus University

EMBA — Executive Master of Business Administration

Jan 2008Jan 2010

Erasmus University Rotterdam

LL.M. — International business law

Jan 2004Jan 2005

Masarykova univerzita

JUDr. — European law

Jan 2004Jan 2004

Masarykova univerzita

Master — Law and legal science

Jan 1998Jan 2004

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