Aug 2018 – Jun 2019 · 10 mos · Global · Hybrid

• Salesforce Practice Expansion and Digital Transformation Leadership | Successfully led the growth of the Salesforce practice within 12 months, driving a significant increase in capability and capacity. Spearheaded large-scale Salesforce digital transformation projects that contributed to multiple best pracitces and business value to varied industries including Banking, Retail, Media and manufacturing.

Apr 2016 – Aug 2018 · 2 yrs 4 mos

• Delivered multiple Salesforce engagements on time and under budget, driving significant business outcomes. Developed and executed a digital strategy for a global retail company, projecting multi million ACV increase in sales revenue. Led proposal development, established a Salesforce Center of Excellence (COE) and headed GDC as part of additional responsibility. Transformed a large bank program of 400+ FTEs, 22 business units, and 100+ integrations, delivering unparalleled turnaround times for loan processing and enhancing customer delight. Recognized with multiple accolades, including selection for the HiPo Program and leadership of a SWAT team for critical engagements. Served as a nominated speaker at key events like Dreamforce and led impactful Salesforce initiatives across industries, including healthcare, finance, and retail across APAC, Australia, US and EU regions.

Mar 2016 – Jul 2017 · 1 yr 4 mos

• Managed and oversee program and project initiatives by creating and maintaining effective charters that define business objectives, scope, roles, and value realization. Ensure consistent management of schedules, budgets, and status updates, while proactively addressing dependencies, issues, and risks. Coordinated regular updates to ensure timely responses and execution across teams, including Finance, Business Technology, Legal, Product, and Distribution, driving cross-functional alignment and stakeholder consensus. Led centre operations scaling 30 members team to 250 within short span.

Mar 2014 – Mar 2016 · 2 yrs

• Experienced with Salesforce Sales Cloud, Service Cloud, Marketing Cloud, Site.com, Radian 6, Buddymedia, Force.com, and Salesforce1. Skilled in project management, account farming, presales, and team management, including capacity building, resource allocation, and forecasting.

Dec 2012 – Mar 2014 · 1 yr 3 mos

• ResponsibIe for smooth IT DeliveryExperienced in Salesforce, account management, project management, presales, and team mentoring. Skilled in data model design, data migration, large program planning, and solutioning. Proficient in customer management and ensuring smooth IT delivery.

Jun 2011 – Dec 2012 · 1 yr 6 mos

• Led a team of Salesforce developers, providing technical guidance and mentorship while ensuring high-quality solutions that meet business needs. Managed project timelines, collaborate with stakeholders to gather requirements, and deliver Salesforce enhancements. Perform hands-on development, conduct code reviews, and ensure adherence to best practices. Collaborate with cross-functional teams to drive Salesforce initiatives and stay updated on the latest platform features.

Oct 2010 – Jun 2011 · 8 mos

• Experienced in delivering end-to-end software solutions, including bespoke and COTS software. Involved in vendor evaluation, requirement gathering, development monitoring, testing, and implementation in a regulated pharma environment.

Jan 2009 – Aug 2009 · 7 mos

• Served as onsite BA coordinator for a large laboratory digital transformation project, focusing on phlebotomist sampling, reporting, and shipping to patients. Worked with HIPAA, HL7, and ICD for compliance and tracking in regulated industries. Utilized complex technologies like Mambu and Cache for efficient processing of millions of samples.

Apr 2007 – Oct 2010 · 3 yrs 6 mos

• Experienced in delivering business-aligned IT services with a strong focus on aligning technology initiatives with organizational strategy. I have contributed across a diverse range of industries, including Media & Publishing, Entertainment, Retail, and have been actively involved in corporate strategy and branding initiatives for the HCL Group. Additionally, I bring extensive experience in managing pharmaceutical sector engagements, supporting clients through complex digital transformation journeys. My approach emphasizes strategic alignment, innovation, and long-term value creation through technology-led solutions.

Jun 2006 – Dec 2006 · 6 mos

• Responsible for lead generation, opportunity tracking, end-to-end sales conversion, and delivering client demos and presentations.

Dec 2004 – May 2005 · 5 mos · On-site

• Handled inside sales and cold calling for international plans, managed sales, conducted follow-ups, and won the Best Sales Leader Award in record time.

Jan 2000 – Apr 2004 · 4 yrs 3 mos · Ahmedabad, Gujarat, India · Remote

• Gained experience in family business-based equity trading, managing accounts receivables and payables, working with billing software, and overseeing accounting and tracking processes.