Pankaj Yadav (DM Pankaj) 🚀 — Performance Marketing Manager

I’m a Senior Performance Marketing Specialist with 7+ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐟 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞, managing crores of ad spend across Google Ads and Meta Ads for brands in healthcare, tour & travel, education, and e-commerce. I’ve planned and scaled campaigns across international markets including USA, Canada, UK, Australia, South Africa, Netherlands, and other regions, aligning strategy with local user behavior, competition, and platform dynamics. Through structured optimization, clean tracking, and intent-led campaign strategies, I’ve helped businesses generate up to ₹1 𝐜𝐫𝐨𝐫𝐞 𝐢𝐧 𝐦𝐨𝐧𝐭𝐡𝐥𝐲 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 and consistently 𝐚𝐜𝐡𝐢𝐞𝐯𝐞 3×–5× 𝐑𝐎𝐈, depending on industry, market, and funnel maturity. What I specialize in: 📌Managing high-budget Google & Meta ad accounts at scale 📌Google Ads: Search, Display, Shopping & Performance Max 📌Meta Ads: Conversion, Catalog, Lead & Engagement campaigns 📌Advanced tracking & attribution (GA4, GTM, Pixel & CAPI) 📌Budget forecasting, scaling strategies & ROAS optimization 📌Funnel optimization, A/B testing & cross-market performance analysis I’m known for bringing structure to large ad accounts, improving efficiency, and scaling campaigns sustainably across markets. I believe strong performance marketing comes from clean data, clear goals, and disciplined execution. Open to senior roles, consulting, and performance-focused collaborations.

Stackforce AI infers this person is a Performance Marketing Specialist with expertise in B2C digital advertising strategies.

Experience: 5 yrs 1 mo