Ayusha Singh

Product Manager

New Delhi, Delhi, India3 yrs 4 mos experience
Most Likely To Switch

Key Highlights

  • Expert in career counseling and CV building.
  • Proven track record in product management and digital marketing.
  • Strong analytical skills with a focus on data-driven decision making.
Stackforce AI infers this person is a Product Manager with expertise in SaaS and Digital Marketing.

Contact

Skills

Core Skills

Product ManagementProject ManagementDigital MarketingMarket Research

Other Skills

Analytical SkillsGap AnalysisRegulatory ComplianceProduct RequirementsAgile MethodologiesStoryBusiness AnalysisResource PlanningData StandardsStrategic PlanningBRDDocumentationTechnical AnalysisCross-functional CoordinationSQL

About

🌟 Hi, I am Ayusha, a working professional who is A Passionate Career Coach | Educator | Mentor 🌟 With a foundation in engineering from IIIT Jabalpur and an MBA from IIM Rohtak, I’ve built my career around guiding and mentoring young professionals and students to achieve their career aspirations. My journey in the corporate world and education space has allowed me to understand the nuances of career building, CV structuring, and interview preparation from both sides of the table. I specialize in: ✅Providing career counseling and guidance at individual and institutional level ✅Helping students with CV building that stands out ✅Mock personal interviews and group discussions to prepare for the corporate world ✅Offering strategic advice job search tactics, MBA preparation and internship opportunities My aim is to empower individuals to navigate the professional landscape confidently and to support institutions in providing the best guidance for their students. I’m passionate about leveraging my knowledge to make a real impact, one student/institute at a time.

Experience

Restroworks

Analyst-Product

Dec 2024 – Present · 1 yr 3 mos · Delhi, India · On-site

Project ManagementProduct ManagementAnalytical SkillsGap AnalysisRegulatory Compliance

Restroworks tech

Product Analyst

Dec 2024 – Present · 1 yr 3 mos

  • ●​Translated business requirements into detailed PRDs and user stories for SaaS products, prioritized features based on business impact, and managed the product lifecycle through roadmap planning, reducing delivery cycle by 25%. ●​Defined and tracked product KPIs, building dashboards that improved leadership decision-making speed by 30%. ●​Spearheaded development of a compliance dashboard, ensuring 98% adherence and reducing manual audits by 40%. ●​Led stakeholder management across engineering and business teams, aligning sprint priorities with product roadmap and improving workflow efficiency by 15%.
Product RequirementsGap AnalysisAgile MethodologiesStoryBusiness AnalysisProject Management+10

Cognizant

Senior Associate product

Oct 2023 – Dec 2024 · 1 yr 2 mos · Noida, Uttar Pradesh, India · On-site

  • â–ŞLed end-to-end product delivery for loyalty customer harmonization in entire EMEA region through KPI analysis for the client
  • â–ŞExecuted data-driven strategies to have operational improvement for the client by 25% using agile methodology
  • â–ŞCollaborated with cross-functional teams to implement solutions aligning with business objectives and on time delivery
  • â–ŞDocumented the product/application requirements with risk & impact assessment for BRD
Product RequirementsGap AnalysisAgile MethodologiesStoryBusiness AnalysisProject Management+10

Octro inc.

Associate Marketing Manager

Aug 2023 – Oct 2023 · 2 mos · Noida, Uttar Pradesh, India · On-site

  • â–ŞOrchestrated successfully 3 campaigns resulting in 10% increase in online gaming engagement via Facebook & Google analytics
  • â–ŞExecuted targeted PPC campaigns, reducing acquisition costs by 5% through understanding user mindset via SQL and Tableau
  • â–ŞLaunched and optimized social media campaigns leading to better Return on Investment using Facebook ads & Google ads
Digital MarketingLeadershipAgile MethodologiesTeam SpiritAgile & Waterfall MethodologiesMySQL+1

Striatum technologies private limited

Project Management

Apr 2023 – Jul 2023 · 3 mos · Remote

  • â–ŞPilot project demonstration using Zoho and Jira Project Management tool with Confluence to help deliver client project on time
  • â–ŞWorked on agile framework (Scrum) to understand and deliver client requirements within limited time duration
  • â–ŞProduct offering for Digitalization Risk Management in BFSI segment and Consultation services for UI/UX enhancement
Agile MethodologiesZoho ProjectsResearch SkillsTeamworkAgile & Waterfall MethodologiesResource Planning+4

Carrygo india

Marketing Intern

Mar 2023 – Mar 2023 · 0 mo · Remote

Business PlanningRetailTeamworkBusiness Strategy

Schindler india

Summer Intern

Apr 2022 – Jun 2022 · 2 mos · Delhi, India

  • â–Ş Market strategy and mapping for low-pricing area of West Delhi for the newly launched product
  • â–Ş Met 30+ customers and local players to draw marketing strategy for low-price strategy regions of Delhi through survey forms
  • â–Ş Data visualization and analysis of market trend to increase sales revenue by using excel and tableau on 3000+ data points
Customer AcquisitionTeamworkMarket ResearchOperations ManagementResource PlanningDocumentation+4

Schindler

Management Intern

Apr 2022 – Jun 2022 · 2 mos

  • ●​Market entry strategy for Delhi for the newly launched product Schindler Alpha and improving product specifications ●​Met 30+ customers and local players to understand market dynamics via Porter’s 5 forces to draw strategy accordingly ●​Data visualization using excel and tableau on 4000+ data to generate 3 potential leads and bring sales worth of Rs. 13 Lakh.

Striatum technologies

Growth Marketing Intern

Jan 2022 – Mar 2022 · 2 mos

  • The work involved market research for Fractional CIO services in the MSME segment including:
  • â–Ş Market Research & Analysis
  • â–Ş Go-To-Market Strategy and Growth Strategy
  • â–Ş Digital Marketing and Branding
  • â–Ş Effective Survey Creation and Benchmarking
  • â–Ş Preparing various product offerings in BFSI segment for digital transformation

Avail finance

Growth Strategy Intern

Oct 2021 – Dec 2021 · 2 mos

  • â–Ş Worked on optimization of operational efficiency for a better customer experience
  • â–Ş Analysed consumer market based on mobile users and in-built playstore
Product RequirementsDigital MarketingIT Enabled Business TransformationBusiness PlanningDigital TransformationTeamwork+3

Dhanda digital marketers

Digital Marketing Intern

Jun 2021 – Jul 2021 · 1 mo · Delhi, India

  • â–Ş Increased social media presence of clients by improving the post content
  • â–Ş Did marketing research for better market penetration
Teamwork

Google

Google Developer Student Club Lead

Aug 2020 – Jul 2021 · 11 mos · India

  • â–ŞLed a team of 15+ students to empower students towards rising technology
  • â–ŞOrganized 15+ sessions on bootcamp, workshop, hackathon with other leads globally
  • â–ŞIncreased engagement towards developer ecosystem by international collaborations
  • â–Ş Organized bootcamps, workshop, hackathons with other GDSC globally
Teamwork

Turkbox

React Frontend Intern

May 2020 – Jul 2020 · 2 mos

  • â–Ş Google funded startup focusing on digital news and media platforms to provide free news through annotation tasks
  • â–Ş Iterated on designing effective user interfaces leveraging JavaScript frameworks, principally React, HTML, and CSS
  • â–Ş Constructed a Design System through bottom-up approach for the module components that facilitated the product and services

Bolt iot

Marketing Intern

Dec 2019 – Feb 2020 · 2 mos

  • â–Ş A Student Partner Internship which popularized the concepts of Internet of Things(IoT) and Machine
  • Learning(ML).
  • â–Ş Contributed significantly in creating Brand Awareness.
  • â–Ş Helped in Business Development of the Bolt IoT and ML online video training.

Indian institute of technology (banaras hindu university), varanasi

Web Development Intern

May 2019 – Jul 2019 · 2 mos · Varanasi Area, India

  • â–Ş Gained hands-on experience in basic Web Development.
  • â–Ş Learned HTML, CSS, Bootstrap and Javascript technologies to build up websites.
  • â–Ş Helped in making the website of one of the HOD in BHU.

Education

Indian Institute of Management Rohtak

Master of Business Administration — Marketing

Jul 2021 – Mar 2023

Indian Institute of Information Technology, Design and Manufacturing, Jabalpur

Bachelor of Technology

Jan 2017 – Jan 2021

Delhi Public School, Varanasi

Jan 2015 – Jan 2017

The Aryan International School

Jan 2013 – Jan 2015

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