Sanket Magarkar — Head of Design
I’m a portfolio-level design leader who works customer-backward and data-forward to drive growth at scale. With 20+ years across Walmart, Amazon, and Samsung, I focus on designing experiences that help customers discover value, build habits, and stay engaged—while directly influencing metrics such as conversion, retention, GMV, and active usage across large-scale, multi-million–customer ecosystems. My work is grounded in customer cohort thinking and lifecycle strategy—designing differently for New-to-Digital, winback, and tenured members across digital and in-store contexts. I translate customer insight and performance signals into sequenced portfolio bets, validate ideas through experimentation, and use data as a shared language to align Product, Engineering, Business, and Marketing partners around the highest-impact opportunities. I lead across complex omni-channel ecosystems, including membership growth, in-store experiences, subscriptions, and strategic benefits. Beyond individual launches, I focus on orchestrating sustained impact—shaping roadmaps, guiding tradeoffs, and building decision frameworks that compound over time. I’ve led and grown UX teams of up to 25 designers, bringing a servant-leadership mindset to scale mentorship through shared rituals, planning rhythms, and clear ownership that enable teams to operate independently while raising craft quality, confidence, and impact. I’m known for combining strong business judgment with customer obsession—using insight, experimentation, and data-driven storytelling to influence strategy, prioritize the right problems, and deliver outcomes in complex, multi-stakeholder environments. ⸻ Focus Areas • Customer-Backward Experience Strategy • Growth & Membership Strategy (Acquisition, Engagement, Retention) • Customer Cohort & Lifecycle Design (New-to-Digital, Winback, Tenured Members) • Data-Informed Decision Making (Conversion, GMV, Retention, Habit Formation) • Sequenced Portfolio Roadmaps & AOP Planning • Design-Led Experimentation & Validation • Omni-Channel Journeys (Digital + In-Store Experiences) • Cross-Functional Leadership & Executive Storytelling
Stackforce AI infers this person is a Retail UX Design Leader with extensive experience in customer engagement and growth strategies.
Location: Bentonville, Arkansas, United States
Experience: 18 yrs 9 mos
Skills
- Customer-backward Experience Strategy
- Growth & Membership Strategy
- User Experience
Career Highlights
- 20+ years of experience in UX design leadership.
- Expert in customer-backward and data-driven design strategies.
- Proven track record in driving growth and engagement metrics.
Work Experience
Walmart
Sr. UX Manager, Member lifecycle management, Store Journeys (10 mos)
Sr. UX Manager, Walmart+ member acquisition (2 yrs)
Amazon
User Experience Leader, Amazon Fulfillment Technology (1 yr 2 mos)
User Experience Leader, Grocery (1 yr 2 mos)
Senior UX Designer, Grocery (1 yr 8 mos)
Senior UX Designer, India consumer business (3 yrs 1 mo)
Samsung Electronics
DGM / Group Leader - Mobile UX & PD (9 mos)
Sr.Chief Designer / Sr. Manager - Mobile Phones User Experience (1 yr 11 mos)
Chief Designer / Manager - Mobile Phones User Experience (1 yr 11 mos)
Lead User Experience Designer (3 yrs 1 mo)
Philips Design
Design & Strategy researcher (4 mos)
Design Incubator, Research & Development Labs Pvt. Ltd
Senior design Consultant (1 mo)
Larsen & Toubro
Industrial Designer (1 yr 2 mos)
Whirlpool GTEC, Pune, India
Design Intern (0 mo)
Education
MASTER OF DESIGN at Indian Institute of Technology, Bombay
Strategic Design Management at Politecnico di Milano
B.E. at Sardar Patel College of Engineering (SPCE),Mumbai
